Maureen Shay

Maureen Shay Email and Phone Number

Marketing & Commercial Leader| 15+ Years Healthcare Marketing Experience| Medical Devices, Diagnostics, Digital Health, Precision Medicine| 4x Head of Marketing| ex-Medtronic @ Presidio Medical, Inc.
Maureen Shay's Location
Menlo Park, California, United States, United States
Maureen Shay's Contact Details

Maureen Shay work email

Maureen Shay personal email

About Maureen Shay

SUMMARYI am a mission driven, results oriented marketing leader with extensive experience commercializing novel medical technologies across a broad spectrum of therapeutic areas. I have launched multiple products and have established and built marketing teams from the ground up. I thrive in fast paced environments where I am able to utilize my skillset to have a meaningful impact.CAREER HIGHLIGHTS* 20+ years of healthcare experience with over 15 years in progressive broad-based marketing roles* Responsible for budgets up to $1 Million within large, mid-­‐sized and start-­‐up healthcare organizations within the cardiovascular, diabetes, critical care, ophthalmology, orthodontic, neurology/neurosurgery, audiology, dermatology, and precision medicine/diagnostic spaces* Managed all aspects of marketing including: upstream/strategic, downstream marketing, digital campaigns/DTC marketing, market development, product launches, referral development, customer segmentation, sales playbooks, practice development, brand identity, conference management, telemedicine and customer service* Extensive physician engagement, including KOL identification and development* Managed multiple direct reports, including Director levelMedtronic Emerging Leaders Program: selected to class of ~30 people identified as having high leadership potentialExtensive international professional and personal life experience spanning 40+ countries on six continents

Maureen Shay's Current Company Details
Presidio Medical, Inc.

Presidio Medical, Inc.

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Marketing & Commercial Leader| 15+ Years Healthcare Marketing Experience| Medical Devices, Diagnostics, Digital Health, Precision Medicine| 4x Head of Marketing| ex-Medtronic
Maureen Shay Work Experience Details
  • Presidio Medical, Inc.
    Senior Director Of Marketing
    Presidio Medical, Inc. Oct 2024 - Present
    San Mateo, California, Us
  • Resurge International
    Pro-Bono Marketing Consultant
    Resurge International Oct 2021 - Present
    Sunnyvale, California, Us
    ReSurge is a founder in the global surgery movement, and we continue to grow our impact on global surgery by pioneering a sustainable training model for surgeons in low-income countries around the world
  • Medtech Marketing Consultant
    Independent Medtech Marketing Consultant
    Medtech Marketing Consultant Apr 2023 - Oct 2024
    Worked with multiple medical device start-ups on marketing and commercial activities, spanning both the pre-launch and post-launch phases of commercialization
  • Zepp Health
    Head Of Marketing, Audiology Business Unit
    Zepp Health 2021 - 2023
    Milpitas, California, Us
    Founded in 2013, Zepp Health is a global, publicly traded health and wellness company.I am responsible for building the commercial organization from scratch, including: marketing, sales and customer service, including the launch of Zepp Health's first audiology product, Zepp Clarity One.Manage 2 Directors (digital marketing and customer service).Led the development and execution of all foundational marketing and sales activities, including: messaging, segmentation, channel selection, website design and development of supporting content as well as building the tech stack necessary to support our DTC strategy (CRM, email marketing, etc).Led the planning and launch of Zepp Clarity One, Zepp Health's first hearing aid, within the United States resulting in initial revenue for the company's brand new business unit.
  • Endpoint Health
    Senior Director/Head Of Marketing
    Endpoint Health 2019 - 2021
    Palo Alto, California, Us
    Endpoint Health is a precision medicine company whose mission is to bring life-saving targeted therapies to patients with critical illnesses including sepsis, and acute respiratory distress syndrome (ARDS).  I was responsible for launching the company out of stealth mode via an article in Forbes as well as the creation of the website, branding, messaging and public relations.www.endpoint.health
  • Luma Therapeutics
    Senior Director/Head Of Marketing
    Luma Therapeutics 2018 - 2019
    Luma Therapeutics manufactured the illuvinate System, a home-based, app-guided, light treatment for psoriasis. Reported directly to the CEO. Responsible for all Marketing functions (both healthcare provider and direct to consumer/patient) as well as the majority of customer service functions. Additionally, have worked extensively with the CEO on Series B fundraising and direct sales initiatives with dermatologists within the Bay Area. Was 7th full-time hire within Luma and 1st commercial hire.
  • Neuropace
    Healthcare Provider Marketing/Market Development
    Neuropace 2016 - 2018
    Mountain View, Ca, Us
    NeuroPace manufactures the RNS System for medically refractory epilepsy
  • Align Technology
    Professional Marketing
    Align Technology 2014 - 2016
    Tempe, Arizona, Us
    Align Technology produces Invisalign clear aligners.
  • Iscience Interventional
    Director/Head Of Marketing
    Iscience Interventional 2011 - 2012
    //Commercial organization terminated on October 31, 2012 as Company was unable to secure a final round of funding//Responsible for all marketing functions for a small, privately held ophthalmology start-up focused on a catheter-based, minimally invasive surgical treatment for glaucoma (Canaloplasty); procedure was FDA cleared with a Category I CPT code and was revenue generating for 5+ years. Reported directly to the CEO, supported a sales force of 6 and clincial team of 15 with direct P&L responsibility
  • Medtronic
    Senior Marketing Manager
    Medtronic 2007 - 2011
    Minneapolis, Mn, Us
    Various upstream and downstream positions with both the Vascular (San Francisco Bay Area) and Diabetes (Los Angeles) business unitsSelected to Medtronic's Leadership Development Program (LDRP) and Emerging Leader Program

