International Marketing Axis Director Skincare - Advanced Génifique

International Marketing Group Manager Skincare - Rénergie, Visionnaire & Innovations

International Marketing Senior Project Manager - Advanced Génifique

International Product Manager - Aquasource

Product Manager - Skincare (Génifique, Absolue, Rénergie, Visionnaire)Drove overall skincare strategy (45% of Lancôme turnover), novelty launches and pillar growth for TR Americas (43 countries, 800+ POS):- Adapted and created marketing strategies to develop business opportunities for the axe and the brand: o Global shopper tools with a focus on Asian and Brazilian consumers o Merchandising and education elements to sustain key products- Conducted competition, business… Show more Product Manager - Skincare (Génifique, Absolue, Rénergie, Visionnaire)Drove overall skincare strategy (45% of Lancôme turnover), novelty launches and pillar growth for TR Americas (43 countries, 800+ POS):- Adapted and created marketing strategies to develop business opportunities for the axe and the brand: o Global shopper tools with a focus on Asian and Brazilian consumers o Merchandising and education elements to sustain key products- Conducted competition, business and pricing analyses- Defined regional marketing plans with area managers (key focus on airlines and Asian doors), ensured efficient forecast accuracy and fill rate Show less

Part-time consultant - East coast market- Developed and implemented strategic recommendations (corporate strategy, corporate structure, strategic positioning, branding) - Helped developing a new Press and Relations department- Provided strategic guidelines in crisis communication management- Rolled out deliverables (communication tools, works, training, etc.)

Assistant Product Manager - Génifique- Implemented the marketing mix (concept, packaging, communication, 360° startegy)- Made strategic analyses of the international skincare market (Sell-in/Sell-out, market trends, results analyses)- Participated in the communication to the subsidiaries (Marketing books, strategic plans, launches coordination)- Involved in the day-to-day production follow-up (artworks delivery, BAT validations)

International Junior Project Manager - Dragon Rouge Corporate Branding - Managed the client relationship management (Manutan Group),- Developed and implemented strategic advices- In part of the design team coordination- Involved in the strategic planning and financial monitoring of projects