Max Gustofson Email & Phone Number

California, United States

San Francisco, Ca, Us

Currently leading a team across product design, UX research, and content design.2024 - Guest Success• Self serve (AI/ML)• Trip experience• Support experience2021 to 2024 - Guest Experience• Search & Discovery• Booking• Checkout/Payments

Austin, Tx, Us

> Building a cross-functional, cross-disciplined team.> Managing and mentoring a team of product designers, user research, and content design> Providing creative direction for the overall design architecture, user experience, core product features and enhancements, and brand.> Establishing design processes and practices for the Product Design Team.> Partnering with Marketing Design Team to define the brand and product language.> Implementing team rituals to build key cross-functional product design skills such as journey mapping and collaborative design sprints.> Evangelizing design within Outdoorsy and building a shared design culture.> Partnering with exec and cross-departmental leadership to strategically plan key business objectives and long term roadmapping

Empowering professional design mentorship for all.

Santa Barbara, Ca, Us

Product Design Lead on Content Partners team• Launched Sonos Radio

San Francisco, Ca, Us

Led product design efforts on Pay platform-• Developed Lyft Direct driver debit card program in conjunction with Payfare• Launched initiatives on pay settings, tax documents, and driver earnings• Mentored/managed product design team members• Helped grow pay design pod from 2-5• Led strategic planning and roadmapping

San Francisco, Ca, Us

Led projects across driver experience, driver behavior, and scheduled rides teams.

San Francisco, California, Us

- Led design on Earnest for iOS, launched in May 2016- Led design and implemented front-end on new Help Center, launched May 2016- Led design on redacted, launching in June 2016- Mentored junior design team members, held regular 1:1s, developed growth plans- Founded design culture working group at Earnest, responsible for organizing workshops, events, and other cross-functional activities. Developed Earnest design principles and core team values.- Tested and implemented agile working process to enhance cross-functional relationships

Us

Remote, Us

Designlab teaches design courses through 1:1 mentoring and hands-on projects. I joined as a co-founder in 2014 and designed/helped build the first and current version of our product. The business grew from 1 to 6 courses, 25 to 200 students a month, and 50 to 250+ mentors.I was responsible for growth, product development, user testing, interaction, ux, prototyping, and visual design.

Cupertino, California, Us

-Responsible for Visual and UX design on projects for various clients including American Express, GM, PepsiCo, Starbucks, and McDonald's-Create and enforce best practice design principles for Mobile-Wireframe and prototype internal tools to assist production team

Cupertino, California, Us

Responsibilities included A/B Testing, Information Design, and Mobile UX Design for Fortune 500 Clients.

Master Of Science (M.S.), Mass Communications, Focus In Art Direction

Bachelor Of Arts (B.A.), Advertising