Collaborate with large and small consumer product goods manufacturers and retailers (e-commerce and brick-and-mortar) to create vision and strategic plan for sales, marketing, brand, licensing, and product development to increase exposure and market penetration. Establish key performance indicators to ensure objectives are met on time and within budget. Work with Asia Pacific and European manufacturing and trading companies, to identify global opportunities in the North America and European markets, import consumer products, and market their goods to international retailers. • Manage cross-functional relationships between departments, including sales, marketing, finance, logistics and warehousing.• Orchestrate the launch of new outdoor living, houseware and décor items to top international retailers (The Home Depot, Lowe’s, Amazon, Costco, Sam’s Club, Walmart, Carrefour, Bauhaus, Kroger, Aldi).

Managed the creation of new outdoor living business unit within Zwilling J.A. Henckels LLC. Counseled and created three phase international product launch while leading development of product lines.• Spearheaded commercial strategy including product categories, pricing, sourcing, logistics, marketing, B2B and B2C sales channels and warehousing. • Hired and mentored US team members on best practices in project management techniques.• Collaborated with international teams in US, EU, and China to develop quality assurance guidelines.

Set strategic direction for all aspects of business. Built and executed company's short and long-term global revenue and personnel strategies. Led and directed internal corporate and brand marketing, partnership sales, and product development, teams to achieve performance metrics, including market share, annual revenue, and operating profit. Created global brand, channel, and sales strategy, and align sales and marketing initiatives with broader business strategy, while measuring ROI. Maintained full responsibility for company P & L. Managed capital expenditures, and oversaw all major budgets (research and development, tooling, production, material purchases, sales, licensing, and staffing). Joined key customer account calls with managers and brokers to guide, support and cultivate relationships for accounts including Walmart, Lowe’s, The Home Depot, Costco, Sam’s Club, Sears, Tractor Supply, Fred Meyer, and CVS. Recruited, hired, and directed sales and marketing staff. Maintained knowledge of market activities and trends, product features, channels, and changes in demand. Review historical data, analyze forecasts and approve production based on projections. • Initiated strategic marketing partnerships with Speedway Motorsports Inc. and Jacksonville Jaguars to grow brand and product awareness through digital and print media including social, email and television. Resulted in an annual savings of 50% (minimum of $1M per year).• Created strategic partnership with The Home Depot in 2015, establishing Nexgrill as the outdoor cooking category captain and 2016 Department 28I Supplier of the Year.• Designed new products around current tooling and molds, to minimize company investment and optimize past expenditures, saving Nexgrill $2M annually, year over year.• Directly supervised 15 staff and 95 total employees, including sales, engineering, quality assurance, and operations personnel across the entire organization.• Developed a culture of coaching and mentoring

Managed worldwide sales, marketing, and product development portfolios. Oversaw profit and loss, product roadmaps, new product development, channel strategy, and cost management. Managed and monitored factory costs, sample development, packaging, customer forecast vs. orders, material purchasing, ship schedules, and testing. Served on executive team directing customer service activities. Developed Chinese manufacturing facilities’ quality standards and toll-gates for construction, material, performance, and packaging. Performed market and competitive analyses, identified opportunities to improve efficiency and cost-cutting and resolved customer service and product performance issues. Directed allocation of sales resources, time, and work to prepare detailed operating plans. Coached direct reports through conflict resolution to continuously improve communication with cross-functional teams. Managed market research activities to maintain a deep understanding of consumer needs and trends. Managed operational and expense budgets. Analyzed and modified sales forecast data. Ensured Finance, Operations, and Sales were aligned on product development goals and timelines.• Developed strategic partnerships with key international retailers including Lowe’s, Costco, Sam’s Club, Sears Holding Company, Wal-Mart, Carrefour, Sodimac, and ASDA.• Received 2007 Retailing Today’s SPARC Award (Supplier Performance Awards by Retail Category; chosen by North American retailers) for the seasonal living category.• Designed and implemented standardized cost of goods and reporting worksheets, to promote efficiency and overcome time zone challenges of the global organization.• Directly supervised 30 persons and provided direction to 80 additional staff.

Collaborated with other sales and marketing management to develop new or improved strategies for increasing market share, penetrating key channels/accounts, and effectively presenting of product lines. Led the preparation of preliminary forecasts, based on knowledge of business conditions and customer plans, and provided information to support sales forecasting. Oversaw a remote team, distributed across multiple regions. Initiated relationships with North American retailers, OEMs, and rental companies, and aligned efforts with product development department to maximize market penetration. • Increased distribution by 50% and achieved 2003 forecasted business objectives, with 67% revenue growth to $24M.• Generated $6M revenue (2000) and $13M (2001) by accomplishing market penetration of new Coleman branded products to 19 of 30 top customers.• Secured Lowe’s business that realized an 11% profit margin increase to 28%, and a $24M revenue increase to $42M. Including houseware products like small appliances, scales, and barbecues.

Manage sales and marketing of licensed NASCAR, College Football, College Basketball, Comic Book, and Public Interest collectible products including trading cards, die cast automobiles, trinkets and apparel.

Manage sales and marketing of licensed NASCAR, College Football, College Basketball, Comic Book, and Public Interest collectible products including trading cards, die cast automobiles, trinkets and apparel.