Max Celko is a Design and Innovation Strategist at Henkel. He possess expertise in digital strategy, innovation consulting, ethnography, brand architecture, digital marketing and 22 more skills. Colleagues describe him as "I am pleased to recommend Max for his contributions in promoting the design and research work of his team. He has guided his colleagues with strength and confidence, which has been instrumental in driving the design system development and establishing user-centered driven design processes. I have no doubt that Max will bring great value to any organisation he joins." and " Max worked on a tough strategic problem to solve, a challenge from both a user, technical and management perspective. I’ve learned that Max is not only extremely driven, he’s also focused and persistent to find a way to solve the problem. Max is analytical but also has a strong feel for design and technology, which allowed him to align stakeholders, and translate the research into an effective design direction. That’s what makes him stand out, and what made the project a succes. "