In K-12, Max solidified his love for competition as an ambitious and passionate athlete, competing in both football and basketball at a high level. Simultaneously, he developed a deep interest in technology and business while he grew up around his father's internet security company. Max only spent one semester at the University of Wisconsin-Milwaukee before making the decision to commit to racing full-time. He sought out sponsorships, fitness training and traveling for events and races. After a few years into his racing career and working up the ranks in motorsports, Max realized that he needed to increase sponsorship if he wanted to continue to progress his career. After noticing some disconnects between the fans, tracks and sponsors, he founded MPH Digital (previously, Mobile Engagement Solutions).Career highlights:2022: Competed with FASTMD Racing in the North American Endurance Cup in the IMSA WeatherTech Sports Car Championship.2021: Signed with Remstar Management and FASTMD racing to compete in the IMSA WeatherTech Sports Car Championship in the LMP3 class finishing 4th in class in the teams debut at Petit Le Mans at Road Atlanta. Competed in the Hankook 24 Hours of Dubai. Signed with RLR MSport to compete in the LMP3 class in the Asian Le Mans Series in Dubai and Abu Dhabi.2020: Driver for Performance Tech Motorsports competing in the IMSA Prototype Challenge.2019: Signed with Performance Tech Motorsports to compete in the IMSA Prototype Challenge in the LMP3.2018: Driver for Extreme Speed Motorsports #3 LMP3 in the IMSA Prototype Challenge. Participated in select events in the European Le Mans Series (ELMS) with Euro international.2017: Driver for ArmsUp Motorsports in the Pro Mazda series on the Mazda Road to Indy. Debuted in the European Le Mans Series (ELMS) with Euro International for select events. Competed in the IMSA WeatherTech Sports Car Championship at the historic Mobil 1 - 12 Hours of Sebring in the PC class finishing 6th overall and 2nd in class on the podium.2016: Driver for Extreme Speed Motorsports Prototype Lites finishing 5th overall in the series championship. Drove the #6 USF2000 for ArmsUp Motorsports for select events. Made IMSA WeatherTech Sports Car Championship debut in the PC class at Petit Le Mans at Road Atlanta finishing 4th in class respectively.2015: Signed with ArmsUp Motorsports based in Wisconsin driving the #6 car in the Cooper Tires USF2000 powered by Mazda series.