Extensive experience in creating web B2C product, B2B Platforms and mobile in international companies. Over the years I've worked with teams spreaded all over the world , with internal employees and sometimes putting together teams on my own. I have a passion for creating new products and effective up experience. I have developed my skills as product and project manager and I understand the fundament elements needed to achieve the goals in a fast moving and competitive industries. I am using my skills and extensive experience to contribute to the success of the process and product. Within my services I'm Spec'ing web and mobile products. Working with the customer to understand the needs, product and market and doing deep research. Creating a spec that includes Wireframes, User experience and detailed spec for the designer and developers. Working closely with the designers and developers, reaching milestones until completed product and followup on the product performance. Working in all known methods ( agile,atdd, waterfall...)

Leading the video stream player product (features and user experience)Responsible for defining the player entity and player features, innovative and views generator, and roadmap definition. Responsible for player creation experience and grabbing videos experience, web and mobileWorking closely with the designer and developersResponsible for Internal and external communication with the player users for creating the best video stream player that answers their needs

Providing the web’s top publishers & editors (ESPN, TechCrunch, New York Times, Huffington Post) platforms for finding the most relevant video content for their sites. Integrating with 3rd Party OVPs, providing analytics for publishers. Creating consumer, enterprise and internal products.• Roadmap Definition and Product Specifications - With a combination of research, usage stats, intuition and talking to users, creating detailed wireframes and mock-ups for development and QA teams.• Defining UX/UI Design - Creating an easy to use and innovative user experience by working closely with graphic designers to deliver the best design.• Team Management and Overseeing R&D – Using Agile methodologies, prioritizing tasks according to business needs, leading the R&D team to get the job done.

• Managed cross-matrix and cross-organization projects, including suppliers throughout all stages of the project• Risk management, work programs and packages, agenda, resources according to document methodologies• Project example: building the Hot website: mapping current status, approval of project by senior management, budget control, human resources management, tender management, content, integration between various suppliers and departments within Hot. Review and management of the project until “Go Live” stage• Responsible for a team of managers on the project

Start-up in the virtual gaming world that created a virtual world for traveling the world and meeting new people. • Planning and development of the product; defined features for development as well as the design and graphics; characterization; preparation of the quarterly work plans and detailed annual roadmaps• Daily management of the work by the R&D Manager and ongoing decision making processes; defining work processes• Management of the creative department – HR and Admin

• Established the business for writing the specifications of the site, working together with external suppliers: development, design and branding; working with credit companies. • Recruitment and management of human resources (employees and freelancers); creating work processes.• Planning and managing the launch of the website, including a strategic TV campaign and partnering with “Reshet TV” ,Channel 2, and internet campaigns.• Weekly reporting to senior management and company owners

• Managed the Websites development, Including human resources, budget, built price proposals for sites, representation of sales / services department• Managed building the websites with clients and between various departments within the organization; including analysis and characterization

• Selling the product to commercial customers, maintaining relationships with current customers, creative, copy and banners, building campaign programs, reporting and statistics, analysis as needed• Characterization, functionality and UI for the corporate website including user sign-in; technical writing and marcom

• Creating and establishing strategic co-operations, managing the advertising campaigns for the YNET brand. Working together with PR agency to build cooperation• Product managing the development of new commercial content channels, agreements, business models, specs of the channel. Launching the channel and continued operations. Building agreements with cellular companies, characterization and launch of cellular-related activities