He began his career over 27 years ago at JWT and Leo Burnett and McCann where he ignited a cultural change for the company along with other professionals. Since then, he managed to lead the agency to achieve a prominent place not only in the Peruvian market, but also in Latin America. Mauricio is one of the most recognized creatives minds in the Peruvian market, with more than 1,100 awards including Cannes, Clio, LIA, D&AD, One Show, Ojo de Iberoamérica, EFFIE Latam, EFFIE local, El Sol, Fiap, New York Festival, Webby, Festival of Media, Gerety, Cresta, Épica, Luum Awards, MadStar, Facebook, IAB Mixx, Caracol de Plata, El Chupete, Festival Ideas, ONU among others. In addition, he is one of the first winners in the country of The Grand Prix in Cannes. Also, He was recognized as the Best Creative Director of Peru for 4 years in a row in "El Ojo de Iberoamérica" and one of the 50 most influential creatives in the country according to Forbes.Now he is the CCO of Havas Peru where he has incorporated new skills around data based thinking and innovative use of media.