Max Ruybalid Email & Phone Number

Provide strategic direction and leadership in wholesale, retail, e-commerce, and production operations. Develop and implement integrated sales strategies to penetrate new markets, drive customer acquisition, and increase brand visibility across multiple sales channels. Oversee a diverse sales team including wholesale account managers, inventory systems.

• Spearhead all aspects of retail, sales, and logistics departments, including International Export and Domestic Distribution, E-commerce/DTC shipping, Retail and Taproom locations, Events Planning, and Warehousing..
• Surpassed projected sales by securing new domestic and global distribution channels across Massachusetts, Rhode Island, Maine, Vermont, New York, Pennsylvania, Maryland, North Carolina, South Carolina, Florida.
• Leveraged expertise to identify and seize new domestic and global sales opportunities – achieved a growth in sales of 99% in 2021 and 48% in 2022 vs previous years.
• Grew export and distribution channels across Europe, Asia, Australia, and various states in the US, introduced E-commerce aligned with Direct-to-Consumer shipping of alcohol products in various states during second.
• Cut product losses and wastage to significantly maximize sell-through; consolidated inventory systems to connect production to our in-house POS and E-commerce platforms.

• Oversaw incoming supplies and ingredients in line with inventory management guidelines. Negotiated value-added contracts for ideal domestic and international shipment prices with LTL, FTL, Parcel, Drayage, Ocean, and.
• Controlled cellar and brewery by coordinating filling of kegs, cleaning tanks, waste disposal, supply ordering, and facilities maintenance.
• Brainstormed and introduced inventory systems across entire warehouse to effectively track production process and sales.

Atlanta, Georgia, US

• Designated to manage profit/loss, sales, and markdowns/returns to vendors, every week. Supervised store supply ordering, workers' compensations, and general liability claims by implementing safety programs and.
• Delivered weekly and annual store profitability of $1.2M and $55M respectively.
• Improved sales from 96% to 103% in two years through application of new merchandising strategies to identify under/over performing SKU’s.
• Boosted customer satisfaction from 72% to 85% by promptly addressing existing issues and creating memorable shopping experiences spurred by top performance of sales associates.

Atlanta, Georgia, US

- Supervised the work of up to 15 associates to achieve merchandising standards and helped associates achieve an enviable level of customer service, increase sales and raise the quality of service by training and coaching them. - Increased efficiency by implementing strategic processes, innovating best practices and mentoring peers to drive consistency..

Atlanta, Georgia, US

- Managed average of 20 weekly projects by executing activities such as implementing new products, educating customers and associates on new products, executing demonstrations, building displays and updating point of purchase signage. - Ran pilot programs for company initiatives and recognized for achieving excellence and efficiency in these programs that.

Lynnwood, WA, US

- Contributed to the store’s success and assured the completion of projects by managing a team of 6 associates to achieve sales targets and increase the quality of customer service.- Given the regular responsibility of opening and closing store, maintaining inventory, and daily audits of cash registers. - Train and develop new associates to use sales.

Lynnwood, WA, US

- Utilize product knowledge and the passion of the "Zumiez Experience" to drive sales and meet daily sales goals laid out by management. - Develop a personal and emotional connection with customers in order to gain a recurring customer base leading to future and larger sales.