Matt Moore Email & Phone Number

Atlanta, Georgia, Us

IndieBrew is a shared resources platform pioneer in the craft beer industry, offering best-in-class professionalization of core business functions to provide brewery owners with a platform to improve. The company established long-term stability and growth for each IndieBrew brand. I help the brands convey their unique stories. Partner with sales and national accounts to drive brand awareness for Scofflaw and Bearded Iris brands by delivering a comprehensive sales channel marketing strategy to acquire and retain customers. Acquire new customers through targeted advertising, lead generation, strategic partnerships, and execute retention strategies to drive customer loyalty.  Utilize market analytics to identify high-value customer segments and determine year-round and seasonal programming.  Plan, execute, and optimize digital marketing campaigns across channels. Led brand creation team for Scofflaw Juice Quest Hazy IPA and Nice Lager in 2024 Leader for successfully coordinating branding and repackaging refresh relaunch of Scofflaw in 2023, driving brand transformation and Bearded Iris 12oz packaging conversion

Atlanta, Ga, Us

Scofflaw is a scrappy brand first brewed in a basement and is now an award-winning Atlanta staple. My role is to continue growing the brand by appealing to consumers who are bored by their brands. As a senior sales and marketing team leader I consistently provide creativity, strategic solutions, coaching and on going feedback to internal teams.  Direct Marketing and Sales teams for Scofflaw, Bearded Iris, Neon Cowboy, and All Nations Whiskey, driving brand penetration and sales in an eight-state footprint and partnering with 16 distributors. Build relationships with critical national accounts, including Publix, Kroger, and Walmart, and serve as National Account Manager.  Identified and targeted specific customer segments, develop marketing strategies, and advocate and allocate resources to achieve business goals.  Implement Fox Sales Training, teaching beverage sales professionals empathy and information-based, data-driven relationship-building and hard sales skills. Improved efficiency by introducing VIP Karma CRM to automate sales processes and share strategic marketing data.

Atlanta, Georgia, Us

National Distributing Company (NDC) is a family-owned business that is currently the nation’s second-largest wholesale wine and spirits distributor when combined with its affiliate, Republic National Distributing Company (RNDC). I managed the Georgia beer and non-alcoholic portfolio, with far-reaching responsibilities including finance, recruitment, supply chain, inventory management, forecasts, procurement, and internal and external marketing and sales development.  Created programming and incentives to drive sales volume, PODs, and dollar sales, maintaining margin and gross profit metrics.  Obtained compliance with supplier agreements and maintained ownership of supplier P&L, optimizing bottom-line profitability and optimal mix, SKU, and brand line-ups. Ensured communication and coordination cross-functionally across the RNDC Network of teams, including state sales leadership, national accounts, supply chain, and sales finance.  Reviewed and analyzed brands for opportunities for sales and profits; responsible for identifying and developing high-growth potential suppliers/brands and driving out underperforming brands and SKUs.

Smyrna, Ga, Us

As a Craft Beer and Spirits Specialist, I focused on two of the most exciting segments in alcohol. My efforts helped gain traction for craft brands in the Atlanta Market and that success helped build a base for growing our portfolio of brans. Managed the selling, distributing, promotion, merchandising, and developing the brands in United's craft product portfolio in my on and off premise territories.  Built brands by tracking their performance and developing partnerships within targeted accounts. Grew craft spirits and beer dollar and sales volume year over year in highly competitive territories. Developed beer education curriculum for training, supported the training of 125+ certified beer servers, and trained staff on new products and sales techniques.

Bristol, Ri, Us

Recruited international students from Asia, Central, and South America for enrollment in the university. Traveled internationally to recruit students, visiting over 30 countries, and also recruited among New England private schools. Advisor to the International Student Ambassador Program, fostering a supportive, inclusive environment for international students, helping them succeed academically, socially, and culturally. Supervised international student interns and worked with VIP and Development Interest Families to promote the university.

Winter Park, Fl, Us

Stakeholder for international admission, requiring my travel to Europe, Central, and South America to recruit students. Ran a team of 30 student ambassadors under the Student Tour Guide Program.  Managed social media content and presence on Facebook and Twitter. Designed and implemented multilingual recruitment materials.

Orlando, Fl, Us

Working with the Director of International programming to analyze UK and International trends for viewership and future partnership opportunities around the globe.

Master Of Business Administration (Mba), International Business

Ba, International Business