Marie Weber Email & Phone Number

Los Angeles, California, United States

Develop, implement, and manage effective publicity and marketing strategies to promote Shondaland content (broadcast and streaming content, consumer products, podcast, digital)Develop and maintain strong relations with key industry media contacts Establish and maintain direct communication and collaboration with talent, showrunners, executive producers, talent representatives, and external studios to ensure their vision aligns with campaign objectives, while also managing expectations and building strong relationshipsCollaborate with internal stakeholders to develop publicity and marketing assets, including research and information gathering, giving feedback on marketing assets (trailers, bumpers, key art) writing and editing copy, press releases and statementsEnsure Shondaland and its content are positioned correctly and in a manner that aligns with the company’s overall goals and external messagingPitch consumer outlets, industry focused trades, local and national broadcast press for coverage on upcoming Shondaland projects and contentDemonstrate proficiency in utilizing various marketing channels, including print, out of home, trailers, digital, and social media, to reach and engage target audiences, resulting in increased project and brand awarenessCoordinate and cover marketing shoots and red carpet events

Develop and execute marketing campaigns for Team Coco shows (CONAN on tbs), comedy specials (Beth Stelling, Moses Storm, Daniel Sloss, Chris Redd) live events, tours and podcasts, resulting in increased brand awareness, engagement and viewership.Regular correspondence with the media about Team Coco projects, sharing information, photos and video materials when requestedOversee all custom marketing asset creation, tracking, approvals and distribution to internal and external partners ensuring the alignment of campaign vision and the generation of exclusive content to support marketing initiativesSuccessfully manage and allocate creative budgets, effectively negotiating agreements with external partners, and optimizing resource utilization to meet campaign goalsAct as a key liaison between internal and external cross-functional teams, ensuring seamless coordination and alignment throughout all stages of campaign development, from initial strategy to successful completionWork closely with talent, talent reps, agencies, producers and studios, developing strong relationships, managing expectations executing goals for all partiesLead the external promotional strategy for all Team Coco projects, including but not limited to pitching in-house talent to guest on podcasts, broadcast and digital mediaTrack, share and respond to incoming PR requests and press hits for both Team Coco verticals and Conan O’BrienLead talent requests to help support ongoing company initiativesWrite and distribute Team Coco Press ReleasesOversee and execute awards submissions