Maureen Costello

Maureen Costello Email and Phone Number

Strategic Product + Marketing + Event Consultant; Spokesperson | Rare Disease Advocate (Thriving with Oculopharyngeal Muscular Dystrophy) @ TheDevelopment.Consulting
Maureen Costello's Location
New York City Metropolitan Area, United States
Maureen Costello's Contact Details
About Maureen Costello

For more than 20 years Maureen has navigated complexity with vision in the digital and physical worlds. She bridges human-centered insights, behavior change drivers, data, and imagination to mobilize brands, businesses, products, services, leadership, and teams into the future.Focused on making a positive impact in this world, Maureen strives to approach things differently to transcend what’s possible. Her story and path started in information architecture and over her career trajectory she’s elevated through complex consultancy roles as a strategic cross-functional partner working collaboratively with clients and teams from initial ideation through execution to deliver results. Maureen is comfortable with uncertainty and solves problems large and small, complex and simple, and loves to play a part to bring new customer experiences, events, digital transformations, organization strategies, products, and services to the world. As a rare, genetic muscular dystrophy thriver and mission-driven leader passionate about people being on a proactive journey to health and well-being, Maureen loves to create what’s possible in partnership with companies in MedTech, HealthTech, BioTech, and Advocacy who are focused on creating impact for humans with unmet needs. To this end she's worked with Alnylam, Genentech, Jazz, Merck, Pfizer, Takeda, and other pharmaceuticals, and created services for companies like Celgene, Grifols, Option Care, and Truven Health.As a proponent of human-centered design and technology that has an ethical commitment to humanity, Maureen recognizes the huge possibility that Decentralized Technology offers the individual and has been at work strategically on a blockchain project called Honeycomb Health (https://honeycombhealth.com/) to serve patients in the rare disease space.INTERESTS: Conscious Design & Technology, Decentralized Apps, Muscular Dystrophy, Neuromuscular Disorders, Rare Disease, Musculoskeletal Health, Health Records, Mental / Emotional Health, Exercise / Nutrition, Sleep, or Meditation / Mindfulness.SERVICES: Brand Building, Capability Building and Training, Customer Engagement Insight, Customer Engagement Strategy, Customer Experience Strategy, Design Thinking, Digital Transformation Strategy, Innovation Consulting, Product and Service Design Strategy

