- Responsavel pelo Planejamento de Negócios - Monitoramento da performance de Vendas dos licenciados- Liderança de equipes de vendas com 11 representantes - Expansão de áreas - Direcionamento de expansão de portfólio - Análises de Mercado e da Concorrência

-Responsible for customer business planning-Licensee Sales performance monitoring-Sales team development-Coverage area expansion-Marketing analisys

- Sales development team at 7 states at South and Midwest Region of Brazil._ Responsable for sales at perfumary retail - Portfolio extension of electric and hairbrushes at direct channel and distributors

Activities• Commercial and trade marketing strategy• Sales kpi's • Strategic and financial Planning• Go to market strategy

Activities• Sales team management and development• Sales Strategy for different distribution channels• JBP - Joint Business PlanningMain achievements:• Sales growth - direct retail - Volume + 51%. Revenue + 121%.• Growth in sales - wholesale and distributors - Revenue + 316%.• Implementation of Joint Business Planning - Regional Key Account. Revenue growth + 144%.• Condor Supplier of the Year - 2017 - Dried Grocery Category

Activities• Business Plans in partnership with sales.• Brand Promotional Strategy• Incentive plans for distributorsMain achievements:• Sales growth of micro distribution channel - Calendar Year 2013 (+ 14% in volume vs. 2012).• Growth in roasted and ground coffee sales through business plan - Calendar Year 2013(+ 6% in volume vs. 2012)• Department structuring and people development - change sales team mind set enabling the team with market research such as Nielsen, Shopping Brasil and Clickview. Training and qualification for merchandising team. Category speaker for the seminars of Supermercado Moderno Magazine, APRAS among others.

Activities• Diagnosis, elaboration and monitoring of business plan in partnership with sales.• Direction of merchandising team activities• Implementation of customized in-store activities for customers.• Monthly Category Performance AnalysisMain achievements:• Internal Award: “Sorriso & Hipercard no Walmart” Promotion - Impacts: 38% increase in sell out (value) vs. same period of last year, more than 7000 consumers impacted in 15 different cities in Brazil, Saving of R $ 413K in hiring of demonstrators and R $ 11K in the distribution of gifts.• Sales Growth (Calendar Year'12) Oral Care (+ 8.2%), Personal Care (+ 13.9%) and Household (+ 13.7%).

Activities• Development of a new go to market project for indirect channel distributors• Preparation and monitoring of incentives for RCAs from wholesalers and distributors.• Indirect channel segmented growth plan• Colgate Distributor POS Execution PlanMain achievements• Internal Awards: Distributors Project - ProCP (Colgate Palmolive Service Providers)• Loyalty network sales growth - Calendar Year 2011 (+ 26% vs 2010) (Customer: Martins Wholesaler)• Growth in other retail sales Brazil - Calendar Year 2011 (+ 13% vs 2010) (Customer: Martins Wholesaler)

Activities• Sales, Sku Performance Business Review meetings by customer and growth opportunities by region• Monitoring the execution of the company's strategy at points of sales.Main achievements• Sales Growth (+ 12%) - Direct Channel (Customers: Walmart, Casino and Carrefour)• Sales Growth (+ 70%) - Indirect Channel• Sales Growth (+ 146%) - Pharmacies• People development - sales training

Activities• Identify new potential customers for the company in an expansion area.• Monitoring of brand performance and distributor sales team performance• Development of Training for sales and merchandising;• Support to distributors sales team when visiting their customers.Main achievements• Development of a new regional distributor - 187% increase in revenue in the 2nd year of operation.• People Development - training and qualification of salesmans in Londrina and Maringá.

Activities• Merchandising Team development• Merchandising monitoring and evaluation• Marketing campaign coordination• Merchandising Team Speaker and trainner Main achievements• Share of shelf growth of toothpastes: from 62% in 1998 to 70% in 2001.• Best Merchandising Supervisor for Colgate Area VI - 1999-2000• Participation as a coach and multiplier speaker in different regions of Brazil: Rio de Janeiro, Pernambuco and Pará.