5+ years in Product Marketing at EdTech, AI Retail Tech and InsurTech in the US and UA markets with solid experience in customer development, market research and go-to-market strategies. I know Google Analytics, SMM, SEO, content, and performance marketing and have a solid understanding of JavaScript and HTML/CSS. I am a fast learner with well-developed soft skills and Advanced English. E-mail: max.kravchenko@gmail.comTg: @makz808
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Product Marketing ManagerLiloKyiv, Ua -
Product Marketing ManagerLilo Oct 2023 - PresentKyiv, Kyiv City, UkraineBuilding the neo-insurance as it should be (in the 21st century) -
Product Marketing ManagerByteant Feb 2023 - Sep 2023Building a marketplace solution -
Product Marketing ManagerVisibyte Feb 2023 - Aug 2023Building a startup to connect Computer Vision and Machine Learning technologies to retail challenges- Lean Canvas Preparation- Customer Development (Problem, Solution, MVP interviews with US retailers)- Social Media Activation- B2B Sales - Pilot coordination with Computer Vision Engineer and retail chain
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Product Marketing ManagerStudydive.Com May 2017 - Feb 2023Kyiv, Kyiv City, UkraineBuilding StudyDive - UA EdTech startup - Employee Development Plans Platform- Responsible for the business-model formulation, hypothesis testing, and product-market fit search (3 pivots). - As a product marketing manager responsible for early customer traction via various channels (content marketing, social and display ads, search engine marketing, e-mail marketing, and sales). - As a product manager responsible for product roadmap development, product hypothesis formulation, and testing.Key accomplishments: - Launched 3 different products to the UA market: The platform for booking educational events and courses with educational passes (11k+ b2c customers acquired).- HR SAAS for managing employee development plans (500+ unique corporate users).- Online service of learning advisors (85% of customers - paying customers). -
Frontend DeveloperSelf-Employed Mar 2022 - Dec 2022Technologies: JavaScript, React, Typescript, Node.js, HTML, CSS, BEM.Projects:- Node.js server deployed on Heroku, documented in Swagger. Social network simulation.- Online-catalog. Team collaboration, Git-based.Technologies: React (React Hooks, React Router), Node.js, Express, HTML5/CSS3/JS, BEM, SCSS.- TodoApp with user authentication:Technologies: React (with React Hooks), HTML5/CSS3/JS, BEM, SCSS.-Landing page for the National Museum of Arts of Ukraine.Technologies: HTML5/CSS3/JS, BEM, SCSS, Figma.- Landing page for BoseTechnologies: HTML5/CSS3/JS, BEM, SCSS, Figma.
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Senior ResearcherRosexpert Feb 2014 - Sep 2016Moscow, Russian FederationResponsibilities:- Managed executive search projects from start to finish in FMCG, Pharmaceutical, and Retail spheres Key accomplishments: - 80+ executive search projects delivered (with 85% successful placement ratio) -
ConsultantAntal Russia Apr 2013 - Feb 2014Moscow, Russian FederationAntal is an executive recruitment company specialising in mid-to-senior executive recruitment. Part of the international group of companies, The FiveTen Group. -
Associate ConsultantHudson Aug 2012 - Apr 2013Responsibilities:- Effectively managed recruitment projects from start to finish in FMCG and Pharmaceutical industries Key accomplishments: - Over 60 projects managed (with 60% success ratio)
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Recruitment ResearcherHudson Mar 2012 - Aug 2012
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Junior ResearcherHudson Apr 2011 - Mar 2012
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Marketing SpecialistKyiv-Mohyla Business School [Kmbs] Dec 2008 - Feb 2010
Max Kravchenko Education Details
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Political Sciences -
Front-End Developer -
Transition Studies
Frequently Asked Questions about Max Kravchenko
What company does Max Kravchenko work for?
Max Kravchenko works for Lilo
What is Max Kravchenko's role at the current company?
Max Kravchenko's current role is Product Marketing Manager.
What schools did Max Kravchenko attend?
Max Kravchenko attended National University Of Kyiv-Mohyla Academy, Mate Academy, University Of Tartu, Kyiv Mohyla Business School.
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