Max Yang

Max Yang Email and Phone Number

Asia Senior Marketing Manager
Max Yang's Location
Pudong, Shanghai, China, China
Max Yang's Contact Details

Max Yang work email

Max Yang personal email

n/a
About Max Yang

1. 25 years of sales & marketing, technical application, business development experience on industrial consumable products2. Familiar with industrial gas, energy, chemical, steel, nonferrous metals, mining, cement, and refractory industries etc.3. Deep research on industrial decarbonization including H2 production and applications for steel, chemical, mobility4. Rich industrial product marketing experience including industry study, market analysis, product marketing, branding5. Broad experience on industrial investment business including strategy development, business development, M&A6. Strong technical sales capability, networking skill, sales & marketing team management experience with proven record7. Senior Asia manager in large global company, good cross functional and English communication skills8. Strategic thinking, good analytic skill, self-motivation, result orientation, plus team working spirit

Max Yang's Current Company Details

Asia Senior Marketing Manager
Max Yang Work Experience Details
  • Air Products And Chemicals (China) Investment Co., Ltd
    Asia Senior Marketing Manager (Industry Decarbonization)
    Air Products And Chemicals (China) Investment Co., Ltd Oct 2020 - Jul 2023
    中国 上海市 浦东新区
    Reporting to: Asia VP (Strategy/Marketing/Technology)Responsibilities: Industry decarbonization related marketing, including government policy tracking, industry trend study, market analysis, new opportunity identification, marketing strategy development and implementation, investment risk assessment, and support for new business development and offering developmentAchievements: Prioritized on energy, chemical, steel industry decarbonization; key market opportunities development include "Green hydrogen to ammonia opportunity in Inner Mongolia", "Biomass to bio-methanol opportunity in Jiangsu", "Green hydrogen metallurgy opportunity in Hebei", "Steel decarbonization opportunity in Shandong"; key marketing studies include "China dual carbon target & implications", "Steel decarbonization & outlook", "China green hydrogen demand forecast", "Biomass to biofuel market study" etc.; Key promotion event includes "CIIE"; providing key input to support global "Biomass to biofuel" and "Steel decarbonization" offering development
  • Air Products And Chemicals (China) Investment Co., Ltd
    Asia Senior Marketing Manager (Steel & Pmm)
    Air Products And Chemicals (China) Investment Co., Ltd Oct 2015 - Sep 2020
    上海市
    Reporting to: Asia VP (Strategic/Marketing/Technology)Responsibilities: Steel & PMM (Primary Metals & Mining) Segment Marketing, including segment market study, segment marketing plan development, and support for large ASU SOG (Sale of Gas) business development, industrial gas M&A business development, and liquid oxygen salesAchievements: Viability assessment of large M&A project (USD 1.5 billion); key initiator of "China EAF program" d leader of liquid oxygen sales and price enhancement action for EAF market (USD 50 million revenue); key initiator and co-leader for oxygen application to recycled nonferrous metals and solid waste treatment (~ USD 10 million revenue)
  • Air Products And Chemicals (China) Investment Co., Ltd
    Asia Metal Marketing Manager (Tonnage Gas Business Unit)
    Air Products And Chemicals (China) Investment Co., Ltd Mar 2010 - Sep 2015
    Reporting to: Asia VP (solid line), Global Marketing Director (dotted line)Responsibilities: Metal Segment Marketing (steel & nonferrous metals), including segment market study, strategy development & implementation, and support for large ASU SOG (Sale of Gas) business developmentAchievements: Developed “China Steel Strategy” (with support from global marketing team); led steel strategy implementation; provided key support to win Qingdao Steel SOG contract (USD 140 million investment)
  • Minteq International
    Marketing Manager (China)
    Minteq International Jul 2006 - Feb 2010
    Suzhou,China
    Reporting to: Asia Marketing DirectorResponsibilities: Managing marketing, product, and technical service team (20 FTEs) to grow new business in China including China growth strategy development and new business developmentAchievements: Developed China growth strategy; won "BOF lining maintenance contract from Ma Steel", "RH snorkel maintenance contract from Baosteel" (1st in China), and "Ca wire supply contract from Nanjing Steel" (1st in China)
  • Minteq International
    Regional Sales Manager (Central-East China)
    Minteq International Mar 2003 - Jun 2006
    Shanghai, China
    Reporting to: China General ManagerResponsibilities: Sales team (10 FTEs) management and business development in Central-east China region Achievements: Built central-east China region sales team, won BOF lining maintenance contract from Meishan Steel (1st in China) and BOF lining material supply contract from Handan Steel
  • Vesuvius
    Key Account Manager (Nanjing Area)
    Vesuvius Sep 2000 - Feb 2003
    Nanjing, China
    Job Title: Key Account Manager Reporting to: China Sales ManagerResponsibilities: Development and management of key account business in Nanjing aeraAchievements: Introduced the new ladle and tundish flow control system to Meishan Steel, tripled sale revenue in 2 years, developed and expanded of tundish refractory business to Ma Steel and Nanjing Steel
  • Heraeus Electro Nite
    Sales Engineer
    Heraeus Electro Nite Dec 1998 - Sep 2000
    Shanghai, China
    Job Title: Sales Engineer Report to: China Sales ManagerResponsibilities: Development and sale of consumable probe and measuring instruments in China steel industryAchievements: Developed consumable probe business at Meishan Steel, and sold measuring instruments to Masteel, Jiuquan Steel, Bayi Steel
  • Nanjing No2. Iron & Steel Factory
    Bof Workshop Head
    Nanjing No2. Iron & Steel Factory Jul 1993 - Dec 1998
    南京市
    Job Title: BOF Workshop Head Report to: BOF Steelmaking Workshop ChiefResponsibilities: Production management Achievements: Successfully led commissioning of new BOF workshop

Max Yang Skills

Marketing Strategy Business Strategy Business Development Product Marketing Sales Management Key Account Management Marketing Management 六希格码 持续改进

Max Yang Education Details

Frequently Asked Questions about Max Yang

What is Max Yang's role at the current company?

Max Yang's current role is Asia Senior Marketing Manager.

What is Max Yang's email address?

Max Yang's email address is ya****@****cts.com

What schools did Max Yang attend?

Max Yang attended University Of Science And Technology Beijing.

What skills is Max Yang known for?

Max Yang has skills like Marketing Strategy, Business Strategy, Business Development, Product Marketing, Sales Management, Key Account Management, Marketing Management, 六希格码, 持续改进.

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