Maureen Cully Walker Email & Phone Number

Hingham, Massachusetts, United States

Responsibilities include:• Podcast Launch and development: Next Sale Podcast. Set themes for podcast, choose guests for episodes, ensure hosts & guests are prepared to have impactful conversations, & mix, launch, & promote episodes•Webinars: Develop calendar of topics, invite guests, execute engaging promotions, edit & upload recordings• Develop, execute, & analyze B2B campaigns to recruit & retain financial professionals• Social Media Strategist: Build online B2B presence to promote brand & engage agents. Report monthly analytics for trends & create plans to capitalize on them• Report on Best Practices for Sales Team to raise engagement with MQLs, including incorporating blogs, video sales, social media, & added value programs

Greater Boston Area

Hingham, Ma

Senior Designer, Social Media Producer, and Compliance Liaison for DMI Marketing, a small IMO just south of Boston, MA. Because of the small size of the company, many hats need to be worn. The work of Senior Designer morphs into also being the Account Manager, Traffic Manager, the Compliance person, and a Social Media Gal Friday.Responsibilities include:• Project management of client marketing campaigns including print, website development, inbound marketing. Lead graphic designer for 10-20 high-producing clients.• Lead designer and director for DMI Corporate Design including print materials, inbound marketing, and event materials• Develop the Corporate Social Media program including strategy, research, content, and reporting monthly analytics• Conducting and/or participating in client discovery calls.• Work closely with a 3rd Party Independent Compliance Group on multiple simultaneous projects to adhere to set standards. Wrote content blogs regarding Marketing Compliance in the Financial Industry for corporate RSS feed and website. Created compliance "best practice" manual for employees and onboarding.• Work collaboratively with Marketing and Sales teams as well as mentor junior designers to produce timely materials while meeting budget goals• Manage print vendor relationships

Boston, Ma

Produced collateral for this $140 billion financial company to promote MFS funds and MFS international funds, as well as retirement and institutional services. Collaborated with writers, photographers, and illustrators to update and create direct mail, product brochures, shareholder educational pieces, magazines, and event materials. Worked closely with multiple print vendors on prepress concerns, loose color, preproduction work and press checks.• Spearheaded MFS International’s (a $7 billion asset company) rebranding initiative, presenting a more sophisticated and contemporary look that launched 29 new funds, creating worldwide visibility and increased assets under management by $1 billion in less than 6 months.• Designed the domestic fund “sales track” brochure which makes selling MFS funds easier by creating a more consistent story from product to product.• Oversee projects of junior designers (including banners, promotional items, postcards, and flash banners) to coordinate campaigns.• Coordinated design specification policies for company-wide brand consistency: paper, ink, varnish, size standardization

Greater Boston Area

Clients included Philip Johnson Associates, Stop & Shop, John Hancock

New York, Ny

Clients included Canon, JVC Jazz Festival, Japan Airlines (JAL), Henckels, Major League Soccer (MLS)• Coordinated the creative end of new business pitches• Assisted Senior Art Directors in all aspects of print and television advertising by researching photographers/illustrators, retouching photos, executing storyboards, prepping files for print• Completed all internal design needs of MLS, including working with illustrators/designers for team brands, clothing, logos, and coordinating the art and printing of the 2nd MLS Cup ticket

Bachelor'S Degree, Advertising/Marketing

Activities and Societies: AGD, TBS, SUMB, SSS

Bachelor'S Degree, Advertising And Marketing

Activities and Societies: SUMB, AGD, TBS, Sour Sitrus Society

Bachelor Of Arts (Ba), English In Textual Studies

Activities and Societies: SUMB, TBS, AGD, Sour Sitrus Society

Bachelor'S Degree, English Language And Literature, General

Activities and Societies: SUMB, AGD, TBS, Sour Sitrus Society

Education record