Matt Martin Email and Phone Number
Founder/Director | Business Development | Design | Marketing | Advertising at
@
Two Degrees of Separation Ltd
Matt Martin's Location
Auckland, Auckland, New Zealand, New Zealand
Matt Martin's Contact Details
Matt Martin work email
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Matt Martin personal email
n/a
About Matt Martin
Having started my career with Saatchi & Saatchi, I’ve been working in design, marketing, advertising, broadcast, and information technology for over 30 years. With business development being one of my core strengths (across B2B and B2C), I’ve been working alongside senior management with advertising and branding projects, both in New Zealand and the UK, helping with business development across the advertising, design, publishing, marketing, broadcasting, esports, and information technology sectors. I’ve had the pleasure to work with companies such as CNN, Lion Nathan, Clorox, Hansells Food Group, Merck Sharp & Dohme, D&AD, Unilever, ITV, Beam Global. I've also worked closely with the management and marketing teams of six New Zealand energy companies. EFI (Energy for Industry), WENZ (Wood Energy NZ), Pioneer Generation (PGL), Ecotricity, Infratec and NewPower Energy. This included the development of marketing strategies and implementation plans, followed by extensive, integrated branding and advertising campaigns.In September of 2008, I started Two Degrees of Separation Ltd (TDOS), which encapsulates my working entity. An award-winning advertising and branding consultant working with both national and multinational companies delivering unique marketing initiatives and significant, measurable sales growth. TDOS follows a unique business model drawing on international experience and a broad range of skills to deliver the best results possible with collaboration, passion, and respect at the heart of every decision.
Matt Martin's Current Company Details
Two Degrees Of Separation Ltd
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Founder/Director | Business Development | Design | Marketing | Advertising
Matt Martin Work Experience Details
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Founder & DirectorTwo Degrees Of Separation Ltd Sep 2008 - PresentAuckland, New ZealandIn 2008, I started Two Degrees of Separation Ltd (TDOS), which encapsulates my working entity. An award-winning advertising and branding consultant working with national and multinational companies delivering unique marketing initiatives and significant, measurable sales growth. Through TDOS, I provide clients with a complete range of marketing and business development services. This includes the development of marketing strategies and implementation plans followed by extensive, integrated branding and advertising campaigns. TDOS connects my excitement for people and brands. Following a unique business model that draws on international experiences and a broad range of skills to deliver the best results possible with collaboration, passion and respect at the heart of every decision.With a wide variety of clients helping them work through advertising and branding projects, including new product and business launches for companies such as Clorox NZ, Beam Global, API Consumer Brands, ABE’s Bagels, Dylon, Youthline, ‘The Babysitters Circus’ (internationally acclaimed New Zealand band), Harrington’s Breweries, Kohu Road ice cream company, Energy For Industry (EFI), Wood Energy NZ (WENZ), Ecotricity, Pioneer Generation Ltd, Infratec and NewPower Energy. Working with six renewable energy companies has been a significant highlight.
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Sales ManagerNv Interactive May 2022 - Mar 2023Auckland, New ZealandNV Interactive is a Global Award Winning, design-led digital agency. Crafting exceptional digital experiences that deliver tangible results for the world's most admired organisations. They have a broad background in delivering engaging, robust and measurable interactive experiences that produce results, across the strategic, creative and technical spectrum. Their focus on human-centred design plays an active role in everything that they do. Their technologists play a pivotal role in the delivery of; immersive websites, large-scale mobile apps, sophisticated enterprise software and bespoke digital installations/activations. Client engagement included; Wingnut Group, Auckland Museum, Nelson Airport, MOTAT – (Museum of Transport & Technology), O2B Healthy (pharmaceutical manufacturing), Crombie & Price FMCG, Proper Crisps, Nelson Classic Car Museum, Sweet Shop (worldwide production company), and Carters Trade. -
Business DevelopmentManhattan Digital Apr 2021 - Jun 2022New ZealandManhattan Digital create immersive digital experiences and execute captivating, fully integrated, and unique virtual events. LA-based studio specializing in digital experiences for virtual and physical events across the globe. The team provides a variety of bespoke virtual solutions for experiences, including Md fully customizable Virtual Hub.About the company: They are an LA-based studio specialising in digital experiences for virtual and physical events across the globe. The team provides a variety of bespoke virtual solutions for experiences, including their fully customisable Virtual Hub.The Virtual Hub: Tailored to your audience and brand, and limited only by your brand vision, their Virtual Hub platform allows guests to seamlessly navigate through the virtual environment, moving through your selection of digital experiences - including talks, keynotes, breakout sessions, meetings and more. Other Digital Solutions: From web hosting to shareable AR engagements, they have a suite of captivating technology that will enhance any digital event. -
