Matt Oates

Matt Oates Email and Phone Number

Brand Builder | Enterprise Strategist | Research Driven @ American Cancer Society
Matt Oates's Location
Germantown, Tennessee, United States, United States
Matt Oates's Contact Details

Matt Oates work email

Matt Oates personal email

n/a

Matt Oates phone numbers

About Matt Oates

My passion lies in brand building at the intersections of strategy & audience-centricity to drive purposeful results. I have a proven track-record of upward professional growth, identifying and recommending strategic opportunities for advancement, and hiring and developing amazing talent to achieve significant outcomes.I believe in:-research-driven approaches to brand health measurement, messaging and creative development and audience insights-flexibility within a framework for modern brand management -creating brand innovations and activations to fill gaps in the marketplace and/or to improve brand perceptions-protecting the brand is the responsibility of everyone

Matt Oates's Current Company Details
American Cancer Society

American Cancer Society

View
Brand Builder | Enterprise Strategist | Research Driven
Matt Oates Work Experience Details
  • American Cancer Society
    Svp, Brand And Strategic Marketing
    American Cancer Society Oct 2024 - Present
    Atlanta, Ga, Us
    Lead multiple functional teams, including brand, marketing strategy/integrated marketing, market research & insights, influencer marketing and marketing project management.
    View
  • St. Jude Children'S Research Hospital - Alsac
    Sr. Director, Strategic Marketing
    St. Jude Children'S Research Hospital - Alsac May 2023 - Sep 2024
    Memphis, Tn, Us
    Led a team of 25 across multiple functional teams, including brand strategy, audience strategy, market research and marketing technology.
    View
  • St. Jude Children'S Research Hospital - Alsac
    Sr. Director, Brand Marketing
    St. Jude Children'S Research Hospital - Alsac Aug 2016 - May 2023
    Memphis, Tn, Us
    Led brand strategy and market research functions to drive the St. Jude brand to iconic status.
    View
  • St. Jude Children'S Research Hospital - Alsac
    Director, Brand Strategy
    St. Jude Children'S Research Hospital - Alsac Mar 2014 - Aug 2016
    Memphis, Tn, Us
    Recommended and established the organization's first Brand function.
    View
  • St. Jude Children'S Research Hospital - Alsac
    Senior Brand Manager
    St. Jude Children'S Research Hospital - Alsac Nov 2012 - Mar 2014
    Memphis, Tn, Us
    • Led RFP process to identify agency for St. Jude Brand Development Project to define Strategic Platform, Messaging/Voice, Brand Architecture, Visual Identity and Guidelines.• Planned and executed national brand research with Interbrand to measure brand health.• Managed all national PSAs garnering more than $21 million in free media to meet business goals and winning two MarCom awards in its first year.• Developed new 2014 brand advertising campaign “Because of you, there is St. Jude”.
    View
  • St. Jude Children'S Research Hospital - Alsac
    Brand Manager
    St. Jude Children'S Research Hospital - Alsac Jul 2011 - Nov 2012
    Memphis, Tn, Us
    View
  • St. Jude Children'S Research Hospital - Alsac
    Marketing Manager, Strategic Partnerships
    St. Jude Children'S Research Hospital - Alsac Jun 2010 - Jul 2011
    Memphis, Tn, Us
    • Led digital marketing for the flagship Thanks and Giving campaign to 17% revenue growth.• Developed and implemented an integrated, multichannel content strategy for web, email, social, display, SEM, celebrity partnerships and corporate partnership marketing integration.• Led and leveraged audience research and donation data to create data-driven donor personas.• Drove the organization’s first Spanish-dominant research study.• Managed two interns.
    View
  • St. Jude Children'S Research Hospital - Alsac
    Marketing Strategist, Strategic Partnerships
    St. Jude Children'S Research Hospital - Alsac Feb 2008 - Jul 2010
    Memphis, Tn, Us
    View
  • St. Jude Children'S Research Hospital - Alsac
    Marketing Specialist, Gift Planning
    St. Jude Children'S Research Hospital - Alsac Oct 2006 - Feb 2008
    Memphis, Tn, Us
    • Crafted written proposals for individuals and corporate partners to name parts of the hospital, such as the CVS/pharmacy Rehabilitation Services Center named with a multi-million commitment.• Created and implemented the St. Jude Pathway to Hope brick campaign generating more than $10 million in its first five years.• Led and implemented a digital record system cataloging more than 25,000 donor commitments and diverse pieces of recognition.• Managed a team of two along with two interns.
    View
  • St. Jude Children'S Research Hospital - Alsac
    Marketing Coordinator, Gift Planning
    St. Jude Children'S Research Hospital - Alsac Oct 2005 - Sep 2006
    Memphis, Tn, Us
    View
  • Parkway Properties, Inc.
    Marketing Coordinator
    Parkway Properties, Inc. Feb 2005 - Oct 2005
    Houston, Texas, Us
    View

Matt Oates Skills

Marketing Marketing Communications Social Media Marketing Marketing Strategy Fundraising Social Media Event Planning Brand Development Email Marketing Integrated Marketing Public Relations Market Research Non Profits Branding And Identity Event Management Powerpoint Business Strategy Brand Management Digital Marketing Online Advertising Microsoft Office Brand Architecture Problem Solving Budgeting Team Building Promotions Nonprofits Social Networking Project Planning Copywriting Online Marketing Marketing Research

Matt Oates Education Details

  • The University Of Memphis
    The University Of Memphis
    Marketing Management
  • Union University
    Union University
    Mba

Frequently Asked Questions about Matt Oates

What company does Matt Oates work for?

Matt Oates works for American Cancer Society

What is Matt Oates's role at the current company?

Matt Oates's current role is Brand Builder | Enterprise Strategist | Research Driven.

What is Matt Oates's email address?

Matt Oates's email address is ma****@****ude.org

What is Matt Oates's direct phone number?

Matt Oates's direct phone number is +125472*****

What schools did Matt Oates attend?

Matt Oates attended The University Of Memphis, Union University.

What skills is Matt Oates known for?

Matt Oates has skills like Marketing, Marketing Communications, Social Media Marketing, Marketing Strategy, Fundraising, Social Media, Event Planning, Brand Development, Email Marketing, Integrated Marketing, Public Relations, Market Research.

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.