Maxine Green

Maxine Green Email and Phone Number

Digital Experience Lead @ The Citation Group
cheshire, united kingdom
Maxine Green's Location
Norwich, England, United Kingdom, United Kingdom
Maxine Green's Contact Details
About Maxine Green

I'm a passionate Marketer with over 20 years online marketing experience. Extensive digital marketing knowledge gained in competitive consumer and B2B environments.Experience of devising and implementing marketing strategies for both large corporations and smaller online retailers. Confident understanding of all digital channels from Search Engine Optimisation and Social Media to online brand development.Specialties: SEO, CRO, Social media, online brand-building and content development.

Maxine Green's Current Company Details
The Citation Group

The Citation Group

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Digital Experience Lead
cheshire, united kingdom
Employees:
19
Maxine Green Work Experience Details
  • The Citation Group
    Digital Experience Lead
    The Citation Group Dec 2021 - Present
    Norwich, United Kingdom
    Responsible for digital experience and SEO across the Citation Group
  • Qms International
    Digital Marketing Manager
    Qms International Apr 2018 - Present
  • Sessioncam Ltd
    Marketing Manager
    Sessioncam Ltd Jul 2015 - Feb 2018
    Norwich, United Kingdom
    Managing the marketing for SessionCam Ltd, a SaaS based technology company:• Responsible for initialising and implementing all marketing activity, including SEO, website management, content marketing, events, PPC and email marketing.• Responsible for all on and offline inbound lead generation, including working closely with the sales team to ensure lead quality.• Management of a small internal team, alongside managing external freelancers to deliver the overall marketing plan.• Implementation of new systems, including a marketing automation solution and Zoho CRM.
  • Lexica Marketing
    Company Director
    Lexica Marketing Apr 2012 - Jun 2015
    Norwich, United Kingdom
    Lexica Marketing Limited is a digital marketing consultancy specialising in digital strategy, content development, search marketing, social media and affiliates. I provided digital consultancy, SEO, PPC and Affiliate management to a wide range of organisations, from Fortune 500 recruitment companies, to small online retailers.
  • Rac
    Digital Marketing Manager
    Rac Jan 2008 - May 2012
    Responsible for content development strategy of rac.co.uk. Maintaining existing and developing new content to support sales objectives and provide a compelling customer experience.Development and delivery of SEO and social media strategy across RAC sites. Content syndication and partnership developmentResponsible for email marketing strategy across RAC - acquisition and retention.Provision of digital/online representation and consultation across RAC.
  • Norwich Union
    Marketing Manager
    Norwich Union Dec 2005 - Jan 2008
    Niche products Responsible for budget of £4.2m across on and offline media. Full responsibility for on and offline marketing strategy/plans.Development of web presence and e-communications programme.Management of internal and external creative and technical agencies.
  • Norwich Union Cars
    Promotions Manager
    Norwich Union Cars Dec 2004 - Dec 2005
    Responsible for development and implementation of the marketing programme for norwichunioncars.com - on and offline. Development of customer retention strategy - both on and offline.Management of relationships with affiliates, automotive publishers and other online partners.
  • The Stationery Office
    New Media Marketing Manager
    The Stationery Office Mar 2001 - Dec 2004
    Development, implementation and analysis of e-crm strategy for TSO. Implementation of e-marketing programme, from paid search advertising to integrated campaigns.Presenting email and web capabilities to external clients.Implementation and management of Search Engine Optimisation programme.
  • Angliacampus
    Marketing Coordinator
    Angliacampus May 2000 - Mar 2001
    Devising and implementing strategic Marketing plan for educational website.Delivering campaign activity, including direct mail, press and radio advertising and PR.Print buying.Media buying.Creating relationships with partner agencies.
  • Kettle Foods
    Trade Marketing Executive
    Kettle Foods May 1998 - May 2000
    Co-ordinating all New Product Development activity.Production of all trade literature, point-of sale material and presentations.Promotional and sales analysis.

Maxine Green Skills

Digital Marketing Online Marketing Digital Strategy Email Marketing Seo Online Advertising Social Media Marketing Social Media Marketing Strategy Ppc Integrated Marketing Marketing Direct Marketing Affiliate Marketing Strategy Web Analytics Content Development Digital Communication Strategy Creative Direction Campaign Management B2b Marketing Google Adwords Google Analytics User Experience Marketing Communications E Commerce Brand Development Lead Generation Website Development Ecrm B2b Direct Mail Media Buying Web Content Management Search Advertising Content Strategy Sem Copywriting Digital Media Media Planning Web Project Management Content Marketing Mobile Marketing Public Relations Conversion Optimization Multi Channel Marketing Customer Acquisition Web Marketing Seo Copywriting Organic Search

Maxine Green Education Details

Frequently Asked Questions about Maxine Green

What company does Maxine Green work for?

Maxine Green works for The Citation Group

What is Maxine Green's role at the current company?

Maxine Green's current role is Digital Experience Lead.

What is Maxine Green's email address?

Maxine Green's email address is ma****@****ail.com

What is Maxine Green's direct phone number?

Maxine Green's direct phone number is +193199*****

What schools did Maxine Green attend?

Maxine Green attended Middlesex University, Norwich City College.

What skills is Maxine Green known for?

Maxine Green has skills like Digital Marketing, Online Marketing, Digital Strategy, Email Marketing, Seo, Online Advertising, Social Media Marketing, Social Media, Marketing Strategy, Ppc, Integrated Marketing, Marketing.

Who are Maxine Green's colleagues?

Maxine Green's colleagues are Teresa Burr, Ryan Stedman, Dione Platt, Joe Clarke, Miriam Cervera Rojas, Ravi Khamar, Nicki Mitchinson.

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