Mauro Lorenzo

Mauro Lorenzo Email and Phone Number

Freelance Senior Visual Designer @ MLDG Mauro Lorenzo Graphic Design
Mauro Lorenzo's Location
Santiago, Santiago Metropolitan Region, Chile, Chile
Mauro Lorenzo's Contact Details

Mauro Lorenzo personal email

n/a
About Mauro Lorenzo

I am a graphic designer with over 18 years of professional experience. I specialize primarily in Branding and lead a team to design solutions for my own clients. My expertise in editorial, packaging, illustrations, posters and animated gif design allows me to determine how to present concepts visually and select which photos, art or other elements to use. I develop an overall style and communicate it to my team while managing and supervising designers. I review and approve designs and communicate with clients to develop an artistic approach/style. I coordinate with all artistic departments and develop budgets and timelines for project completion.

Mauro Lorenzo's Current Company Details
MLDG Mauro Lorenzo Graphic Design

Mldg Mauro Lorenzo Graphic Design

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Freelance Senior Visual Designer
Mauro Lorenzo Work Experience Details
  • Mldg Mauro Lorenzo Graphic Design
    Head Of Design - Freelance Senior Visual Designer
    Mldg Mauro Lorenzo Graphic Design Sep 2006 - Present
    Santiago Metropolitan Region, Chile
    Hello, I am Mauro Lorenzo and I have more than 18 years of experience as a graphic designer. I currently work in my own studio creating visual solutions. Over the years I have worked with startups, advertising agencies, entrepreneurs, and multinationals from different sectors creating their visual identities and reinforcing the branding of their brands. The variety of projects and the diversity of my clients make my work a unique and motivating experience. I specialize in both print and digital branding. I analyze the needs of each case, create a strategy and develop comprehensive visual solutions.
  • Cobalto, Puerto Rico
    Head Of Design - Senior Visual Designer
    Cobalto, Puerto Rico 2012 - Present
    San Juan, Puerto Rico
    I supervise the visual strategy for the shopping centers and international financial entities in PR.I create concepts and develop visual identities of digital marketing to attract visits, convert sales and retain customers.I design pieces for different platforms that range from flyers and newsletters to large campaigns of digital banners in media.I work in coordination with a multidisciplinary team of writers, content creators and programmers.
  • The Heineken Company
    Lead Event Graphic Designer
    The Heineken Company Jan 2019 - Mar 2020
    San Juan, Puerto Rico
    I developed the complete visual identity of several official Heineken Puerto Rico events, including the Heineken Warehouse 1873. The graphic system I designed included everything from the tickets and lanyards for the attendees, to banners, posters, signage throughout the event site.I worked hand in hand with content creators and top builders to create different instagrammable areas with backdrops, neon lights, projections and more.
  • National Central Bank Of The Argentinean Republic
    Social Media Visual Design Consulting
    National Central Bank Of The Argentinean Republic Mar 2019 - Nov 2019
    Buenos Aires, Argentina
    I advised the Central Bank of the Argentine Government to improve and modernize their communication on social networks.I designed the visual identity of financial education campaigns and special programs aimed at young people.I developed infographics and animated gifs to simplify complex information and make it visually more attractive.My designs helped to refresh and energize the official communications, increasing the interaction, the number of followers and the viralization of relevant content.
  • T-Mobile
    Social Media Branding Designer
    T-Mobile Jan 2016 - Jan 2019
    San Juan, Puerto Rico
    I developed the visual identity of the digital advertising strategy.I created strategic designs for MMS, Newsletter, Ads and Social Media that generated 500% more sales.I innovated with the use of animated GIFs and visual Story Telling techniques to increase interactions and followers on social networks.I worked in coordination with a team of writers, CM and Sales Force analysts from the Cobalto agency in Puerto Rico.
  • Grupo Arcor
    Social Media Graphic Designer
    Grupo Arcor Jan 2014 - Jan 2018
    Buenos Aires Province, Argentina
    I was the designer of the graphic communication system on social networks of Arcos and Chocolates Aguila, two mass consumption brands with more than a century of experience.The system included landings, promotional pieces, launch announcements, anniversaries and other varied pieces.The strategy positioned the brand as a reference on social networks, increased its followers and interactions and generated a loyal community of users.
  • Young & Rubicam
    Digital Graphic Designer
    Young & Rubicam Jan 2012 - Jul 2015
    Buenos Aires, Argentina
    At Young & Rubicam I worked in the digital area of ​​the agency adapting publicity campaigns and conventional media to digital formats. I also worked with the account team to generate campaign proposals to pitch to agency clients. I worked in Ads for LG, Direct TV, Quilmes beers, Top Line, Freddo, Coto,
  • Ogilvy & Mather
    Freelance Graphic Design For The Digital Ad Area
    Ogilvy & Mather Apr 2008 - Jan 2011
    Buenos Aires
    I worked for Ogilvy & Matter providing external assistance and advice on communication pieces for the digital advertising area. I Create graphics and the look & feel to present in pitches to clients and then implement them in different digital media banners. I worked for campaigns for IBM, Coca Cola Zero, American Express, Ades, Powerade, Sprite among others.
  • Center For African Refugees And Migrants (Crymaf)
    Volunteer - Ngo - Graphic Designer And Communications Consultant
    Center For African Refugees And Migrants (Crymaf) Jan 2008 - Jan 2010
    Buenos Aires Province, Argentina
    I worked as a volunteer for the NGO Crymaf, (African Migrants and Refugees Center) in the city of Buenos Aires. I designed your logo and created the general identity of your communications. The general concept was based on stopping stigmatizing the figure of the African migrant and valuing the positive aspects. The brand plays with the idea that migrants, like butterflies, seem fragile but are capable of traveling great distances, crossing continents but never losing their beauty.
  • Fabella Retail Store
    Digital Graphic Designer
    Fabella Retail Store Sep 2006 - 2010
    Buenos Aires
    I was part of the digital marketing team of Falabella Argentina.I was in charge of the digital visual branding of the website, the newsletters and all the digital visual communications of the brand.I designed promotions, offers, banking opportunities, product guides and interactive banners of different sizes and formats.
  • Costa / Bbd
    Visual Designer
    Costa / Bbd Mar 2005 - Mar 2006
    Buenos Aires
    I worked as a designer in this boutique branding studio.I developed illustrations, iconographic systems and design pieces for telecommunications brands, large retailers and even the brand of the city of Buenos Aires.
  • Trd Publicidad Y Comunicación
    Diseñador Gráfico
    Trd Publicidad Y Comunicación Mar 2005 - Mar 2006

