Maxine Williams

Maxine Williams Email and Phone Number

Shopper Marketing Manager at Unilever @ Unilever
london, greater london, united kingdom
Maxine Williams's Location
Fayetteville, Arkansas, United States, United States
Maxine Williams's Contact Details

Maxine Williams personal email

Maxine Williams phone numbers

About Maxine Williams

Dedicated and motivated marketing professional with 20+ years of experience in leading omni/shopper marketing strategies, strategic planning initiatives, digital/mobile campaigns, packaging & multi-vendor programming.- Strong collaborator and effective communicator with the ability to build and maintain strategic partnerships with internal cross-functional teams as well as external vendor partners- Self-motivated with strong interpersonal skills and ability to prioritize and multitask under deadlines CORE COMPETENCIES• Relationship Builder • Problem Solver • Omni Focused• Shopper Marketing • Self-Motivated• Strategic Planning Skills• Attention to Detail• Team Management and Development • Results Oriented• Highly Organized• Adaptable• Brand Development• Effective Communicator

Maxine Williams's Current Company Details
Unilever

Unilever

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Shopper Marketing Manager at Unilever
london, greater london, united kingdom
Website:
unilever.com
Employees:
122103
Maxine Williams Work Experience Details
  • Unilever
    Sr. Shopper Marketing Manager
    Unilever Aug 2021 - Present
    Rogers, Arkansas, United States
  • Zipline Studio
    Account Service - Freelance/Consultant
    Zipline Studio Jan 2019 - Aug 2021
  • Cjrw
    Vice President Account Services
    Cjrw Oct 2013 - Nov 2020
    Fayetteville, Arkansas Area
    • Clients include: National - George’s Inc., Coca-Cola Food Service, Tyson Foods, Plano Synergy – Caboodles and Creative Options, Wet-Nap, Grime Boss, Riceland, Cookwell Oils Local/Regional - HOWSE, Tulsa Community College, United Built Homes, United Bank, Arkansas Arts Academy • Built comprehensive, omnichannel brand and marketing strategies creating clear and contemporary brand identities for the Caboodles relaunch and Wet-Nap retail launch at Walmart• Drive new business efforts, community relations, personnel management and relationships with the agency’s home office and leadership team• Added new and expanded practices to the NWA office — including job process rollout, new creative brief and change order practices, etc. • Appointed to the CJRW Board of Directors • Chairman’s Award Winner, 2014
  • Geometry Global
    Vice President Account Director
    Geometry Global 2012 - 2013
    Rogers, Ar
    • Led agency’s Johnson & Johnson Walmart team while onsite allowing the opportunity to foster a trusted partnership between agency and client• Responsible for top management client interaction, annual planning, budgeting and agency team staffing • Drove development of all strategic Walmart Shopper Marketing plans • Worked closely with client team leaders and Shopper Marketing leads to plan and coordinate multi-brand Walmart programs between divisions – Healthy Essentials as it related to Walmart Wellness, Baby/Generations of Trust(Baby Days), Cough Cold Flu, etc.• Collaborated closely with creative, digital and media team to ensure the agency’s work supported the national brand priorities while meeting the customer team strategies • Managed all third-party vendor relationships and supplier partnerships • Utilized market research and insights to strategically plan and execute both solo and multi-brand activations
  • Jwt Action (Geometry Global)
    Vice President, Account Director
    Jwt Action (Geometry Global) 2005 - 2012
    Rogers, Arkansas, United States
    • Led agency’s Bayer Consumer Care team for Walmart, Sam’s Club, Costco, CVS, Walgreens, Target and Kroger o Managed and collaborated with team members that were based in Ohio, New Jersey, Minneapolis, Chicago and Ohio to ensure client needs were met• Owned top-level agency relationships with Key Walmart contacts• Organized and executed retail multi-vendor events o Developed, managed and executed the Healthy Heart Event at all Walmart, Sam’s Club, CVS and Walgreen locations across the country o Managed the planning, budgeting, creative, vendor RFP process and supplier partner billing• Capitalized on the numerous assets provided within the JWT family of agencies (digital activation, Hispanic marketing, analytics, etc.) to provide a distinctive competitive advantage
  • Malone Advertising
    Vice President, Account Supervisor
    Malone Advertising 2002 - 2005
    Rogers, Ar
    • Accounts – Abbott and Nestle • Managed daily client interaction and development of shopper marketing activation • Managed all third-party relationships and supplier partnerships • Led Walmart and Sam’s Club’s first-ever executed multi-vendor Diabetes health screening and sampling event
  • Blackwood Martin
    Consumer Promotion Manager
    Blackwood Martin 1998 - 2002
    Fayetteville, Arkansas Area
    • Led planning, management and evaluation of national consumer sales promotions for Tyson Foods, Uncle Ben’s and Disney• Solicited and managed all partnership promotions with major packaged goods companies (Kraft, P&G, General Mills, Masterfoods, etc.)• Recommended and implemented a diverse variety of promotional vehicles such as entertainment tie-ins, mobile tours, in-store POP, direct mail, web promotions, trade incentive programs and sweepstakes
  • American Cancer Society
    Area Manager
    American Cancer Society 1997 - 1998

Maxine Williams Skills

Shopper Marketing Integrated Marketing Brand Development Customer Insight Digital Marketing Advertising Interactive Marketing Marketing Strategy Mobile Marketing Creative Strategy Strategy Market Research Marketing Marketing Communications Management Account Management Promotions Retail Marketing Consumer Promotion Brand Architecture Multi Channel Marketing

Maxine Williams Education Details

Frequently Asked Questions about Maxine Williams

What company does Maxine Williams work for?

Maxine Williams works for Unilever

What is Maxine Williams's role at the current company?

Maxine Williams's current role is Shopper Marketing Manager at Unilever.

What is Maxine Williams's email address?

Maxine Williams's email address is ma****@****grm.com

What is Maxine Williams's direct phone number?

Maxine Williams's direct phone number is +147926*****

What schools did Maxine Williams attend?

Maxine Williams attended University Of Arkansas, University Of Arkansas.

What skills is Maxine Williams known for?

Maxine Williams has skills like Shopper Marketing, Integrated Marketing, Brand Development, Customer Insight, Digital Marketing, Advertising, Interactive Marketing, Marketing Strategy, Mobile Marketing, Creative Strategy, Strategy, Market Research.

Who are Maxine Williams's colleagues?

Maxine Williams's colleagues are Siska Nurjanah, Theany Thorn, Lívia Vaz, Jessica Luo, Shahid Muhammad, Mithila Krishnan, Savas Kaygusuz.

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