Business DevelopmentLets Play Live (Lpl) Media Apr 2018 - Jun 2022Auckland, New ZealandLet's Play Live (LPL) is a leading, full-service, ANZ esports media company. LPL has a large following across the ANZ market, broadcasts on Twitch, and leading linear networks across NZ, Australia, and the Pacific. Based in Auckland, New Zealand and spanning the entire Oceanic region with a massive share of viewership in Australia. LPL is an esports tournament organiser and media broadcasting company in one. A gaming & esports powerhouse, LPL delivers top-tier tournaments and high-quality content to global gaming and esports audiences.New client wins include; Fonterra Brands (Mammoth), Fonterra Ventures, Ola cabs, Hell Pizza, Manhattan Digital (HP-Omen, Ford), New World, Berocca, NZDF (New Zealand Defence Force), Dell (Alienware), NZ Police, Pringles, Electoral Commission, Victoria University, Restaurant Brands (Pizza Hut), Samsung to name a few. Visit: www.letsplay.live
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Business DevelopmentVermeulen Officer Media Nov 2019 - Apr 2021Auckland, New ZealandVermeulen Officer Media specialise in customer publishing for brands keen to develop richer, longer-lasting relationships with their customers, present their brand in new ways and build a catalogue of content that can be shared across multiple platforms. 66 Magazine is a unique and award-winning lifestyle publication that is owned by the Giltrap Group. 66 Magazine is a bespoke title, hand-crafted by a small team for a wide audience. With a substantial targeted circulation reaching readers in the very top influencer groups, along with a broad spectrum of discretionary spenders, 66 Magazine takes as its through-line a love of cars and car culture. It also recognises that aspirational readers demand engaging content covering many other lifestyle topics. Vermeulen Officer Media secured the magazine Industry’s most significant award for Owned Media / Custom Publishing at the 2019 Webstar Magazine Media Awards. Topping Air New Zealand’s benchmark masthead, Kia Ora magazine in the process. -
Business Development / DesignerVippa Nz Mar 2019 - Jan 2020Auckland, New ZealandVippa helps New Zealand businesses grow organically with leading social mobile marketing and digitising loyalty technologies. Businesses can broadcast their special deals and set up loyalty stamp programs on their Vippa dashboard. Customers download the Vippa app to receive deals and become loyal. Any app user near the shop location can add them as their favourites and can see their deals. Businesses have accurate and instant data insights to increase sales. All you need is a laptop and internet, anytime, anywhere. Digital loyalty stamps / location based deals / fast flash deals: Turning one-time customers into loyal patrons with an addictive loyalty reward system. The modern (and environmentally friendly) replacement for paper-based loyalty cards.As well as helping with business development, I also worked closely with the founder of the company across brand-development and design. -
New Zealand Business Development And Nz MarketingGroup Imd Jan 2016 - Sep 2019Auckland, New ZealandAny screen, anywhere, anytime. Peach Video is the world’s fastest, smartest, most cost-effective ad delivery service. One platform for all stakeholders, enabling Creative, Media and Post to deliver commercials faster, easier and more cost-effectively than ever before. Quality check in seconds. Deliver to stations in minutes. Any time, day or night. Peach Video transforms the advertising workflow by automating processes and connecting everyone. Delivering TV Commercials to over 14,000 stations and supported by over 35 local offices in 113 countries. My position at IMD New Zealand was to increase market share by winning business across agencies, production and post companies. I also produced new marketing collateral and other advertising initiatives to make the process easier for new clients to move smoothly over to the IMD Cloud commercial delivery system. New business agency wins included; JWT, Saatchi & Saatchi, and Y&R. My role also included the development of marketing materials. -
