I am a B2B Marketing Professional with over 25 years of experience in different industries, environments and team structures. I have held positions for start-ups, small privately owned companies, as well as Fortune 500 organizations. Two beliefs that shape my actions are a great team will always produce more than a great individual, and you need to keep the customer experience top of mind in all items generated (be it external end users, internal stakeholders, etc.).Some of my past professional experience highlights include: - Increasing MQL by 52% in my first year joining a team and by 87% by my fourth year, resulting in an increase in marketing sourced pipeline generation of 125% and 223% respectively- Executing GTM partner engagement activities for a healthcare solution business resulting in a 636% average MRR increase - Designing a new website with an 25% bounce rate drop and 20% improvement in demo request mix- Surpassing stretch revenue goals for a product line targeted for under-performance due to market conditions- Exceeding sales and marketing goals for three divisions deemed on the decline by executive leadership- Increasing sales revenue of a newly acquired brand by over 40% in the first year- Managing the design, launch and continuous updates for the 2010 ERE Best Corporate Careers Website- Managing vendor relations resulting in an overall 14% savings to spend and an increase of 24% in preferred vendor usage- Designing and executing a first of its kind industry reality competition event- Creating marketing collateral pieces which held usability ten years after generationMy current career ambition is to guide and inspire a team to become the leader and innovator in its industry.
Listed skills include Marketing Strategy, Cross Functional Team Leadership, Product Marketing, Marketing, and 48 others.