Maura Broderson Email & Phone Number

Indianapolis, Indiana, United States

In support of Indianapolis' premiere lifestyle publication, I bring narratives to life through engaging design, photography, and illustrations. Daily activities include:- Designing pages of the magazine- Commissioning photography and illustrative work- Styling photoshoots- Ideating and concepting articles with editorial staff- Editing photos

Indianapolis, Indiana Area

Within a highly collaborative team, I lead brand vision and brand stewardship across the staff, contractors and community partners of this NPR and PBS affiliate. I also:- Design, write for and coordinate the printing of a 30-page members magazine each month. - Craft visual identity systems, taking them from research and inspiration stages through paid promotion, collateral orders and launch events.- Equip staff across the organization in design thinking and graphic production.-… Show more Within a highly collaborative team, I lead brand vision and brand stewardship across the staff, contractors and community partners of this NPR and PBS affiliate. I also:- Design, write for and coordinate the printing of a 30-page members magazine each month. - Craft visual identity systems, taking them from research and inspiration stages through paid promotion, collateral orders and launch events.- Equip staff across the organization in design thinking and graphic production.- Create visual assets in support of the development team's fundraising campaigns, raising over 7.5M in individual and corporate donations in FY 21.- Served as design lead for interns, contracted illustrators and freelancers: stewarding brand standards and providing design critiques. Show less

Indianapolis, Indiana Area

As a year of service through Indy Hunger Network's AmeriCorps VISTA, I worked alongside the Marketing & Development teams to refine the organization’s brand, update digital and physical communications, design branded collateral for events, and create new ways to articulate the mission and impact of Second Helpings. I established the organization’s first set of brand guidelines and met with each staff member to present and consult with them on the guidelines. Additionally, I provided… Show more As a year of service through Indy Hunger Network's AmeriCorps VISTA, I worked alongside the Marketing & Development teams to refine the organization’s brand, update digital and physical communications, design branded collateral for events, and create new ways to articulate the mission and impact of Second Helpings. I established the organization’s first set of brand guidelines and met with each staff member to present and consult with them on the guidelines. Additionally, I provided foundational work for Second Helpings' upcoming website redesign through wireframing, digital asset management, and interviewing staff to identify areas of improvement. Show less

Bowling Green, Ky

Worked directly with Executive Director to create marketing materials to promote engagement and events for this community housing nonprofit. Established a consistent visual style and tone and worked to execute it across all communication touch points. Cultivated social media content based on audience analytics and increased Facebook “Likes” by 80% since taking over the page. Reorganized existing Wordpress website for optimum UX/UI and regularly updated site content. Provided additional… Show more Worked directly with Executive Director to create marketing materials to promote engagement and events for this community housing nonprofit. Established a consistent visual style and tone and worked to execute it across all communication touch points. Cultivated social media content based on audience analytics and increased Facebook “Likes” by 80% since taking over the page. Reorganized existing Wordpress website for optimum UX/UI and regularly updated site content. Provided additional support by volunteering in front office, food pantry, and at special events. Show less

Bowling Green, Ky

Oversaw all creative aspects of the agency, managed and delegated tasks to a small graphic design staff. Walked clients through the process of agency collaboration from initial interest meetings to execution and post-campaign analytics. Used strategy-centric problem solving to create effective communication on all platforms. Worked extensively on Imagewest's internal rebranding. Hired at Imagewest as Graphic Design Intern in Fall of 2014, then advanced to Lead Graphic Designer in Spring… Show more Oversaw all creative aspects of the agency, managed and delegated tasks to a small graphic design staff. Walked clients through the process of agency collaboration from initial interest meetings to execution and post-campaign analytics. Used strategy-centric problem solving to create effective communication on all platforms. Worked extensively on Imagewest's internal rebranding. Hired at Imagewest as Graphic Design Intern in Fall of 2014, then advanced to Lead Graphic Designer in Spring 2015, Junior Art Director in Fall of 2015, and co-ran the agency as Art Director in Fall of 2016. Show less

Louisville, Kentucky Area

Worked alongside the Creative Director to create branded marketing materials for several platforms. Created infographics and digital artwork for the website. Designed and coordinated the printing of promotional pieces including informational cards, banners, vinyl decals, rubber stamps, stickers, stationery, and promotional brochures. Audited and fixed the Shopify e-commerce site for errors and potential improvements. Strategized email marketing and designed and implemented templates through… Show more Worked alongside the Creative Director to create branded marketing materials for several platforms. Created infographics and digital artwork for the website. Designed and coordinated the printing of promotional pieces including informational cards, banners, vinyl decals, rubber stamps, stickers, stationery, and promotional brochures. Audited and fixed the Shopify e-commerce site for errors and potential improvements. Strategized email marketing and designed and implemented templates through MailChimp. Assisted with product photography shoots and digital asset management. Show less

Redesigned and maintained website for a better user experience (created web forms to make Union room reservation easier for students and more organized for Union Staff, embedded calendars on the website that synced with the Union's scheduling software).Created posters for almost every event taking place in the Union. Created complementary web pieces for social media and digital signage.

Bachelor’S Degree, Advertising And Graphic Design, Summa Cum Laude

Activities and Societies: Honors College, American Advertising Federation, Kappa Tau Alpha National Society, WKU Talisman.

Advertising & Graphic Design

While studying Advanced Graphic Design through a 6-week program in Berlin, worked directly with creative agency VCCP Berlin on extensive.

Bachelor’S Degree, Advertising, Summa Cum Laude

Activities and Societies: Honors College, WKU Advertising Federation, Kappa Tau Alpha National Society, WKU Talisman.