Powerhouse is a performance-driven design and branding agency. We've worked with 250+ brands including Nike, Royal Caribbean, United Nations, and Lime.Specialties: CRO, funnel design, branding, design, landing pages, product launches, fundraising decks, sales decks

• I work with brands to find their biggest opportunities for growth.• Focus areas include brand strategy, brand messaging, CRO, growth marketing, social media marketing, email marketing, cold outreach campaigns, and sales operations.

• Led a 15-person team across podcast, video, social media, and design.• Served as a creative director for all new brand launches and marketing funnels.• Performed diligence on new business lines and investment opportunities.

Executed social media strategy for an audience of 2M+ followers.

• Increased ROAS from 2X to 7X.• Led marketing and promotion for all summits and festivals — built funnels, wrote copy, designed landing pages, created ads and social media posts, wrote marketing emails.• Led a team of designers, videographers + editors, community managers, and marketers.

• Led our marketing team responsible for SEO, affiliate marketing, paid ads, email marketing, and platform distribution.• Restructured pricing across all our product tiers.• Worked with executive leadership to set company direction.

Created a reliable system to generate leads for our sales team ($3M+ in ARR).Hired and trained a team overseas to find and qualify prospects.Weekly meetings w/ CEO and sales leadership to set and adjust strategy.

Designed sales development process to 6X sales team recurring revenue.

• Raised $52k on Kickstarter.• Established partnership with CalTech.• Managed all operations including manufacturing and fulfillment.

• 1st employee.• Increased user activation rate by 6X.• Led strategy for user engagement, product development, and growth.• Managed paid ads, content creation, event marketing, and customer support.

• Highest performing appointment-setter in Australia, generating $700k+ in revenue.• Led advanced training sessions across all four sales offices and fully trained and managed 16 recruits.

Planned and hosted adventures to build pre-launch audience. Key responsibilities included business modeling and forming partnerships.

•  Within its first year, grew the organization into one of BU's largest student groups.•  Hosted events featuring elite athletes, coaches, and nutritionists.•  Arranged sponsorship with major brands: Gold’s Gym, GNC, Muscle Milk, and Vita Coco.

Apparel brand I started in high school. Sold company in 2010.

Third party logistics firm built on automated warehouse technology, i.e. robots.• Served as point of contact between several teams during major warehouse transition.• Responsible for relaying critical data to robots to handle and rack products.• Advised executive team on org development, warehouse efficiency, and data management.

Launched an Ebay business with specialty in vintage athletic gear. Sold 150+ sneakers at 900% margin to fund my next business.

•  Worked closely with marketing executives at corporate HQ.•  Assisted marketing and design teams in the creation of retail displays to be used at 75 stores.•  Presented product mix analysis to executive panel to inform retail decisions.