Max Gadot Email & Phone Number

Netanya Area, Israel

Corporate Marketing responsibilty for Intrusion line of products - including Integrated Security Systems, Wireless Systems and Outoor, Industrial and Commercial Detectors.

•Product marketing responsibility for integrative security systems with worldwide annual revenue exceeding $80 million. •Products include advanced Detectors, IP-based Security Systems, Security & Building Management software, Wireless systems, Video Recorders, GSM/GPRS and Access Control systems.•Perform competitive analysis and prepare functional specifications.•Responsibilities involve branding, launching and promotion including preparation of exhibitions, demo kits & sales tools, brochures, presentations and magazine articles.

•Responsibility for product planning and promotion of the ViewBoard, a multi-discipline video-wall display system for control rooms and corporate boardrooms.•Products include advanced video compression, electronic and optical design.•Produced marketing collateral including brochures, product bulletins and marketing presentations. •Tracked and analyzed competition – devised competitive sales tools and provided future product requirements to R&D.•Responsibility for responding to bids and tenders in government and business sectors.•Managed presales project support and complex integration projects.•Provided guidance and training to distribution channels in the USA, Europe and the Far East, with worldwide volume of $4 million in the first year of sales.

•Responsibility for several Product Functional Specifications and marketing publications.•Tracked and analyzed Display Market developments and competitors •Link and interface between the LCD inspection market and R&D regarding customer requirements, specifications and future needs.•Implemented new product launches and managed beta-site installations at key accounts in Japan and the Far East.•Provided sales support, conducted evaluations and demonstrations.

Mba, Marketing

B.Sc.E.E., Electronics, Optics, Computers