Max Gustafson Email & Phone Number

Munich, Germany, De

Munich, Germany, De

Munich, Germany, De

New York, Ny, Us

Area of Expertise: Operations Strategy in Consumer and Industrial Products and ServicesManufacturing Footprint Strategy for Vehicle OEM-Delivered manufacturing footprint recommendations to support 2025 future global and regional sales volumes-Lead the compilation, vetting, and integration of all one-time investments and logistics cost components into financial model-Identified estimated $440M NPV of opportunity and recommended implementation options to be brought to BoD vote for immediate action Operational Due Diligence for Private Equity Client-Analyzed operational aspects of a target industrial equipment company-Identified direct material sourcing and design cost reduction savings opportunities by commodity category-Benchmarked target's core product architecture design with leading competitors and identified the resultant savings opportunity of adopting a similar architecture-Analyzed inventory management practices and identified reduction opportunities that continued to satisfy sales frequencyInternal Initiatives: Agriculture and Construction Equipment cluster, outside-in analysis for numerous proposals and engagements, global OEM and supplier financial research to track M&A activity, Michigan Ross recruiting, Spark Chicago volunteering

Detroit, Michigan, Us

-Developed go‐to‐market strategy for an all-new accessories product category worth $1.5MM in annual contribution margin, collaborating with engineering and competitive intelligence; led to multi‐pronged promotional execution across 4,800 dealerships-Directed 8 member creative agency account team in producing all physical marketing materials for GM Accessories while ensuring materials are in alignment with brand strategies of GMʹs four US brands, resulting in 137 completed projects in 2014-Optimized generation and procurement of all photographic assets marketed through GM Accessoriesʹ content channels by integrating with brand team activities and developing new part procurement process, resulting in 24% expense reduction-Created competitive marketing strategies aimed at product segments dominated by aftermarket firms; Cadillac Accessories Advantage campaign communicated to 2,000 sales force by Sales VP in three cities and used to guide retail sales strategy

Detroit, Michigan, Us

-Coordinated cross‐functional team in the design and development of the large RWD vehicle platforms; managed $2.5MM in tooling, met all budgetary and timeline‐oriented milestones-Integrated with counterparts in China to ensure global manufacturing and performance compliance, resulting in on‐time launch in China as well as US

Detroit, Michigan, Us

-Composed Six Sigma project to improve poor repeatability on fuel fill pipe test fixture, resulted in revised test procedure that requires 40% less lab time to perform-Managed Full Size Truck fuel system development and validation, brought visibility to issues with program team to drive quick resolutions; led to flawless vehicle launch

Farmington Hills, Mi, Us

- Conducted a market entry analysis of the Big Data solutions industry for Kyyba, Inc., a fast growing company in the Engineering and IT staffing and solutions industry- Researched and interviewed Kyyba SMEs and Big Data industry players- Developed a two year strategy that grows Kyyba from an entrant in the market to an integrated Big Data solutions provider

Washington, Dc, Us

-Researched and presented competitive analyses on continuously variable valve actuation (CVVA) technologies and advanced ignition systems-Developed and simulated VISION and MA3T model cases based on DOE goals and presented their effects on market penetration

Woodcliff Lake, Nj, Us

-Participated in and helped prepare technical training courses for dealer technicians on new models and vehicle systems.-Prepared and presented a presentation on BMW Diesel Technology focusing on the emissions systems that make the cars 50-state legal.-Revised and streamlined STEP student database and developed a tagging system for each class within the ICP online database.

Richmond, Va, Us

Worked alongside Project Manager on-site. Performed quality control inspection and gathered preliminary data for testing and balancing.

Master Of Business Administration (M.B.A.), Strategy And Marketing

Bachelor Of Science (B.S.), Mechanical Engineering, Engineering And Public Policy

Education record