- Intercultural Management - Integrated Branding (Corporate Identity / Mission/Vision Statements)- Integrated Marketing (focus: content/story telling)- Strategic Planning, Organisation, Restructuring - Cross-Sector Cooperation (i. e. Sustainable Tourism & Renewable Energy)- Training and Advanced Training / Seminar/Workshop Design & Leadership - International Business Contacts / Networking- Stakeholder Relations and Consensus-Building - Media and Public Relations - Event Orchestration

MISSION/VISION StatementMission:To cooperate with a valued organization/company on shared mission/vision statement, through developing and managing a cross-sector pilot-project (i. e. sustainable tourism/renewable energy; concept & cross-marketing/promotion, implementation).Vision:To create a trend-setting benchmark of cross-sector and interdisciplinary cooperation. Objectives:- Promoting sustainable investment- Boosting exports- Creating synergies due to higher purpose - Making 'Content & Storytelling' brand's essence- Strengthening excellence (identity, perception and image).OUTLINECreative and result-driven, flexible and open-minded, an independent "out of the box thinker"​ who can grapple with diverse issues and who relishes the opportunity to help either build, re-build or further develop an organization, I am happy to offer demonstrated expertise in:1. Consultancy / management on tourism development; management, coordination, facilitation2. Regional and national tourism development / promotion projects: structuring, organization, cross-sector cooperation; corporate identity (mission/vision statement, guidelines, branding); positioning, strategies and implementation3. Long-range and hands-on experience in all strategic and executive stages of project management, ranging from concept development to impact evaluation4. Leadership and organisational management skills5. Building up new structures, networks, marketing regions and cooperation projects6. Proven innovation and creativity record; versed in planning and moderating meetings, conferences and workshops7. Experienced in journalism (reports, features; photography)8. EKS® Die Strategie -- Certificate Shortfall-Concentrated Strategy, after Prof. Wolfgang Mewes). It emphasizes specialization and concentration of forces upon the most effective point (shortfall, bottleneck). This helps problems to solve themselves as if done 'automatically', instead of tackling them separately.

- Identification and coordination of fundamental steps toward restructuring Tunisia's tourism organisation, through implementing the officially adopted sustainable tourism development strategy 'Vision 3+1', in cooperation with the Ministry of Tourism, the National Tourist Office, the Hotel and Restaurant Federation as well as the Federation of Tour Operators and Tourism Agents. - Methodology: Shortfall-Concentrated Strategy (EKS®); Creative Circle workshops, individual consultings and coachings provided to industry leaders and office staffers; round table discussions, technical presentations.

UN WORLD TOURISM ORGANISATION, • 2008-2015 (intermittent)Consultant, Sustainable & Responsible Tourism: Served as expert resource and a consultant, focus on sustainable tourism and renewable energy. • Contributed to action through launching personal interventions, publishing theme-related articles and participating in public panels: = UNWTO and IRENA (International Agency for Renewable Energy) joined forces to promote the use of renewable energies for island states (09/2014).= UNWTO declared “Tourism and Sustainable Energy – Powering Sustainable Development” the motto of World Tourism Day 2012.• Submitted Draft Proposal (Aug. 9, 2011) on a regional vision of Central Asia on cross-promoting Sustainable/Responsible Tourism and Renewable Energy along the Great Silk Road -- jointly with WTTC, UNCTAD, UNESCO, World Council for Renewable Energy (WCRE)/EUROSOLAR, IRENA, IIPT, Conservation International (CI), Aga Khan Foundation, GIZ.• Wrote essay "Silk Roads of Faith", which UNWTO published in their Study on Religious Tourism in Asia (2009-2011). • Established contacts with UNWTO (Energy Efficiency Project, 2008/09; Silk Road Project, as of 2010).• Cooperated with WTO concerning the edition of the Global Code of Ethics for Tourism (later 1990s).

Consultant, Sustainable & Responsible Tourism: Played critical role in focussing corporate philosophy and strategy. Contributed to development of WTF statutes and mission statement. • Served as Designated Organising Chairman of Destination Board, until Founder’s sudden death in April, 2012. • Established network of cross-marketing and publicity partners including destination management organisations, hotel and tour operators, and renewable energy companies.