Every brand has a story— every story needs a strategy. With over a decade of experience in TV production, digital media, and marketing, I’m a multi-hyphenate craftsman of content and campaigns that drive measurable results. I’ve worked with Fortune 100 companies, the world’s largest media organizations, and innovative start-ups to build strategies that engage audiences, build trust, and generate revenue across social media, mainstream platforms, and national ad campaigns. With the precision of a producer and the insight of a marketer, I turn bold ideas into strategies that deliver—on time, on budget, and with impact.Career Wins:1) Brand Revitalization: Led a full-scale rebrand for a Year 3 unicorn startup, collaborating directly with the CEO and CMO to develop a new marketing strategy. Delivered refreshed digital assets, dynamic video content, and a targeted website overhaul, driving a 35% increase in brand engagement and positioning the company for growth.2)Social Media Marketing:Designed and executed a 3-month Instagram Reels and TikTok campaign, producing 30+ high-performing assets per month. Partnered with the Head of Brand to align messaging and creative direction, boosting impressions by 30% and reenergizing the client’s social media presence.3) Investor Marketing Campaigns: Produced and directed multiple high-impact investor campaigns, including a Reg A CTA spot featuring the CEO. Exceeded acquisition targets, securing substantial capital inflows and expanding investor interest.4) Strategic Partnerships: Built and executed partnership strategies at Zillow, Maker Studios, and Foiye, leading a team of 10 to secure A-list talent, Fortune 500 brands, and top-tier production companies. Developed innovative co-branded marketing initiatives that elevated content quality, expanded audience reach, and unlocked new revenue streams while solidifying brand authority.5) Content Marketing Division Launches: Built and launched flagship content divisions at Zillow and Disney, building out rock star teams, deep content libraries, to expand market presence into mainstream lifestyle audiences and drive measurable growth.6) Customer Conversion Marketing: Produced 15+ customer testimonial videos for Pacaso that became critical assets for lead generation and product education. Achieved a 15% increase in transaction conversions within 3 months, aligning messaging to buyer needs.7) National Campaign Impact: Produced a multi-episode PSA series for American Humane with celebrity talent, collaborating with the CEO to align creative with outreach goals.