Maureen Costello's Current Company Details
TheDevelopment.Consulting

Thedevelopment.Consulting

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Strategic Product + Marketing + Event Consultant; Spokesperson | Rare Disease Advocate (Thriving with Oculopharyngeal Muscular Dystrophy)
Maureen Costello Work Experience Details
  • Thedevelopment.Consulting
    Executive Producer
    Thedevelopment.Consulting Sep 2022 - Present
    The Development is a strategic marketing, brand and communications consultancy helping companies define their value and commercialize their offerings.
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  • Opmd Association Non-Profit For Oculopharyngeal Muscular Dystrophy
    Marketing Consultant, Spokesperson
    Opmd Association Non-Profit For Oculopharyngeal Muscular Dystrophy Sep 2023 - Present
    New York City Metropolitan Area
    Advocating for those with Oculopharyngeal Muscular Dystrophy (OPMD) and other rare diseases.
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  • Little Cannonballs
    Principal—Transformation & Experience Strategy
    Little Cannonballs Sep 2020 - Present
    New York City Metropolitan Area
    Consulting for mid- to large-scale clients and agencies focused on business, people, and growth objectives in the digital space. I work with, lead and source teams of SMEs who extend these teams’ reach, building strategic foundations that scale.SELECT PROJECTS INCLUDE:-Global corporate communication, digital transformation, and experience strategy and tactical plan for a top 10 global biopharmaceutical company.-Product management from strategy through design, build, and successful launch for Atlas Obscura's first mobile app, Atlas Obscura Travel Guide, available on the App Store.
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  • The Stem
    Transformation Consultant
    The Stem Jun 2022 - Mar 2024
    The Stem is a global management consulting firm specializing in customer engagement strategy, engagement and operations. The Stem provides Health brands with specialized expertise in digital and multi-channel strategy, research + analytics and operations through a “networked consulting” model that draws on the industry's leading talent.
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  • Greater Than One
    Principal—Strategy, Insights, And Behavior
    Greater Than One Mar 2017 - Aug 2020
    New York City Metropolitan Area
    Greater Than One is an experience marketing agency dedicated to healthcare and making people better.I joined Greater Than One (who had been my partner agency when I was running Adjacent To One) as a Strategy Principal to deliver rapid and impactful gains across innovation, marketing, and communications for brands, products, and services within the global health, pharmaceutical, and biotech realm. I immediately unearthed opportunity for forward change by operationalizing product/service design and tech capability to scale the business quickly. Over my time in the role, I led qualitative and quantitative research efforts, co-authored an FDA 510k submission for a new product and service, created business cases that helped clients launch new products to the world, created strategies that supported the launch of skincare and dermatology brands, imagined and accelerated digital transformations for large-scale pharmaceutical clients, and forged the development of a health blockchain product for funding. CLIENTS: AcelRx | Alnylam | Celgene | Grifols | Merck | Obagi | Seattle Genetics | Vyne
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  • Adjacent To One
    Co-Founder, Ceo + Principal—Strategy
    Adjacent To One May 2013 - Dec 2016
    New York City Metropolitan Area
    Adjacent To One was a design and technology innovation consultancy for digital products and services.Post- the Hot Studio/Facebook transition, my partner and I founded and rapidly built up this consultancy which encompassed the strategic selection of a partner agency to scale operations quickly, building up the business model and P&L from the ground up. We hired a next-level team and successfully transitioned 2 major Hot Studio clients and drove business to several million in annual revenue serving highly-regulated verticals. CLIENTS: Ancile | CA Technologies | Novant Health | Option Care | Truven Health Analytics | UNESCO | US State Department
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  • Hot Studio
    Executive Director, Program Experience Strategy
    Hot Studio Nov 2012 - May 2013
    New York City Metropolitan Area
    Hot Studio was a Product and Service Design and Brand, Business, and Marketing Strategy consultancy. We served and elevated many major brands including Facebook which acqui-hired the studio in 2013. During the transition, I played a key role in leading the people management and client management function focused on delivering projects, minimizing disruption, and negotiating new post-transition contracts.Partnered with the Principal of Strategy and General Manager in the New York office, I was hired to lead as executive director of program experience strategy with ownership of all projects and teams, including working cross-functionally in partnership with our San Francisco flagship office, scaling the business exponentially. I led a rock star team with a mission to disrupt the market and innovate future-focused products and services. I helped position the studio as an industry leader which earned recognition as finalist for the Smithsonian’s Cooper-Hewitt, National Design Museum’s National Design Awards, honoring excellence, innovation, and lasting achievement in American design.CLIENTS: Ancile | CA Technologies | Digital Green | JP Morgan | LexisNexis | Liquidnet | PopTech | TripAdvisor | uLive (Scripps)
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  • Hot Studio
    Senior Product Manager
    Hot Studio Jun 2011 - Oct 2012
    New York City Metropolitan Area
    My first role at Hot Studio was as lead for the PopTech mobile product—The World Rebalancing—designed and developed with partners PwC, UN Global Pulse, Jana, and The New York Times R&D Lab.
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  • Little Cannonballs
    Digital And Business Operations Consultant
    Little Cannonballs 2009 - 2012
    New York City Metropolitan Area
    Consulted with clients to extend their teams’ reach and to create a strategic foundation to scale focused on process improvement, infrastructure, and change management to offer digital capabilities from the ground up. Oversaw the execution and delivery for current projects to establish best practices and trained internal resources, only identifying/hiring/engaging new resources where there were gaps. Evaluated, created, piloted, and implemented strategies and completed plans, processes, and governance, providing a future-focused roadmap.CLIENTS: BGB Group (bgbgroup.com), Cline, Davis & Mann (cdmny.com), TIME Magazine Liquid Digital Studio, Saatchi & Saatchi, Meredith, MTV Networks, The History Channel
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  • C2 Creative
    Executive Producer, Digital Strategy + Marketing Integration
    C2 Creative 2009 - 2011
    New York City Metropolitan Area
    Brought in as SME at pitch and to lead a strategic and complex application integration—an organizational, creative communications, video, and technology project for the telecommunications giant, T-Mobile that I scaled into a successful a multi-year engagement. I trained and mentored internal resources (producers and creatives) to fulfill on the client's needs, and only brought in new resources (mostly technologists and animators) where there was a gap. Supported the successful rollout of 2 new android devices, the apps and feature sets for the unboxing experience on the devices, and the video training tools for the end consumer.CLIENT: T-Mobile
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  • Flat Inc
    Director Program Management
    Flat Inc 2007 - 2009
    New York City Metropolitan Area
    Flat was a creative consultancy specializing in brand strategy, user experience design and software development. Our ability to bring to light the underlying needs of an organization, conceive of and shape actionable strategy, and engage any audience allowed us to work across the full spectrum of culture. I particularly resonated with the social justice and non-profit clients we worked with.Worked as a chief of staff to the studio founders focused on operations and product delivery.CLIENTS: Aperture Magazine, Art21 (PBS), Encode, Loeffler Randall, MoMA, Macy’s, Isaac Mizrahi, Oribe, ING NYC Marathon, Yale University
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  • Cell Division
    Director Production, Executive Producer
    Cell Division 2004 - 2006
    New York City Metropolitan Area
    CCG Metamedia became Cell Division, known for 3D animation, video, and digital development. It was a high level scientific and creative marketing agency that was always on the lookout for innovative ways to market products to the appropriate audiences (HCP and Patient). As technology changed, we evolved with it, using the latest and greatest to meet our clients needs. CLIENTS: Merck, Pfizer, Schering- Plough
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  • Cell Division
    Senior Producer
    Cell Division 2002 - 2004
    New York City Metropolitan Area
    CLIENTS: NYC 2012 Olympic Bid (NYC Mayor’s Office), Pfizer
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  • Flat Inc
    Senior User Experience Designer
    Flat Inc 2000 - 2001
    New York, New York, United States
    Flat was a creative consultancy specializing in brand strategy, user experience design and software development, and projects for social good. Our ability to bring to light the underlying needs of an organization, conceive of and shape actionable strategy, and engage any audience allowed us to work across the full spectrum of culture. Co-founders were husband and wife and celebrated in International Design Magazine's "ID's 40 Under 30".I did UX for websites and software.CLIENTS: American Red Cross, Brennan Center for Justice, Transcentive, WiredKitchen
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  • Xceed, Inc.
    Information Architect & Strategist
    Xceed, Inc. 1998 - 2000
    New York City Metropolitan Area
    Xceed was a provider of strategic consulting and digital solutions to enable Fortune 1000 and other market leaders to compete more effectively on the internet economy. I was hired an Information Architect & Strategist (pre-Google and search, so I couldn't look up what the job was). I was chief of staff to the Vice President to build from scratch one of the first and most competitive IA practices, growing the team, and hiring, training, and manage multinational team members, increasing company profits by 25%. We designed some of the first websites for brands, leveraging strategic relationships, vertical industry research, and proprietary solutions to accelerate the development of e-business models that made enterprises smarter, faster, and more valuable. CLIENTS: Avenue, Dekker Scientific, J Jill, CBS, Nestlé, Pitney Bowes, Stouffers

