Matt Sharkey

Matt Sharkey Email and Phone Number

Chief Marketing Officer @ SmartMagic
United States
Matt Sharkey's Location
United States, United States
About Matt Sharkey

Senior Brand Marketing Executive with more than two decades of experience building and leading teams for consumer brands in apparel/footwear, CPG, entertainment and health tech. Both agency and client side. From lean start-ups to the world’s largest and most iconic brands. Matt has built brands from scratch and has led teams to help global legacy brands find new ways to engage with current and future generations. He's inspired by great products and experiences, impassioned to lead great people and driven to build great brands.

Matt Sharkey's Current Company Details
SmartMagic

Smartmagic

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Chief Marketing Officer
United States
Website:
smartmagic.com
Employees:
22
Matt Sharkey Work Experience Details
  • Smartmagic
    Chief Marketing Officer
    Smartmagic
    United States
  • Into Technologies
    Chief Marketing Officer
    Into Technologies Sep 2021 - Present
    San Francisco, Ca, Us
    Close your eyes. Open your world. Leading the Marketing function for an emergent new health technology that is going to transform the way we sleep, focus and perform. Building the brand from the ground up with incredible internal partners and external agencies.
  • At The Work Bench
    Senior Executive Global Marketing Consultant
    At The Work Bench 2013 - Feb 2022
    Independent consultancy serving as Interim and Fractional CMO to help companies build teams and scale brands. Clients included Levi Strauss & Co., Converse, Chrome Industries, Sol Republic, Wild Common, Bundschu Co., Cannacraft, Faribault Woolen Mill, Kinder's Sauce & Seasonings, Blurb, Erthos, Marmot and others.Specializing in brand strategy, go to market, full-funnel integrated campaign development, sports/athlete marketing, short and long term planning, team building/recruitment.Founder: Bleacher Critic menswear brand and retail store in Sonoma County in 2016
  • The North Face
    Global Director, Sports Marketing
    The North Face Jun 2018 - Aug 2019
    Denver, Colorado, Us
    Served on the leadership team within brand overseeing sports marketing, integration and business development. The company announced a relocation to Denver two months after I joined. I stayed on for over a year to help the transition while simultaneously launching the brand's largest technical innovation in over 20 years, helped Free Solo win an Academy Award and delivered on 11% growth over LY. I successfully transitioned my entire team to Denver and helped initiate the search for my successor.
  • Zozi
    Vp Of Marketing
    Zozi 2011 - 2013
    San Francisco, Ca, Us
    Responsible for the Marketing function of experiences internet start-up. Led the executive team on a complete rebrand/site redesign, oversaw the management of a global athlete ambassador team and built the company's gear business from the ground up which delivered on $2M in sales in the first six weeks selling full-priced apparel, footwear and accessories from the likes of The North Face, adidas, Mountain Hardware, Burton, Camelbak, etc.
  • Chrome
    Global Head Of Marketing
    Chrome 2009 - 2011
    Portland, Oregon, Us
    Served as Head of Marketing for global lifestyle apparel/footwear/accessories brand. Helped grow from one product category in a single sales channel to three categories in three channels. Integrated full omnichannel experience, including twelve retail stores in the U.S. and Japan.
  • Clif Bar & Company
    Director, Sports Marketing
    Clif Bar & Company Aug 2008 - Oct 2009
    Emeryville, Ca, Us
    Led Sports Marketing for the entire Clif portfolio. Oversaw 1500+ athletes, teams and partners. Negotiated all partnership marketing deals and oversaw all owned race events.
  • Sole Technology
    Global Brand Director
    Sole Technology 2005 - 2008
    Lake Forest, Us
    Responsible for overall brand management and marketing for youth focused global footwear/apparel/accessories brand sold and distributed in over 65 countries. Seven direct reports and three external agencies with a dotted line to a team of 50+ across brand, product and sales. Responsible for P&L of a range consisting of more than 500 SKUs each season. Oversaw all brand and product marketing campaigns and led a minimum of 6-8 new global product launches each season.
  • Sessions
    Global Marketing Director
    Sessions 2002 - 2005
    Us
    Head of Marketing for leading global technical outerwear brand in snowboarding and freeskiing. Led the company's launch into lifestyle apparel inclusive of a full rebrand. Oversaw the management of a global athlete team representing more than two dozen athletes from eight different countries.
  • Nhs, Inc. - Santa Cruz Skateboards
    Global Brand Manager
    Nhs, Inc. - Santa Cruz Skateboards 2000 - 2002
    Santa Cruz, Ca, Us
    Served as Marketing/Brand/Athlete Manager for Santa Cruz Skateboards and Krux Trucks.
  • Ndfc, Inc.
    Managing Director
    Ndfc, Inc. 1998 - 2000
    Served as Managing Director for multiplatinum recording artists No Doubt. Comprised of the bands merchandise company and International fan club. Additionally responsible for managing merch sales on tour as well as photography/editorial for the band's website and direct mail.

Frequently Asked Questions about Matt Sharkey

What company does Matt Sharkey work for?

Matt Sharkey works for Smartmagic

What is Matt Sharkey's role at the current company?

Matt Sharkey's current role is Chief Marketing Officer.

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