Max Andersson Email & Phone Number

Stockholm, Stockholm, Sverige

- Part of Everysport Executive Management Group.- Responsible for company growth/commercial strategy & execution, including budget.- Introduced digital innovations and new business models that transformed traditional business processes and unlocked new revenue streams.- Negotiated high-value contracts with top-tier clients (Red Bull, Viaplay, HEAD), contributing to long-term business partnerships.- Built and maintained strong relationships with internal and external stakeholders, ensuring alignment on key business priorities.- Utilized data analytics to measure campaign effectiveness, optimize marketing strategies, and make informed business decisions.- Oversaw cross-functional teams to execute company-wide commercial, communication, and branding initiatives, ensuring alignment with corporate objectives and delivering on KPIs.-Drove business development and brand expansion in multiple markets, leading to sustained growth.

- Part of Everysport Executive Management Group- Oversaw a team of 30+ employees, streamlining media operations and improving overall team performance.- Managed budget to enhance media product offerings, with major focus on decreasing cost while increasing revenues and B2C-growth.- Developed and implemented a successful B2C subscription model, driving recurring revenue and reducing customer churn.- Optimized media partnerships and collaborations, ensuring efficient use of resources while maximizing brand exposure.

- Part of Viaplay Executive Management Group- Directed PR teams across four countries, ensuring strategic alignment and consistent messaging within budget constraints.- Led crisis communication strategies, safeguarding the company’s reputation and ensuring stakeholder confidence.- Handled high-profile partnerships with clients like Disney, Nickelodeon, UEFA, Premier League and Sony, driving both brand visibility and engagement.

Scandinavia

- Managed sports communication initiatives across four countries, driving subscriber growth for the sports SVOD platform.- Managed influencer campaigns and press events, maximizing visibility while maintaining strict control over budget and resources.- Major focus on acquiring new sport subscribers to the SVOD-platform through innovate communication- Implemented cost-effective crisis communication strategies that protected the brand’s image during critical moments.

Scandinavia

- Responsible for team of 35 people (coordinators, ingest operators, schedule managers and team leaders)- Budget responsibility, ensuring strategic content acquisition that aligned with customer acquisition goals.- Collaborated with the product and marketing teams to maximize content ROI and improve customer retention.

Scandinavia

Scandinavia

Sweden

Sweden

Sweden

Sweden

Sweden

Diploma In Copywriting, Communication And Media Studies

Postgraduate, Strategic Communication & Pr

Honors and Awards: - Berghs SoC Scholarship, 2010/2011 - Gold Winner - Brand-X, 2010/2011 - Nominated in Bonniers Framtida Uppslag.

Bachelor Of Business, Marketing And Sport Management

One of Australia's top-tier universities within the field of Sport Management About: The sport management and marketing program (AASCB.