Matt Scapelliti Email & Phone Number

New York, Ny, Us

Client Services lead overseeing a portfolio of brands experiential marketing, strategic planning, and campaign execution.

Miami, Florida, Us

Client: Proximo Sprits

New York, New York, Us

Executive Producer of Experiential working through the Publicis family of agencies responsible for the planning, strategy, and production of experiential events.PXP: PfizerLe Truc: Human Rights FoundationPUBX / Hawkeye: Kraft Heinz & Pfizer

New York, Ny, Us

CLIO SHORT LIST Campaign lead and day-to-day management of Thriller 40th Anniversary programming. Focus campaign activations include a 3-day immersive event in NYC, a documentary screening at the Chinese Theater in LA, a Halloween Flash mob in Times Square, digital and OOH advertising, and new artist content. Responsibilities included: PR, media, artist and Sony streaming content, social content, and advertising through the management of internal Sony Music departments, agency partners, and artist estate stakeholders.

New York, Ny, Us

Client: Microsoft: Windows 11Global localization client and team lead with through broadcast and digital campaign creative production and delivery.

Burlington, Massachusetts, Us

Clients: Core Hydration, Bai, Limitless, Squirt, Sunkist, 7up, A&W, Canada Dry, McCafeCreative content team lead with the Keurig Dr. Pepper internal creative content agency Liquid Sunshine.

Alexandria, New South Wales, Au

Client: Google / YouTube AdvertisersDay to day US-based client lead through project planning, creative development, production, and delivery of branded docu-series

London, London, Gb

Clients: Bayer Healthcare, Subway, Campari, Abercrombie & Fitch, Atlassian, Topps, Maty’sDaily client lead for 7 clients (19 brands) and client teams, including industry leaders in spirits, health and wellness, fast food, technology, and fashionManagement of on-site agency teams executing the creative, production, analytics, client services, project management, and community management client deliverablesNew business lead with an emphasis on growing current clients and securing new full time and project-based clientsPresentation of monthly and quarterly reporting to clients, with an emphasis on growth, creative excellence, and client budgetsManagement of production teams in NYC and Toronto for project-based creative productions, including online video, digital advertising, and brand strategyDay to day oversight of client budgets, brand team and procurement relationships, scopes, and deliverables aligning with global master service agreements and national contracts

Brooklyn, New York, Us

Clients: The Absolut Company (Malibu, Kahlua), Danone, Martell, Coca Cola, GantClient Services lead for new business and client growth throughout agency portfolioProgram lead for internal and client production teams, executing branded content, influencer programming, and experiential eventsHead of department and day to day manager and mentor to 12 account managers Led Account teams in collaboration with internal teams including; creative, strategy, content production, event production, and talent managementManaged the creative and production resourcing and assignment for alignment across agency and clientsImplemented monthly training sessions for Project Management, Account Management, and Production teamsProvided agency expertise in experiential marketing executions with an emphasis on influencer content extensions

Brooklyn, New York, Us

Clients: Michelin, H&M, Samsung, ABILed day-to-day team for strategy, creative, production, and project management to meet client deliverables and pursue new business initiatives reporting directly to the global CEOLed the execution of digital content productions, luxury experiential events, and influencer campaigns Agency lead managing global accounts with yearly budgets exceeding $12 Million USDLead client contact with VICE Media departments, including Munchies, Noisey, VICELAND, Impact, and VICE production studios to achieve client media and content goals across disciplinesManaged 360 planning and execution of marketing campaigns and events with global clients, client partners, and external agencies

Chicago, Il, Us

Clients: Pernod Ricard: Malibu Rum, Kahlua, Jameson, and Absolut Constellation Brands: Corona, Modelo, Pacifico, TocayoAgency client lead for strategy, program development, and execution of PR worthy experiential event platformsManaged day to day growth of Legacy account staff, production staff, field teams, and national brand ambassadorsManaged production teams in the execution of 400 - 2,000 person concerts and branded eventsDevelopment and management of national on and off-premise programming for multiple spirits brandsCollaboration with artists and artists management to book and execute solely owned branded concert tours and one-off celebrity eventsExecuted new product launches and innovations including industry and trade events and trainingsManagement of national spirits ambassadors through trade and consumer campaigns

Chicago, Il, Us

Alexandria, Virginia, Us

Clients: National GuardAgency client and production lead for the planning and execution of experiential campaigns

Portland, Me, Us

Clients: Kraft Foods, Scotts, Boy Scouts of America, Milkbone, Skyy VodkaAgency client and production lead for the planning and execution of experiential campaigns

Chicago, Il, Us

Clients: US Army, Phillip Morris USA, Hornitos, CraftsmenAgency client and production lead for the planning and execution of experiential campaigns

Bachelor Of Business Administration (Bba), Marketing

Study Abroad Semester, International Business