In 2010, I founded Leão, a creative agency. We make commercials, videos, and virtual reality for clients like Microsoft, Marriott Rewards, Guardant Health, Universal Music Group, Sesame Street, and more. We deliver big agency quality at a boutique agency price point. Our work has been viewed over 163 million times, appeared on HBO, ABC, NBC, CNN, and the BBC, been featured on The Today Show and Good Morning America, and been written about in Adweek, USA Today, Fast Company, and more.Learn more here: https://www.leao.tv

I led the marketing strategy, development of the brand, and the creation of all messaging and media content for the DUBS and Doppler Labs.My work included: • creating the marketing strategy, budget, and plan for all of 2014 • developing the Brand Bible which defined all branding and messaging: brand essence, positioning framework, unique selling propositions, key message, tone of voice, messaging approach (look, feel, sound), fonts, colors, and sound signature • serving as Creative Director in the development of our website, photography, and video assets • producing and directing two videos • designing the website and the company emblem • vetting and selecting PR firmhttp://www.getdubs.comhttp://www.dopplerlabs.com

Livestar was acquired by Pinterest in February 2013. As advisor, I contributed mainly by providing feedback on the product (features, UI design, marketing, etc.). I also designed iterations of the iPhone app UI, created the launch videos, and designed the original logo.