Shopify's largest Influencer / Creator Management Platform

I lead multi-channel marketing initiatives at Outerknown, a clothing brand founded by Kelly Slater. Responsible for growth through paid media, customer acquisition, customer retention, press, social media, and brand communications. My team responsibilities include hiring and overseeing high performing, highly collaborative teams in the marketing and eCommerce departments.

Marketing and monetization at Science Mobile (Mammoth Media).

Achievements:✔ 2014-2017: Created and grew a monthly subscription box business selling arts and crafts items ● Grew subscription service via Facebook Ads and Google Adwords to more than 60,000 active paying members during 3 year period to become one of the largest arts and crafts subscription services in the USA ● Developed and scaled site, product, and pricing from scratch ● Website acquired in private sale in 2017✔ 2012-2013: Coupon delivery site ● Grew to 23,000 active paying subscribers in 9 months ● Developed and quickly scaled via paid marketing ● Major marketing successes on both mobile and desktop traffic channels through daily testing✔ 2010-2012: Education lead generation portal ● Generated over 150,000 qualified leads via Google Adwords, Facebook Ads, media buying and email marketing for colleges throughout the United States ● Education portal revenue exceeded $6mm per year with a four-person team ● Acquired in late 2012More client examples and success stories are available on request.At I Am Advertising, we generate high-quality leads for Fortune 500 clients and education sector clients including online and campus universities, career colleges and graduate schools. Throughout the process we have focused on three main areas:✔ Delivering only the best leads✔ Optimizing the technology to acquire leads at affordable prices✔ Expanding our advertising reach among top-quality channelsOur goal is simple: Be the best at what we do and continually improve at delivering a better ROI to clients. We achieve these goals through a scientific and measurable approach through our quantitatively-derived divisions.

Equity Media Holdings creates, markets and operates digital media properties. This involves deploying proven direct response marketing strategies, scaling growth through creative community-building, paid media and user experience optimization.Over the past decade, I've been responsible for creating and implementing successful paid marketing campaigns for many clients. Their new traffic acquisition and landing page registration funnels resulted in significantly higher ROI on new paying users.The bottom line? Higher conversion rates, more revenue, and higher profit margins.Previous performance clients include Sony, Netflix, Match, eHarmony, IAC/InterActive Corp., University of Phoenix.

Pi Capital, Inc. is a quantitative multi-strategy hedge fund. The firm provides its services to high-net-worth individuals and family offices.As a Junior Portfolio Manager at Pi Capital, I provided responsive, data-driven decision making for clients at a hedge fund with $100mm under management. This involved analyzing, screening, and creating diversified portfolios of trading strategies and third party managers.Key Accomplishments:✔ Co-manager/analyst for Pi Capital Global Macro Fund and managed Pi Capital All-Cap Value strategy for separately managed accounts✔ Created quantitative equity and hedging models including concept, analysis, back-testing and execution✔ Executed equity trades via ECNs and algorithmic trading

As an Investment Analyst with Smith Barney/Citigroup, I was part of the Corporate Client Group Team with more than $2 billion under management. I created customized investment portfolios, managed with disciplined risk parameters in place, staying in constant communication with high net worth clients, executives, and family offices. Key Accomplishments:✔ Created sophisticated, customized portfolio analysis and presentations using Pertrac & Zephyr✔ Thoroughly researched equity managers, alternative investments, and private equity options for clients✔ Implemented modern portfolio theory and Yale Endowment philosophy for client portfolios