Matt Russell Email & Phone Number

Toronto, Ontario, Canada

Small business that specializes in consulting with regards to the implementation and augmenting of sports organizations with the sports betting industry as they attempt to maximize new corporate partnerships with a burgeoning industry. Hosting/Production of podcast media, and related digital marketing support. With 20 years of sports betting experience, Matt is the ideal radio, podcast or television guest analyst for all things sports betting. Up with the latest trends in the sports… Show more Small business that specializes in consulting with regards to the implementation and augmenting of sports organizations with the sports betting industry as they attempt to maximize new corporate partnerships with a burgeoning industry. Hosting/Production of podcast media, and related digital marketing support. With 20 years of sports betting experience, Matt is the ideal radio, podcast or television guest analyst for all things sports betting. Up with the latest trends in the sports betting realm, best marketing practices to develop a consistent, respected brand, and the media’s increasing coverage of the industry. Extensive knowledge and user-based experience of sports betting mobile apps’ marketing tools. Show less

Toronto, Ontario, Canada

> Responsible for writing 8-10 betting articles weekly leading up to and through the NFL, CFB, NHL seasons, along with contributing to NBA, March Madness and PGA coverage.> Generated and managed content ideas for fellow writers> Represented theScore on various digital platforms including NHL.com

Toronto, Ontario, Canada

Toronto, Ontario, Canada

After negotiating a contract to provide DRF Sports - an offshoot of horse racing publication Daily Racing Form - with a sports betting podcast, I executed the deal points for the 2021-‘22 NFL, NHL and NBA seasons, building a brand look and feel, recruiting expert guests, managing a budget, and co-hosting on a weekly basis.

Toronto, Canada Area

Host of the daily sports betting themed podcast, “The Window”. The day’s betting markets are discussed along with in-depth betting strategy, and how to find value in the sports betting landscape.

Toronto, Canada Area

Proudly wrote and produced all tease elements for “Sportsnet Central”, including the opening ‘Headlines’ tease to start the show, as well as all ‘Bumpers’ teases that transition the show to commercial. This involved everything from taking regular sports content and creating interesting tease material to ‘hook’ and entertain the viewer, to trimming down slow paced, emotion-driven features into 10-15 second clips to retain viewer attention. Excelled in this role for 5+ years after working my way… Show more Proudly wrote and produced all tease elements for “Sportsnet Central”, including the opening ‘Headlines’ tease to start the show, as well as all ‘Bumpers’ teases that transition the show to commercial. This involved everything from taking regular sports content and creating interesting tease material to ‘hook’ and entertain the viewer, to trimming down slow paced, emotion-driven features into 10-15 second clips to retain viewer attention. Excelled in this role for 5+ years after working my way up from highlight production through various other AP roles in the newsroom. Adept at working under tight deadlines, for extended stretches, at untraditional hours. Show less

Hamilton, On

Managed a small group of developers, while liaising between upper management and various clients in the sports world, in order to provide high quality video production, website development and other media content. Provided timely and accurate measurements of consumer usage to partners and clients. Excelled in a fast-paced, lean start-up environment, which included representing the firm internationally with Fox Sports, while producing the BCS National Championship DVD Series.

Hamilton, On

Sales department for the football club, and the contracted agreement to sell Grey Cup 2007 tickets with the CFL.

Toronto, Canada Area

Assisted in executing the contract deal points between the Blue Jays and their dozens of corporate partners. Duties included coordination of corporate Fantasy Camp, corporate hospitality, game-day operations and promotion executions, and shuttling players to corporate events.