Mauricio Succetti Email & Phone Number

Glenview, Il

Lincolnwood, Il

Work closely with Account Executives to develop and execute Marketing & PR plans for the McDonald’s Hispanic Owner-Operators Association in the Chicagoland and North-West Indiana area.My duties are -but do not limit to- the following:- Create McDonald’s Spanish/English content:* Help in the redaction of press releases for print articles.* Create live reads for TV & scripts for radio.* Create taglines for paid social media (SEM).- Plan McDonald’s activation events:* Carry out an exhaustive reaserch to find optimal locations to perform the activations.* Participate in the creation and redaction of Master Plans for each event.* Participate in branding activations.* Execute Guerrilla Marketing events in McDonald’s restaurants and its surrounding areas.* Find the optimal equipment for every event (products, games, premiums, tents, decoration, etc).- Assist Mcdonald's understanding of the hispanic consumers & Hernandez & Garcia's record keeping:* Create recaps of all activations and events for internal purposes.* Understand and develop insights for the hispanic market.