Matt Fenwick Email & Phone Number

Canberra, Act, Au

Canberra, Australian Capital Territory, Australia

Canberra, Australia

We help large organisations deliver useful content. We find out what information your audience needs. We craft a plan that fits your business strategy. And then we roll up our sleeves to help you create that content. Our expertise spans UX, Digital Strategy, Branding, Content Marketing and Clear Writing. Basically, if content is in the mix, we're in our element.Recent projects include:- Whole of government content strategy for ACT Government- Global content strategy for Austrade- Plain english writing for smartraveller- Content production for National Archives

Together with my excellent colleagues at Wisdom Learning, I designed a business writing training program from the ground up and delivered workshops in locations around Australia. Outstanding participant satisfaction ratings.

Refreshed the brand positioning strategy for my fair city: developing a new brand personality, tone of voice and key messages. A bonus: I also developed and tested guidance material for anyone wanting to apply this brand. Got brilliant engagement right across stakeholders, and a refreshed positioning for the brand.

Created a roadmap for merging a suite of ACT Government websites into one compelling presence. Then we employed human-centred design approaches to create a new information architecture, with a supporting content strategy. Finally, we scoped out the work and resources needed to deliver the content. Our work is now being used as a benchmark for digital strategy.

Led a team of more than 20 writers across five states to rewrite all government travel advisories for smartraveller.com.au. We delivered all content on time and under budget, with major improvements in readability — helping Australians make good decisions and stay safe overseas.

Worked with one of Canberra's most trusted adult education providers to completely revamp their online presence. Collaborating with Cre8ive, I created and tested a new IA, did wireframes and ran content modelling (so they'd have reliable templates for future content creation). We consolidated three sites into one, and shifted to a more human-centred presentation of what they do. A bonus: mentoring their in-house research team to pass on the approaches we used.

Life without lanyards is a manual showing how public servants can make the shift to self-employment, and thrive.I published in 2015, on the back of a Kickstarter campaign that smashed the fundraising goal. We launched at the Canberra Innovation Network, with almost 100 people braving the cold.

Canberra, Australia

Canberra

I managed a team of writers and designers to produce corporate publications, including Emergency Management News. While acting in this role, I also created content strategies, including for the Department's Bushfire Arson site, and conducted usability workshops.

Canberra

I managed all web content, collaborating with the business areas to create relevant, readable text. I delivered training in writing for the web, and ran group design exercises to get more usable end-products.I also helped steer the Department's exploration of social media - writing policies and guidance, and talking to business areas about what channels were right for them.

Australia

Working for ENI, I covered Australian stories for an international audience, from the apology to the Stolen Generations to the 2011 Queensland floods. The challenge in this role was to interpret events for a culturally diverse audience while capturing all of this within a news item format.

Canberra, Australia

In my time in the public service, my responsibilities spanned managing annual report content to writing speeches for a head of department. I also drove the refresh of several publications, with updated content, a fresh design and greater relevance to their target audience.

London

I managed Medical Master-class: a distance-education resource for UK physicians. The core of my role was collaborating with international experts on online assessment material. My stand-out achievement in this role was writing the business case to produce a second edition of the hardcopy textbook - a project involving negotiations with UK publishers, as well as our executive.

Sydney, Australia

I supported our Indigenous staff through communications and marketing advice:1) Writing submissions to Government enquiries2) Managing internal and external writers to create guidance material3) Event management

Sydney

I taught legal research and writing skills to domestic and international students. What I'm most proud of is the feedback at the end of this course. For example, 94% of students said that I explained complex concepts clearly.

Public Relations And Journalism

Arts And Law, English, Philosophy, Creative Writing, Law, University Medal. Honours Class 1 - Arts, Honours Class 2, Division 1 - Law