Business Development ManagerSmartwork Creative Sep 2016 - Aug 2017Auckland, New ZealandUsing the latest technologies and proven design methodologies, Smartwork Creative work with content creators, publishers, authors, schools, universities, private training institutions, companies, advertising agencies and anyone that needs their content to work at its best. Helping organisations and institutions develop programmes with actionable and measurable changes to behaviour. Assisting schools and private training providers convey their learning and life experiences to the best prospective candidates. We also help publishers and authors connect their content with audiences – from award-winning design to marketing support.Working within the exciting world of Augmented Reality, Smartwork Creative has a service called Magic Door, where we can take any book/page/image and create immersive, interactive AR projects.Business Development role responsibilities: To continue growth and exploration into new markets. Identify and evaluate specific new profitable business opportunities, developing technologies and potential revenue, set budgets and assess the overall business and its progression. To build a clear and uncluttered branding message and work with the management team to develop and implement strategic sales plans for new and existing markets. One of the wins included building a key relationship with Auckland City Council. A big user of e-learning solutions. -
Business Development ManagerMethod (Nz) May 2016 - Sep 2016Auckland, New ZealandMethod is a digitally-led creative agency. Combining strategy, technology, and design creates experiences that transform brands and grow businesses. My position as Business Development Manager is to research, align and engage with advertising agencies, production, media/PR companies and across a wide range of direct sectors. Extending Method's exposure to the relevant industries, with the right people. Forming new client relationships and bringing in my own industry connections, helping introduce Method’s range of unique cutting-edge services at the senior management/creative level. Working with such a high-calibre digital/creative/tech team and seeing the world of possibilities with VR and AR across a wide range of industries, has been a rewarding and educational journey. -
Business Development ManagerAdstream Apr 2013 - Aug 2015Auckland, New ZealandConnecting the global advertising community by streamlining the management, organisation, validation and distribution of multichannel content with Adstream’s digital advertising technology services. As New Zealand Business Development Manager my duties were to seek out opportunities within the advertising industry across, Agencies/Design companies, production companies, post-production companies and brands, helping clients find solutions to streamline their campaign processes. My first key win was NZ’s biggest retailer, The Warehouse. After this, I also secured various agencies and production/post companies, including major strategic win-backs. Key achievements were when revenue tripled what it generated the previous year, and beating the budget by over 50% with fourteen new accounts won. This included securing two-year agreements. I also helped refine the marketing kit and revised NZ communication strategies, including adding a testimonials initiative, which is now a constant reference in the company sales literature and was adopted by the Australian office. I researched/built and followed a large pipeline schedule, opening up doors that would have normally been closed to Adstream. During my time with the company, I substantially increased the market share of Adstream New Zealand in a very competitive, price-driven market. -
New Business ManagerRaydar Creative Apr 2009 - Nov 2009Auckland, New ZealandRaydar Creative is an agency that combines strategy, creativity and design to produce effective marketing communications. Through impactful design, in-store campaigns, sales promotions, direct marketing and related brand-based activities, the company works in partnership with its clients to leverage its brands better for business growth. This newly created position was to provide additional revenue streams for the stable, but inactive client portfolio. During my time I aligned the company with Marketing Directors, Brand Managers, and Executives companies over a range of sectors that include; Vodafone, Puma, Beiersdorf, Bluebird and EA Games. I also created opportunities with Abe’s Bagels, Griffins, Lion Nathan, Unilever and TV3. -
Media Sales ManagerCar Magazine - New Zealand Sep 2008 - Nov 2008Auckland, New ZealandEstablished in 1962, Car is the worlds leading automotive magazine brand in over ten countries worldwide including the UK, South Africa, Middle East, Russia, China and Brazil. The Car brand offers a truly multimedia marketing solution with a global footprint. This position was responsible for creative and integrated advertising sales proposals that met Car’s marketing and brand objectives. The solutions included print, web and online strategies. A key focus of my role was to cultivate effective, long-term relationships with major clients and advertising agencies within the contract period, so the magazine could get traction in a very tight market. Advertisers included: Audi, Porsche, Alfa Romeo, AMI, Jaguar, Mercedes, Maserati, BMW, and Estee Lauder. -
