Matthew Robinson

Matthew Robinson Email and Phone Number

Founder + Fractional Head of Marketing for hire @ B2B Three
London, GB
Matthew Robinson's Location
London, England, United Kingdom, United Kingdom
Matthew Robinson's Contact Details
About Matthew Robinson

I help B2B tech startups launch and scale their marketing, move fast and get shit done.

Matthew Robinson's Current Company Details
B2B Three

B2B Three

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Founder + Fractional Head of Marketing for hire
London, GB
Website:
b2bthree.com
Matthew Robinson Work Experience Details
  • B2B Three
    Founder + Fractional Head Of Marketing For Hire
    B2B Three
    London, Gb
  • Autone
    Fractional Vice President Of Marketing
    Autone Oct 2024 - Present
    London, England, Gb
    Fractional VP of global Marketing, reinventing B2B marketing for autone who are reinventing inventory management.
  • B2B Three
    Founder & Fractional Vice President Of Marketing
    B2B Three Feb 2024 - Present
    Introducing B2B Three, a marketing consultancy offering three ingredients to help Bootstrapped, Seed and Series A funded B2B tech start ups nail their GTM strategy to make sales easier. Supported brands such as NewCampus | Y42 | Ebsta | Kato | OrbitalX | Viable | Buoyant | Synapse | deepc | LiveEO | Surfboard and others The Three Menu: 🟣 Fractional: Fully embedded acting VP Marketing (4+ days a month)🟣 Advisory: Prioritising and optimising marketing activities (1-2 days a month)🟣 Go-To-Market Marketing Strategy: Devise and implement a brand and demand marketing plan to accelerate pipeline and c/w revenue (see website for details)Move fast. Get shit done.www.b2bthree.com
  • Contentsquare
    Vice President Of Marketing, Apj
    Contentsquare Jan 2022 - Jan 2024
    Paris, Fr
    Contentsquare gives you the insights you need to understand your customers and build more valuable human digital experiences. Their 1300+ global clients include Microsoft, Samsung, HSBC, Spotify, IKEA, Puma, Tiffany, Rolex, BMW, Walmart, Nintendo and many more.APJ employee no. 1 (grew to 60+), responsible for building & scaling our marketing function (8 reports) and growing business in the region.FY23 - 102% v target ($500K above target opportunity revenue generation)FY22 - 105% v target ($1.2M above target opportunity revenue generation)
  • Contentsquare
    Senior Marketing Director, Apac
    Contentsquare Jan 2020 - Jan 2022
    Paris, Fr
    APAC employee no. 1 responsible for building & scaling our marketing function and growing business in the region. Marketing partner for launching both Contentsquare Foundation (our Foundation to promote digital accessibility) and Atomic Labs (Contentsquare's incubator/accelerator programme for aspiring startups).Stand in responsibility leading DACH and a team of six (hiring four) from February to December 2021. 2021 - APAC 158% v revenue target2021 - DACH 117% v revenue target
  • Contentsquare
    Marketing Director, Northern Europe & Middle East
    Contentsquare Jan 2019 - Sep 2020
    Paris, Fr
    Leading a global team of nine, I was responsible for growing and establishing markets in Northern Europe & the Middle East. 2020 - 3Q North Europe- 126% v original target // 189% v revised post COVID target ($4.4M above target opportunity revenue generation) 2019 - 134% v target ($6.65M above target opportunity revenue generation)
  • Contentsquare
    Head Of Marketing, Uk
    Contentsquare Oct 2016 - Dec 2018
    Paris, Fr
    First marketing hire in the team and UK employee no.4 (UK office is now 150+). I built and led the UK marketing function to drive awareness, engagement and ultimately new logo acquisition. Joining when Contentsquare was seed funded and 40 employees globally (1800+ when I left), I was part of their growth story experiencing ten acquisitions (Clicktale, Heap, Hotjar & others) and six VC raises from Series A to Series F ($600M) raise. 2018 - 177% of target ($5.5M above target opportunity revenue generation)2017 - 138% of target ($2.35M above target opportunity revenue generation)
  • Bottle Half Full
    Co-Founder
    Bottle Half Full Dec 2020 - Feb 2022
    We’re Bottle Half Full. Our offer is simple: free marketing support to any brand trying to make the world a better place.www.bottlehalffull.com
  • Qubit.
    Head Of Global Marketing - Travel & Hospitality
    Qubit. Aug 2015 - Sep 2016
    London, Us
    Qubit is a software technology company (founded by 4 ex-Googlers) providing clients with the applications needed to optimise and enrich their customer's digital experiences. Our technology was built and evolved from scratch to capture 1st-person visitor data meaning we can help our clients on their websites deliver responsive data-driven personalisations to increase their conversions. My role: Global lead for industry marketing (travel, ticketing and entertainment). Defining and owning the vertical strategies and budgets, conceptualising and producing communications, demand generation campaigns and collateral working in close collaboration with sales, client services and product. Devising the go-to-market strategy for specific products, working in partnership with the respective Product Managers and Global Head of Product Marketing.
  • Acxiom
    Senior Marketing Manager
    Acxiom Dec 2012 - Jul 2015
    Conway, Arkansas, Us
    Acxiom is a billion dollar global enterprise data, analytics and SaaS company which helps clients successfully connect their offline & online data sources to help them personalise customer experiences and create profitable customer relationships. My role: Marketing Communications: • Defining and executing a European Communications Strategy including the management of Public Relations agencies and providing strategic guidance to PR agencies in our international territories• Defining and executing a global Social Media Strategy providing training to over 4,500 Acxiom employees globally across four continents. • Creating and managing The Acxiom Insight, a company-first blogging and thought leadership programme Demand Generation:• Owning all aspects of demand generation including strategy, marketing mix, automation tools and programme execution.• Planning and managing multi-channel lead generation activities including online ads, email campaigns, landing pages, SEO, etc.

Matthew Robinson Skills

Social Media Strategy Digital Marketing Public Relations Project Management Online Advertising Social Media Marketing Lead Generation Business Strategy Account Management Digital Strategy Business Development Research Enterprise Software Social Networking Business Planning Email Marketing Customer Relationship Management Crm Pregnancy Massage

Matthew Robinson Education Details

  • The University Of Sheffield
    The University Of Sheffield
    Human Geography
  • Bangor University
    Bangor University
    Business And Marketing

Frequently Asked Questions about Matthew Robinson

What company does Matthew Robinson work for?

Matthew Robinson works for B2b Three

What is Matthew Robinson's role at the current company?

Matthew Robinson's current role is Founder + Fractional Head of Marketing for hire.

What is Matthew Robinson's email address?

Matthew Robinson's email address is ma****@****e.co.uk

What is Matthew Robinson's direct phone number?

Matthew Robinson's direct phone number is +177376*****

What schools did Matthew Robinson attend?

Matthew Robinson attended The University Of Sheffield, Bangor University.

What skills is Matthew Robinson known for?

Matthew Robinson has skills like Social Media, Strategy, Digital Marketing, Public Relations, Project Management, Online Advertising, Social Media Marketing, Lead Generation, Business Strategy, Account Management, Digital Strategy, Business Development.

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