Svp, Brand And Strategic Marketing
CurrentLead multiple functional teams, including brand, marketing strategy/integrated marketing, market research & insights, influencer marketing and marketing project management.
Oct 2024 - Present
AeroLeads people directory · profile
Matt Oates Email & Phone Number
Brand Builder | Enterprise Strategist | Research Driven
at
American Cancer Society
1 work email found
@stjude.org
2 phones found area 254 and 800
LinkedIn matched
✓ Verified July 2026
4 data sources
Profile completeness 100%
Current company
Role
Brand Builder | Enterprise Strategist | Research Driven
Location
Germantown, Tennessee, United States
Who is Matt Oates? Overview
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Quick answer
Matt Oates is listed as Brand Builder | Enterprise Strategist | Research Driven at American Cancer Society, based in Germantown, Tennessee, United States. AeroLeads shows a work email signal at stjude.org, phone signal with area code 254, 800, and a matched LinkedIn profile for Matt Oates.
Matt Oates previously worked as SVP, Brand and Strategic Marketing at American Cancer Society and Sr. Director, Strategic Marketing at St. Jude Children'S Research Hospital - Alsac. Matt Oates holds Bba, Marketing Management from The University Of Memphis.
Company email context
Email format at American Cancer Society
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{first}.{last}@stjude.org
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AeroLeads found 1 current-domain work email signal for Matt Oates. Compare company email patterns before reaching out.
Profile bio
About Matt Oates
My passion lies in brand building at the intersections of strategy & audience-centricity to drive purposeful results. I have a proven track-record of upward professional growth, identifying and recommending strategic opportunities for advancement, and hiring and developing amazing talent to achieve significant outcomes.I believe in:-research-driven approaches to brand health measurement, messaging and creative development and audience insights-flexibility within a framework for modern brand management -creating brand innovations and activations to fill gaps in the marketplace and/or to improve brand perceptions-protecting the brand is the responsibility of everyone
Listed skills include Marketing, Marketing Communications, Social Media Marketing, Marketing Strategy, and 28 others.
Current workplace
Matt Oates's current company
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11 roles
Matt Oates work experience
A career timeline built from the work history available for this profile.
Sr. Director, Strategic Marketing
Led a team of 25 across multiple functional teams, including brand strategy, audience strategy, market research and marketing technology.
May 2023 - Sep 2024
Sr. Director, Brand Marketing
Led brand strategy and market research functions to drive the St. Jude brand to iconic status.
Aug 2016 - May 2023
Director, Brand Strategy
Recommended and established the organization's first Brand function.
Mar 2014 - Aug 2016
Senior Brand Manager
• Led RFP process to identify agency for St. Jude Brand Development Project to define Strategic Platform, Messaging/Voice, Brand Architecture, Visual Identity and Guidelines.• Planned and executed national brand research with Interbrand to measure brand health.• Managed all national PSAs garnering more than $21 million in free media to meet business goals and winning two MarCom awards in its first year.• Developed new 2014 brand advertising campaign “Because of you, there is St. Jude”.
Nov 2012 - Mar 2014
Brand Manager
Jul 2011 - Nov 2012
Marketing Manager, Strategic Partnerships
• Led digital marketing for the flagship Thanks and Giving campaign to 17% revenue growth.• Developed and implemented an integrated, multichannel content strategy for web, email, social, display, SEM, celebrity partnerships and corporate partnership marketing integration.• Led and leveraged audience research and donation data to create data-driven donor personas.• Drove the organization’s first Spanish-dominant research study.• Managed two interns.
Jun 2010 - Jul 2011
Marketing Strategist, Strategic Partnerships
Feb 2008 - Jul 2010
Marketing Specialist, Gift Planning
• Crafted written proposals for individuals and corporate partners to name parts of the hospital, such as the CVS/pharmacy Rehabilitation Services Center named with a multi-million commitment.• Created and implemented the St. Jude Pathway to Hope brick campaign generating more than $10 million in its first five years.• Led and implemented a digital record system cataloging more than 25,000 donor commitments and diverse pieces of recognition.• Managed a team of two along with two interns.
Oct 2006 - Feb 2008
Marketing Coordinator, Gift Planning
Oct 2005 - Sep 2006
Marketing Coordinator
Feb 2005 - Oct 2005
2 education records
Matt Oates education
Bba, Marketing Management
The University Of Memphis
Mba
Union University
FAQ
Frequently asked questions about Matt Oates
Quick answers generated from the profile data available on this page.
What company does Matt Oates work for?
Matt Oates works for American Cancer Society.
What is Matt Oates's role at American Cancer Society?
Matt Oates is listed as Brand Builder | Enterprise Strategist | Research Driven at American Cancer Society.
What is Matt Oates's email address?
AeroLeads has found 1 work email signal at @stjude.org for Matt Oates at American Cancer Society.
What is Matt Oates's phone number?
AeroLeads has found 2 phone signal(s) with area code 254, 800 for Matt Oates at American Cancer Society.
Where is Matt Oates based?
Matt Oates is based in Germantown, Tennessee, United States while working with American Cancer Society.
What companies has Matt Oates worked for?
Matt Oates has worked for American Cancer Society, St. Jude Children'S Research Hospital - Alsac, and Parkway Properties, Inc..
How can I contact Matt Oates?
You can use AeroLeads to view verified contact signals for Matt Oates at American Cancer Society, including work email, phone, and LinkedIn data when available.
What schools did Matt Oates attend?
Matt Oates holds Bba, Marketing Management from The University Of Memphis.
What skills is Matt Oates known for?
Matt Oates is listed with skills including Marketing, Marketing Communications, Social Media Marketing, Marketing Strategy, Fundraising, Social Media, Event Planning, and Brand Development.
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