Business Development Manager / Account DirectorTraffic New Zealand Ltd. Oct 2006 - Sep 2008Auckland, New ZealandTraffic is a unique New Zealand company that drives business growth by providing specialist expertise across a wide range of business services. A business performance accelerator, creating compelling business strategies and driving them into action. Providing services to some of New Zealand’s largest organisations, objectives are to assist business leaders with accelerating the business growth of their companies and to provide tangible commercial outcomes. Position objectives were to seek out relevant new business prospects, and build these clients into successful, ongoing relationships throughout the Traffic group of companies. This included a strong emphasis on marketing and branding. New clients included; Merck Sharpe & Dohme, Hansells, Branz, Pilkington and Lion Nathan. -
Head Of New Business & MarketingSixfootsix Broadcast Design - London Jun 2004 - May 2006London, United KingdomSixfootsix was a design and branding company with an emphasis on channel branding, idents, title sequences, TVC’s, sponsorships and promotions for a wide variety of blue-chip clients, including many of Europe’s leading television and media companies. As well as developing identities for clients worldwide, Sixfootsix also produced high-end moving image work for many of London’s key advertising agencies. The core role of this position was to attract and retain an interest in the company's services. This was achieved by applying unique and creative marketing, while the relationships were continuously nurtured, fortifying lasting, rewarding partnerships. Responsibilities also included management of staff, overseeing daily business and company performance. This position created a stronghold with key UK strategic marketing and PR alliances, including Promax UK www.promax-uk.org. These relationships fueled the branding of Sixfootsix within the competitive UK design and post-production marketplace. Sixfootsix clients included; BBC, WRC Sony Playstation, Nike, Nokia, BP, Five, Channel 4, Ford, Remington, International Olympic Committee (IOC), WCRS, BBH, McCanns, Gillette, Microsoft, British Airways, The Audi Channel, Sky, Sky Sports, Toyota, UEFA, and Formula 1. I added to their portfolio; Turner Classic Movies, The History Channel, Flextech Television, The Biography Channel, Zonevision, ITV, CNN, Promax UK and D&AD.
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Head Of Sales & MarketingAscent Media - One Post Production - London Nov 2002 - Jun 2004London, United KingdomThis position is a transfer from SVC (see below) after the merger of three companies under the parent company, Ascent Media. The job description is similar to that of SVC, but with a stronger emphasis on marketing and new business development. Marketing and branding of One Post were executed through strong relationships with various industry icons, including D&AD and shots. These relationships helped secure extensive marketing opportunities and an active brand presence at key industry events, One Post’s profile was constantly active before the industry's top creatives, producers and production companies. SVC/One Post clients included; Guinness, British Airways, Toyota, Nike, Sony Playstation, Mars, Unilever, Revlon, Nestle, CNN, Vodafone, KFC, Volkswagen, American Express, Coca-Cola, Ikea, Schwarzkopf, Mercedes-Benz.
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Director Of Production & SalesAscent Media - Svc Post Production - London Nov 2002 - Jun 2004London, United KingdomMy first role after arriving to live in London. Management and strengthening of production and sales team, including sales guidance and direction. New business development and supervision of production process, techniques and sales targets. Staff management and team building – Implementing and overseeing the company's marketing objectives.
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Agency ProducerYoung & Rubicam Advertising Oct 2001 - May 2002Auckland, New ZealandAgency producer of television and radio commercials for clients including; Pacific Retail Group (Bond & Bond, Noel Leemings, Computer City), insurance companies - (Tower & Fintel), Mitsubishi Motors, Universal Pictures, Colgate Palmolive, Liquorland and Woolworth’s. This was a producer/creative role and included budgeting, pre-production, overseeing art direction and post-production.
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Agency Sales ExecutivePrime Television - Auckland Sep 2000 - Oct 2001Auckland, New ZealandInitiated, serviced, and maintained new and existing agency clients, including Saatchi & Saatchi, FCB and Universal McCann. Worked with current client base and expanded its potential through marketing and sales techniques. Developed campaigns, including sponsorships with accountability for campaign success. Planned ideas for agency marketing of Prime Television and its new programming.
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Business Development ManagerZ Space Television - Tvc Production & Post Jan 2000 - Sep 2000Auckland, New ZealandHigh-end production of television commercials and TV broadcaster idents. Covered all aspects of production, post-production including CGI. This role dealt directly with advertising agencies and production companies.
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Agency & Direct Sales ExecutivePrime Television - Christchurch Jan 2000 - Apr 2000Christchurch, Canterbury, New ZealandInitiated, serviced and maintained new and existing clients. Both direct and advertising agencies.
