I have 20 years of experience in journalism and digital publishing. I consult independent media, business owners, authors, entrepreneurs, and political advocacy groups.My specialties include target audience marketing on Facebook, Google, YouTube and Spotify ad platforms. My strategies involve demographic-based and consumer behavior-based targeting. In some projects, I also apply my experience in journalism and SEO for WordPress optimization.
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OwnerNew South Politics Jan 2022 - PresentOrlando, Florida, United StatesNew South Politics was created to inform and update voters in southern states on both sides of the aisle about the latest news, developments, data and trends surrounding the top political issues surrounding the 2022 midterm and the 2024 elections. -
E-Mail Campaign Manager & Social Media Ad MangerThomas Jefferson Institute For Public Policy Feb 2012 - PresentVirginia, United StatesThomasJeffersonInst.org digital marketing and email campaigns for policy education and advocacy.
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Digital Marketing Specialist & Campaign ConsultantMatt O'Hern Marketing Llc May 2008 - PresentOrlando, Florida AreaConsulting services offered in:• Independent Media Audience Growth • Niche Audience-Targeted Web Marketing • PPC Google Search Engine Marketing Ads• Facebook and Instagram Ads• YouTube Ads• Search Engine Optimization.• Online Reputation Management. • Online Advocacy.• Social Media Marketing.
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Social & Digital Media Marketing DirectorSpace Coast Daily 2013 - PresentMelbourne, Florida AreaI currently manage SEO and social media optimization and advertising for SpaceCoastDaily.com. • Since 2013, I have managed more than 2,000 different digital ad campaigns for Brevard County, Florida's daily news site: SpaceCoastDaily.com. • In less than one year, SpaceCoastDaily.com daily traffic grew by over 500% and social media following went from 3,000 fans to 60,000 fans via organic growth and interest-targeted ads.• Space Coast Daily's Facebook page has a 395,000 fans and tens of thousands of daily website visitors, making it the most followed local news source for Brevard County, a community with a population of more than 600,000 residents. -
Google Search And Social Media Advertising SpecialistBlack Tie Digital Marketing Jan 2017 - Jan 2019Lake Mary, Florida• Managed dozens of Facebook advertising, PPC, SEM for dental, legal, and medical professionals and a licensed Rolex luxury wristwatch reseller. • Achieved monthly conversion growth for clients.• Received performance-based bonuses. -
2012 Political Election Ad Campaign & Digital Media Account ExecutiveHarris Media Llc Dec 2011 - Dec 2012Tallahassee, Florida Area• Managed more than $500, 000 worth SEO, PPC and social media ad campaigns for political candidates including U.S. President, U.S. Senate, U.S. House of Representatives, Florida State House of Representatives.Advertising platforms utilized included:• Google Remarketing.• Google Display.• Google Search ads.• Facebook page like, video view and post boost ads. • Twitter ads.• YouTube Pre-Roll Ads. -
Website Content Writer, Blogger & Seo SpecialistBarn Light Electric Company Oct 2010 - Jun 2011Melbourne, Florida Area• Collaborated with marketing manager and I.T. director to establish a wiki-database-style website that referred visitors to blog posts that provided tips and examples of Barn Light Electric lighting in a wide variety of residences and businesses.• Utilized posts on in-house built sister websites and guest posts on third party sites for SEO to increase website traffic.• Published original content and optimized Barn Light Electric's website: BarnLight.com with original content. -
2010 Political Election Ad Campaign Manager & Marketing Co-CoordinatorMillennium Consulting Jan 2010 - Jan 2011Orlando, Florida AreaManaged websites and blogs for various candidates.Assisted with advertising as well as mail and website content publishing for multiple campaigns, including: • Florida State Representatives • Orange County Mayor (Orlando's county) • County Commissioners (Orange, Osecola, Seminole) • City Council Members • School Board Members • Circuit Judges
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Search Engine Optimization & Social Media ConsultantLabitat Inc. May 2008 - Aug 2009Orlando, Florida Area• Assisted CEO Jason Dowdell with search engine optimization and online content creation for business clients. • Composed two-three blog posts each day for marketingshift.com, which averaged 1,500-2,000 daily visits and was cited by leading publications such as the New York Times.
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Sports WriterHometown News Mar 2005 - Jun 2008Melbourne, Florida Area• Covered sports stories at all levels of competition, ranging from the Washington Nationals' spring training to the local high school football teams.• Arranged interviews, coordinated assignments with the staff photographer and compiled weekly community bulletins and calendars for the sports and activities section.
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Sports Section EditorSamford Crimson Aug 2002 - May 2004Birmingham, Alabama AreaResponsibilities included: o Coordinating coverage of Samford football and basketball games. o Feature stories and columns of commentary. o Assisting with page layout and design.
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Sports News InternBirmingham Post-Herald Aug 2003 - Dec 2003Birmingham, Alabama AreaCovered Samford University's football team and Tarrant High School's football team.
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Marketing And Promotions InternBrevard County Manatees May 2001 - Sep 2001Melbourne, Florida AreaFull-time intern with the Brevard County Manatees, Class-A Minor League affiliate of the Florida Marlins at Space Coast Stadium in Viera,FL. o Assisted with roster management tasks in the player development complex. o Prepared Space Coast Stadium for promotional events. o Marketed ticket packages and in-game promotions to local businesses. o Assisted with in-game promotions.
Matt O'Hern Skills
Matt O'Hern Education Details
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Journalism And Mass Communication
Frequently Asked Questions about Matt O'Hern
What company does Matt O'Hern work for?
Matt O'Hern works for New South Politics
What is Matt O'Hern's role at the current company?
Matt O'Hern's current role is Digital Marketing Manager & Consultant.
What schools did Matt O'Hern attend?
Matt O'Hern attended Samford University.
What are some of Matt O'Hern's interests?
Matt O'Hern has interest in Disaster And Humanitarian Relief, Children, Education.
What skills is Matt O'Hern known for?
Matt O'Hern has skills like Social Media Marketing, Facebook, Seo, Social Media, Wordpress, Blogging, Google Analytics, Online Advertising, Google Adwords, Editing, Journalism, Advertising.
Not the Matt O'Hern you were looking for?
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2uiuc.edu, scoular.com
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Matt Ohern
United States -
1cvgs.org
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Matthew O'Hern
United States1lcbmail.uoregon.edu
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