Maureen Shay Skills

Market Development Product Marketing Product Management Strategic Planning Strategy Product Development Cross Functional Team Leadership Market Analysis Start Ups Marketing Strategy Pricing Medical Devices Surgery Marketing Business Planning Business Development Sales Management Leadership Pricing Strategy Financial Modeling Customer Service Market Modeling Segmentation Digital Marketing Strategic Marketing Positioning Market Research Public Relations Multi Channel Marketing Brand Management Telehealth Dtc Financial Analysis Ophthalmology Epilepsy Invisalign B2b Marketing Go To Market Strategy Product Launch Social Media Marketing Analytics Competitive Analysis Direct To Consumer

Maureen Shay Education Details

  • University Of Michigan - Stephen M. Ross School Of Business
    University Of Michigan - Stephen M. Ross School Of Business
    Mba: Healthcare Marketing
  • The Ohio State University Fisher College Of Business
    The Ohio State University Fisher College Of Business
    Business: Accounting And Finance
  • General Assembly
    General Assembly
    Digital Marketing
  • Shands Hospital At The University Of Florida
    Shands Hospital At The University Of Florida
    Critical Care Mini-Internship
  • Ucla Extension
    Ucla Extension
    Financial Modeling And Applications
  • Wharton Executive Education
    Wharton Executive Education
    Healthcare Marketing Fundamentals (In Conjunction With Medtronic Leadership Development Program)
  • San Francisco State University
    San Francisco State University
    Introduction To The Clinical Trials Process

Frequently Asked Questions about Maureen Shay

What company does Maureen Shay work for?

Maureen Shay works for Presidio Medical, Inc.

What is Maureen Shay's role at the current company?

Maureen Shay's current role is Marketing & Commercial Leader| 15+ Years Healthcare Marketing Experience| Medical Devices, Diagnostics, Digital Health, Precision Medicine| 4x Head of Marketing| ex-Medtronic.

What is Maureen Shay's email address?

Maureen Shay's email address is ma****@****ail.com

What schools did Maureen Shay attend?

Maureen Shay attended University Of Michigan - Stephen M. Ross School Of Business, The Ohio State University Fisher College Of Business, General Assembly, Shands Hospital At The University Of Florida, Ucla Extension, Wharton Executive Education, San Francisco State University.

What skills is Maureen Shay known for?

Maureen Shay has skills like Market Development, Product Marketing, Product Management, Strategic Planning, Strategy, Product Development, Cross Functional Team Leadership, Market Analysis, Start Ups, Marketing Strategy, Pricing, Medical Devices.

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