Maxim Afanasyev Email & Phone Number

Moscow

Develop and execute communication plan and media strategyCreate new forms of b2b media content Manage global infrastructure (websites, SMM, branding, collateral) and produce marketing materials Hunting out for international speakers performing at local conferencesFinancial management including budgeting and expense controlManage PR and advertisement in mediaAchievements360 marketing approach implementation improved lead integration process Launched new channels and tools (IG, TG, Sli.do, landing pages-transformers)Rebranding campaign executed efficiently

Москва, Россия

• Execute the PR campaign in support of the major international exhibition• Collaborate closely with curators, artists and journalists• Identify media to create newsbreak opportunity• Develop internal and external communication plan• Carry out: press releases, newsletter, news section• Support and lead execution of city advertising• TV shooting negotiations and other inquiries from mediaAchievement:• Multi-channel marketing strategy led to successful exhibition with PR value and sales targets accomplished

Москва, Россия

• Develop and execute the marketing and communication plans for Russia and CIS• Project performance ROI analysis• Organize and execute international trade shows, annual congress and special events• Manage global infrastructure (websites, intranet, SMM, branding, collateral) and produce marketing materials• Establish internal communication policies• Execute implementation of corporate branding• Manage PR and advertisement in media• Support and execute local customer loyalty programs• Financial management including budgeting, forecasting and expense control• Annual report and input into the commercial planAchievements:• SMM project launched successfully (1,5k FB users after 1 year)• Internal communication radically improved• Launch of the event management strategy (annual con-gress 2k visitors)• Sales force digitalization project executed within a budget• Rebranding campaign executed efficiently

Москва, Россия

• Execute the sales plan• Partner relationship management across Russia and Europe• Develop and execute promo campaigns• Organize trade shows locally and internationally• Annual report and input into the commercial plan• Double digit sales growth YoYAchievement:• Established effective sales process• Achieved more than 100% YoY sales growth