Mauro Lorenzo Skills

Graphic Design Logo Design Corporate Branding Brochures Packaging Art Direction Social Media Advertising Creative Direction Flyers Typography User Interface Design Brand Development Creative Strategy Vector Illustration Concept Development Interaction Design Flash User Experience Flash Animation Indesign Online Advertising Editorial Type Design Information Design Print Direct Mail Interactive Advertising Corporate Identity Social Media Marketing Digital Marketing Banners Visual Communication Illustration Persona Entrepreneurship Social Entrepreneurship Branding And Identity Internet Entrepreneur Higher Education Illustrator Digital Photography Posters Graphics Dreamweaver Layout Digital Strategy Photoshop Service Desk

Mauro Lorenzo Education Details

  • Facultad De Diseño Y Urbanismo De Buenos Aires
    Facultad De Diseño Y Urbanismo De Buenos Aires
    Graphic Designer
  • Instituto San Pablo
    Instituto San Pablo
    Administración Y Gestión De Empresas, General

Frequently Asked Questions about Mauro Lorenzo

What company does Mauro Lorenzo work for?

Mauro Lorenzo works for Mldg Mauro Lorenzo Graphic Design

What is Mauro Lorenzo's role at the current company?

Mauro Lorenzo's current role is Freelance Senior Visual Designer.

What is Mauro Lorenzo's email address?

Mauro Lorenzo's email address is in****@****.com.ar

What schools did Mauro Lorenzo attend?

Mauro Lorenzo attended Facultad De Diseño Y Urbanismo De Buenos Aires, Instituto San Pablo.

What are some of Mauro Lorenzo's interests?

Mauro Lorenzo has interest in Social Media, Civil Rights And Social Action, Tipografía, Diseño Gráfico, Gamer, Fotografía, Ciudadano Del Mundo, Science And Technology, Hobbista De Miniaturas, Editorial.

What skills is Mauro Lorenzo known for?

Mauro Lorenzo has skills like Graphic Design, Logo Design, Corporate Branding, Brochures, Packaging, Art Direction, Social Media, Advertising, Creative Direction, Flyers, Typography, User Interface Design.

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