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Max Lui Email & Phone Number

CPA | Business Controlling at Fresh
Location: Hong Kong, Hong Kong Sar 7 work roles
1 work email found @fresh.com LinkedIn matched
✓ Verified August 2026 3 data sources Profile completeness 86%

Contact Signals · 1 work email

Work email m****@fresh.com
LinkedIn Profile matched
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Current company
Role
CPA | Business Controlling
Location
Hong Kong, Hong Kong Sar
Company size

Who is Max Lui? Overview

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Quick answer

Max Lui is listed as CPA | Business Controlling at Fresh, a with 552 employees, based in Hong Kong, Hong Kong Sar. AeroLeads shows a work email signal at fresh.com and a matched LinkedIn profile for Max Lui.

Max Lui previously worked as Business Controller - Travel Retail APAC at Fresh and Assistant Regional Business Controller at Fresh.

Company email context

Email format at Fresh

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{first_initial}{last}@fresh.com
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AeroLeads found 1 current-domain work email signal for Max Lui. Compare company email patterns before reaching out.

Profile bio

About Max Lui

A qualified CPA with Big 4 audit experience and FP&A exposure in MNC. Detail-oriented and with strong analytical skill, leadership skill and multi-tasking skill.

Listed skills include Internal Controls, Financial Reporting, Auditing, Accounting, and 11 others.

Current workplace

Max Lui's current company

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Fresh
Fresh
CPA | Business Controlling
Website
Employees
552
AeroLeads page
7 roles

Max Lui work experience

A career timeline built from the work history available for this profile.

Business Controller - Travel Retail Apac

Current

Hong Kong Sar

Jan 2023 - Present

Assistant Regional Business Controller

Current

Hong Kong

- lead the month-end closing process, consolidate and review monthly P&L of Global TR, provide variance analysis vs historical & forecast- responsible for all regular reporting, budgeting, and forecasting, controlling of Global TR, prepare financial information and answered enquires from various stakeholders- play a key role in constructing, managing, and monitoring the budget followed by HQ’s guidelines, being fully responsible in the preparation of budget package and presentations- manage the day-to day financial activities of Global TR, control operation expenses and seek for areas of savings, efficiency, and productivity- execute business performance analytics including rolling forecast, retail price positioning analysis, and various investment projects- manage all day-to day financial activities of Global TR, closely work with share service team on process improvement and ensure that all financial transactions, systems and procedures comply with regulations, accounting principles, and Group standards

Nov 2018 - Present

Assistant Finance Manager

Hong Kong

- lead the annual budget and quarterly forecast process- review weekly, monthly and quarterly performance results of all stores located in HK & Macau- analyse and evaluate new store opening proposals- oversee and lead the store finance team- review and optimise policies and procedures related to store finance- act as finance representative in new POS system implementation- re-engineer on store finance workflow after new POS launch - manage and lead interim and year-end stock take for all retail stores and warehouses- act as the contact point for banking provider and manage issues relating to the bank and commercial card accounts- provide coaching and supervision to team members

Sep 2016 - Oct 2018

Assistant Manager - Finance & Accounting

Hong Kong

- consolidate and reviewe periodic reports from other regions- prepare and consolidate budgeting and quarterly forecast, monthly financial analysis, management reports and KPIs- monitor variance between actual vs. budget and investigate the reasons- provide value-added analysis and recommendations to support business decisions- review month-end closing process and deal with external auditors- performed ad-hoc financial related assignments

May 2014 - Aug 2016

Senior Accountant

Ey

Hong Kong

- led / participated actively in several audit engagements in compliance with statutory requirements,- prepared budget and work allocation plans,- coordinated, coached and supervised audit team members,- reviewed and issued annual Consolidated Financial Statement packages under HK GAAP,- performed analytical review and investigated variances,- performed testing of the designing, implementation and effectiveness of internal control,- drafted various audit deliverables,- identified audit and accounting issues and proposed solutions.

Nov 2010 - Nov 2013

Summer Intern

Inland Revenue Department

- reviewed salary tax returns,- answered taxpayers’ inquiries on general tax issues,- handled various allowance and expense claims and holdover cases

Jun 2009 - Aug 2009

Summer Intern

Ccif Cpa Limited

Hong Kong

- assisted senior auditors to complete the annual audit of 2 listed companies and 1 private company,- performed audit tests, including cut-off test, inventory valuation test and purchase compliance test.

Jun 2008 - Aug 2008
Team & coworkers

Colleagues at Fresh

Other employees you can reach at fresh.com. View company contacts for 552 employees →

FAQ

Frequently asked questions about Max Lui

Quick answers generated from the profile data available on this page.

What company does Max Lui work for?

Max Lui works for Fresh.

What is Max Lui's role at Fresh?

Max Lui is listed as CPA | Business Controlling at Fresh.

What is Max Lui's email address?

AeroLeads has found 1 work email signal at @fresh.com for Max Lui at Fresh.

Where is Max Lui based?

Max Lui is based in Hong Kong, Hong Kong Sar while working with Fresh.

What companies has Max Lui worked for?

Max Lui has worked for Fresh, Marks And Spencer, Li & Fung Limited, Ey, and Inland Revenue Department.

Who are Max Lui's colleagues at Fresh?

Max Lui's colleagues at Fresh include Himanshu Kelusker, Isabelle Lim Sim Yee, Gerson Fernandes, Wanda Morales, and Eslam Elaraby.

How can I contact Max Lui?

You can use AeroLeads to view verified contact signals for Max Lui at Fresh, including work email, phone, and LinkedIn data when available.

What skills is Max Lui known for?

Max Lui is listed with skills including Internal Controls, Financial Reporting, Auditing, Accounting, Financial Accounting, Ifrs, External Audit, and Cpa.

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