We specialize in bridging the gap between C-suite objectives and marketing execution, offering tailored solutions that maximize return on marketing investment (ROMI) for mid-market companies.

In this key business development role for the agency, I exceeded revenue goals by helping marketers and the C-suite of brands solve business challenges through marketing and advertising strategy. Notable Client Partnerships: ADT, Community Coffee, I&I (Insulations, Inc.), North Oaks HealthSystem, Louisiana Dept. of Health, Carter USA, CCIM Institute, Enro Face Masks, OffenderWatch, Bengal Products.

I created and launched this consultancy to solve the marketer-agency disconnect. Initially working with nearly 20 different marketing and advertising agencies on their business development, positioning, and marketing strategy, I expanded into providing marketing campaigns for many service-based and consumer-facing brands. I successfully positioned the company to be acquired in 2020 under favorable terms.

As the 2017-2018 President of AMA New Orleans, I worked to re-establish the chapter as a leader in changing the perception of the value of marketing in the region. In one year, we:+Surpassed annual new member goals+Improved member retention rate to highest it's been in 3 years+Surpassed annual in-kind sponsorship goals+Re-established chapter operating guidelines, including membership-wide elections+Successfully created a line of succession for board positions+Increased avg. attendance at events+Introduced two new event formats and six new venues+Recruited 11 new board members+Improved chapter financial health, increasing cash reserves and coming out net-positive on events for first time in 3 years+Launched new national AMA branding and redesigned website

Reporting directly to the president, I was responsible for all new client acquisition for this New Orleans-based digital marketing firm.Duties included: • Marketing • Sales• Proposal development• Contract negotiation• Customer service• Client retention• Marketing strategy development• Project planning• Relationship management• Presentation development and execution• Training• Sales materials & messaging

I had the privilege of helping develop the Jefferson Chamber brand into one of the strongest business organizations in Louisiana. In my time as public relations and communications director, the Chamber grew past 1,000 members, garnered 4-star Accreditation from the U.S. Chamber of Commerce and was named the 2013 Louisiana State Chamber of the Year.Reporting directly to the president & CEO, I was responsible for all communications, marketing & public relations.Duties included: • Social media management• Marketing strategy• Media relations• Press release writing• Graphic design• Advertising• Public speaking• Email marketing and communications• Fundraising• Publication writing and editing• Website development• Photography• Internal / external communications• Volunteer coordination• Sponsorship development• Community relations• Speech writing• Event planning• Event management

With a proven track record of fifty years of service to the West Bank of Jefferson parish and the surrounding area, West Jefferson is well respected regionally and nationally for excellence in patient care, distinguishing it from other hospitals in New Orleans.Reporting directly to the director of marketing, I was responsible for supporting internal and external communications.Duties included:• Social media management• Social media policy development• Website management• Photography• Video production and editing• Press release writing• Managed marketing projects for events. • Writing and editing for internal/external publications.• Creative direction