- 15 Mio $ portfolio management - 17 promoted brands for Retail segment - 3 brand managers, assistant of the marketing department and project manager – direct reports- Responsible for strategic and marketing planning OTC and Rx portfolio for two German manufacturers - "Engelhard Arzneimittel GmbH" and "DHU Arzneimittel GmbH»- Identify optimal resource allocation (A&P, FF FTEs etc) and teams’ efforts split between respected brands/activities to maximise portfolio growth- Lead marketing team to provide both strategical and tactical planning, portfolio strategy development, brand plans, marketing mixes. Provide optimal channel split – traditional (medical promotion) and digital.- Set internal standards and KPI to run promo programs/activities and drive marketing excellence- Develop pricing strategy in face of changing legislation to minimise revenue risks. Identify opportunities to provide volumes compensation.- Identify potential business development opportunities to leverage mid-long term portfolio growth - Achievement of the financial goals of the company, development and implementation of the annual budget (P&L), monitoring of marketing expenses, analysis of deviations and making necessary adjustments;- Recruit, manage, coach and develop brand teams to optimise respective brands performance and prove business results.

- 12 Mio $ portfolio management - 17 promoted brands for Retail segment (direct reports 3 brands)- 3 brand managers, assistant of the marketing department and project manager – direct reports- Manage OTC and Rx portfolio for two German manufacturers - "Engelhard Arzneimittel GmbH" and "DHU Arzneimittel GmbH»- Identify optimal resource allocation (A&P, FF FTEs etc) and teams’ efforts split between respected brands/activities to maximise portfolio growth- Portfolio strategy development, brand plans, marketing mixes. Provide optimal channel split – traditional (medical promotion) and digital.- Develop LOE pricing strategy in face of changing legislation to minimise revenue risks. Identify opportunities to provide volumes compensation.- Identify potential business development opportunities to leverage mid-long term portfolio growth- Achievement of the financial goals of the company, development and implementation of the annual budget (P&L), monitoring of marketing expenses, analysis of deviations and making necessary adjustments.

- 8 Mio $ portfolio management - 8 promoted brands for Retail segment (ATL- and BTL-promotion)- Supervising over a product manager;- Monitoring the implementation of tasks by the Sales-force team, consisting of 5 reg. managers and 28 medical representatives;Achievements:- Prospan® - #10 position in the R05C segment (the expectorant segment) of pharmaceutical market.

- Responsibility for strategic and marketing planning for the new BU of the company "Children's line" and achievement of goals;- Development and implementation of a launch-campaign for a portfolio of 2 Rx-medications - Kindinorm, Dentokind and 3 OTC - Immunokind, Dormikind, Enterokind;- Development of a communication strategy (medical promotion for pediatricians and pharmacies), creation of promotional materials, training of employees and specialists;- KOL-management (pediatrics, neurology).Achievements:- Successful launch of a new products in Russia (2 Rx, 3 OTC products)- "The Best Project-2016 award" (for the best start-up project "Children's line" in Russia)

- Successful implementation of advertising campaigns on TV, magazines, Internet- ESTROVEL became a market leader in 2014 (Growth of MS Estrovel from 10% to 21% among 26 products, data of the IMS Health)- Sales growth of Estrovel up to 58% (data of the IMS Health)

Promotion of cardiologal Rx-products (Liprimar, Accupro, Norvask) for target groups cardiologists, Ps, pharmacies.

The promotion of Rx-products (Novaring, Charosetta, Gardasil) for target groups gynecologists, oncologists, pharmacies.Achievements:- "The medical Representative of 2012" award (for the implementation of 2 personal projects)- Creation and implementation of personal projects for promotion of Rx-medications "The School of Gynecological Endocrinology" project "The effective contraception - the choice of today's youth" project.

The promotion of Rx-products for pediatricians, cardiologists, therapists, allergists, pharmacies.