Head Of Digital
CurrentResponsible for digital marketing of Fleetcor Continental Europe (11 EU countries) with the main focus on b2b lead gen.Leading the Digital Marketing team of 8 employees.In charge of maintenance and promotion of 40+ EU websites: web development, content/UX optimization, sales funnel analysis, site conversion and testing.Management of Performance Marketing channels: paid search, media, social, affiliate, email, mobile marketing, SEO.Coordination of work of Inbound Sales team of 18 employees and optimization of sales processes.Coordination of work of various media, design, web agencies and freelancers.