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Producer - IndependentDavid Reid Film - Primal Moving Image Productions Jan 1998 - Dec 1999Christchurch, New ZealandComprehensive coordination and production of television commercials, music and corporate videos. Research and contact new clients (direct and advertising agency clients), throughout New Zealand. Creative visualisation and script writing/budgeting/coordination of production and post-production.Secured new clients and produced projects including; Origin Airways, Hanmer Springs, YHA, Christchurch City Council and Demertris Mediterranean Pasta.Awards: New Zealand South Island Advertising Awards 1999: Rockfire Youth campaign 4 x 30” TVCs> Supreme Television Award: (Producer)> Television-only campaign: (Producer)
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Associate Producer & Assistant DirectorGrundy Entertainment Pty Nz Ltd Mar 1997 - Dec 1997Wellington & Wairarapa, New Zealand- 'Off The Planet' March 1997 - July 1997 TV3 Family Entertainment Show. - 'Small Talk' July 1997 - November 1997 TVNZ / Grundy co-production.Duties included: Research and concept design of demonstration games, allocated talent for each episode, organization of props and equipment, music and music videos, the direction of music sequences for each episode, and assistant direction of show sequences.
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Production ManagerOrly Productions Ltd Jul 1995 - Mar 1997Christchurch, New ZealandProduction management of TVC's and corporate videos. Including; budgeting, location scouting, props, crew & client liaison, overall production supervision, creative and directing assistant. Awards:New Zealand South Island Advertising Awards 1996:- Supreme Television Award: Noel Leeming – Alpine Car Audio ‘Hippy’ 30” TVC | Role - Production Manager
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Production Assistant / Grip Assist / Art Department AssistantWingnut Films/Universal Studios Motion Pictures Apr 1995 - Jul 1995Christchurch, New Zealand'The Frighteners' (Peter Jackson / Universal Studios) Motion Picture:Three key roles: First was to help set up the Christchurch production office that was situated in Lyttleton. I moved on to grip-assist (camera rig setups including motion control) and finally to the art department. I was able to work on these three positions after asking the film’s Producer. Great to have the variety and it was an amazing experience that I'll never forget.
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Creative And Production AssistantSaatchi & Saatchi Advertising Christchurch Mar 1992 - Mar 1995Christchurch, New ZealandPrint and TV Dept Production Assistant to the Creative/Production Teams and Account Executives.Print production:- Studio work, including dispatched film work (national/international).- Finished art (including creative briefs).- Experience with various Mac design applications.Photography/TVC’s: - Research of talent & props coordination. - Location scouting, supervision of shoots.Client Liaison:- Obtaining art approvals.- Assistant with client account coordination and new business pitches.
Matt Martin Skills
Advertising
Online Marketing
Marketing Communications
Online Advertising
Marketing Strategy
Marketing
Creative Direction
Direct Marketing
Strategy
Digital Strategy
Brand Management
Business Development
Public Relations
Digital Marketing
Video Production
Graphic Design
Television
Art Direction
Sponsorship
Digital Media
Small Business
Interactive Advertising
Social Media Marketing
Product Marketing
Management
Brand Development
Integrated Marketing
Brand Awareness
New Business Development
Email Marketing
Augmented Reality
Business Strategy
Social Media
Leadership
Broadcast
Creative Strategy
Virtual Reality
Lead Generation
Mobile Marketing
Content Strategy
B2b Marketing
Customer Insight
Business To Business
Advertising Sales
Media Sales
Content Marketing
Design
Creative Design
Matt Martin Education Details
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Christchurch PolytechnicDesign, Sculpture, Photography, Production Technology - Cad -
Small Business Enterprise Centre - ChristchurchSmall Business Operations - Covering: Legals / Marketing / Accounting
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Burnside High School – Christchurch, New ZealandHigher School Certificate
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Art, Economic Studies, English, Maths, Technical Drawing
Frequently Asked Questions about Matt Martin
What company does Matt Martin work for?
Matt Martin works for Two Degrees Of Separation Ltd
What is Matt Martin's role at the current company?
Matt Martin's current role is Founder/Director | Business Development | Design | Marketing | Advertising.
What is Matt Martin's email address?
Matt Martin's email address is ma****@****s.co.nz
What schools did Matt Martin attend?
Matt Martin attended Christchurch Polytechnic, Small Business Enterprise Centre - Christchurch, Burnside High School – Christchurch, New Zealand, St Bede's College, Christchurch.
What skills is Matt Martin known for?
Matt Martin has skills like Advertising, Online Marketing, Marketing Communications, Online Advertising, Marketing Strategy, Marketing, Creative Direction, Direct Marketing, Strategy, Digital Strategy, Brand Management, Business Development.
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