Maureen Costello Skills

Digital Strategy User Experience Digital Media Information Architecture Mobile Devices E Commerce Social Media Product Management Creative Direction Program Management Strategy Mobile Applications Product Launch Mobile Marketing Start Ups Strategic Partnerships Creative Strategy Marketing Marketing Strategy Web Design Interaction Design Interactive Advertising Video Content Strategy New Media User Centered Design Video Production Digital Marketing Interactive Marketing Brand Development Experience Design User Experience Design Web Project Management User Interface Design Account Management Entrepreneurship Management Art Direction Television Project Management Leadership Adobe Creative Suite Copywriting Business Development Business Process Improvement Capability Development Business Strategy Development Of Strategy Business Transformation Business Analysis

Maureen Costello Education Details

Frequently Asked Questions about Maureen Costello

What company does Maureen Costello work for?

Maureen Costello works for Thedevelopment.consulting

What is Maureen Costello's role at the current company?

Maureen Costello's current role is Strategic Product + Marketing + Event Consultant; Spokesperson | Rare Disease Advocate (Thriving with Oculopharyngeal Muscular Dystrophy).

What is Maureen Costello's email address?

Maureen Costello's email address is mc****@****one.com

What is Maureen Costello's direct phone number?

Maureen Costello's direct phone number is +134753*****

What schools did Maureen Costello attend?

Maureen Costello attended Ithaca College.

What are some of Maureen Costello's interests?

Maureen Costello has interest in Social Services, Children, Environment, Education, Science And Technology, Arts And Culture, Health.

What skills is Maureen Costello known for?

Maureen Costello has skills like Digital Strategy, User Experience, Digital Media, Information Architecture, Mobile Devices, E Commerce, Social Media, Product Management, Creative Direction, Program Management, Strategy, Mobile Applications.

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