Matt Stringer Email & Phone Number

Chapel Hill, Nc, Us

Morrisville, North Carolina, Us

Founded in 1975, Affordable Care, LLC is America’s leading consumer retail healthcare company, exclusively focused on tooth replacement solutions. We serve affiliated dentists at more than 425 practices in 42 states across the United States. As a key member of the executive leadership team and reporting directly to the CEO, I am responsible for overseeing all marketing functions. This includes brand strategy, CRM, media, digital, creative, and performance analytics, as well as managing the call center, patient financing, pricing, and insurance services.Affordable Care supports multiple top dental brands, including Affordable Dentures & Implants, DDS Dentures + Implant Solutions, and Adavanced Dental Implant Center. Each practice has an on-site laboratory that provides same-day dental services, including extractions, dentures, and dental implants. Operating from the Affordable Care Support Center, located in North Carolina’s Research Triangle Park, we offer business expertise and non-clinical support services to dental practices. This enables dentists and their staff to focus on treating patients and expanding patient access to affordable tooth replacement care. Visit us at affordablecare.com.

Houston, Texas, Us

North America’s largest specialty retailers of men's apparel, including Men’s Wearhouse, Jos. A. Bank, Moores Clothing for Men (Canada), K&G Fashion Superstore and Joseph Abboud. Reporting to the CEO and a key member of the executive management committee, led a team of 110 people with responsibility for all marketing functions including brand strategy, CRM, analytics, integrated marketing, creative and production. Developed the marketing vision and customer growth strategies for a portfolio of omni-channel brands. • Directed marketing strategies that drove the growth of Tailored Brands, Inc. to over $3B in 2017. Realigned marketing organization to support five acquisitions, focusing on building capabilities in brand strategy, customer insights, advanced analytics, and digital marketing.• Successfully steered Jos. A. Bank’s turnaround post-acquisition by transforming the customer experience with a data-driven rebranding effort; reversed nine successive quarters of declining sales to four quarters of positive sales comps and 5% revenue increase in 2017. Efforts also increased new customer acquisition and improved key brand health metrics, while reducing marketing spend. • Designed the go-to-market strategy and customer experience for custom clothing product line that delivered significant incremental revenue. Grew sales and attracted a new higher spend customer profile by executing multi-channel initiatives including a targeted direct-to-consumer digital marketing strategy, PR and social media messaging, in-store events, mobile enabled retail experiences, content driven digital experiences, and partnerships with NBA and NHL coaches.• Developed and directed the analytics of the largest customer panels in the men’s apparel industry that provided valuable insights to inform and evolve brand strategy. In partnership with store operations, initiated customer satisfaction (CSAT) and net promoter score (NPS) tracking across the organization.

Houston, Texas, Us

Promoted to lead all marketing functions of North America's largest specialty retailers of men's apparel including Men’s Wearhouse, Jos. A. Bank, Moores Clothing for Men, K&G Fashion Superstore and Joseph Abboud. • Following the acquisition of Joseph Abboud, led the repositioning and growth strategy and in three years grew the label to the number one selling brand at Men’s Wearhouse and Moores. Partnered with Joseph and store design team on a new retail concept; opened a flagship NYC store and created a retail experience for the brand. Designed and launched josephabboud.com website working cross-functionally with technology and ecommerce teams. Orchestrated Joseph’s successful return to the runway as part of New York Men’s Fashion Week and generated PR opportunities and negotiated strategic partnerships with GQ and key industry influencers.

Houston, Texas, Us

Reporting to the EVP Digital, Marketing & Technology, led a team of 75 people with responsibility for marketing functions including brand strategy, CRM, analytics, integrated marketing, creative and production.• Directed vision for evolution of iconic advertising campaign ‘You’re going to like the way you look. I guarantee it.' that helped Men’s Wearhouse achieve ubiquitous brand awareness, number one purchase intent in the category, and top brand perceptions across key brand equity metrics. Drove top line sales increases during key growth period for the business.• Led the go-to-market strategy that drove number one market share tuxedo rental business in North America. Negotiated strategic partnerships with David’s Bridal and The Knot to drive lead generation. Launched merchandise partnership with Vera Wang. Designed data-driven customer segments to improve time-to-event marketing and branded content aimed at a Gen Z and millennial customer.• Launched loyalty programs at Men’s Wearhouse, Moores, K&G (and later Jos. A. Bank) and grew the programs to over 32M total members, accounting for a vast majority of transactions and revenue.• Developed philanthropic efforts that to date have collected over 2M clothing items for men in need. In 2017 these campaigns delivered 475M media impressions through media relations and integration efforts with Jimmy Kimmel Live and Entertainment Tonight, celebrities, influencers, and partnerships.Vice President, Marketing (2008 – 2011) Director, Advertising (2006 – 2008) Brand Manager (2004 – 2006)Email Marketing Manager (2004 – 2004)Broadcast Production Manager (2000 – 2004)Advertising Assistant (1999 – 2000)

Contributing writer for 7x7 Magazine’s A&E and Culture pages.

Production assistance on commercial television shoots.