I am an experienced design professional passionate about leading and mentoring a team of designers. With a keen eye for detail and excellent communication skills, I excel in guiding projects to success while supporting the growth and development of my team.• Lead and mentor a team of 4 designers, providing feedback and guidance to support their professional growth and development• Collaborate with cross-functional teams to create strategic solutions and delight clients• Dabbling in pixel-imperfect creative explorations to develop curiosities• Develop and maintain design standards, processes, and best practices, ensuring that the team is working efficiently and effectively• Participate in design reviews, providing feedback and recommendations to ensure high-quality designs that reduce rounds of client feedback

Highlights: Owner of personal creative freelance business with a focus in website, social media, and production design.Clients Include: Nike, Dick’s Sporting Goods, Columbia Sportswear, Prasada Foods, HereNow Creative, 4-Tell, Keith Dozier Law, Madison Marquette, Vestar, Paleo Plan, Barre3.

I was an Adjunct Instructor for Brand Lab at Portland State University during the 2024 Winter Term. I co-taught a class of 20 students and supported them in designing and pitching comprehensive brand strategies and systems to real-world clients such as Oregon Public Broadcasting (OPB).Throughout the term, I mentored students and provided guidance and feedback on their project execution. I also facilitated interactive class sessions that explored branding, design strategy, and visual communication. The instructors and I encouraged a collaborative and inclusive learning environment that fostered creativity and innovation among the students.

Managed quality and design consistency across multiple projects for the Nike Direct stores category according to campaign visual direction.Recruited and managed a junior designer, delegated tasks and identified opportunities for professional growth.Produced creative assets for Nike Football, Baseball and Soccer that launched nationwide across Nike-owned stores, partner retailers and professional and college stadiums.Grew the agency’s service portfolio in experiential design by working alongside developer partners to create interactive experiences for a new shoe innovation launch.Concepted, planned, and implemented product launch events at three Nike beacon stores, including design of product collateral: San Francisco, Seattle and Portland.Produced digital products including display ads, social media campaigns and marketing emails for clients like Columbia Sportswear, Intuit / QuickBooks, Banfield Pet Hospitals and Lazarus Naturals. Partnered with digital strategy team to create business development and content plan for securing new work.

Led the Creative Services team, which generated more than $700k in client revenue in 2018. Clients included: Fred Meyer, Leesa Mattress, Video Only, Visit Palm Springs, Rose Quarter and Visit Tokyo. Developed strategies for digital and print marketing campaigns, managed creative projects, oversaw business-focused social media accounts.Collaborated with the newsroom to develop content initiatives (#DumplingWeek).Launched apps (Oregon on Tap, Oregon International Air Show), branded events (Here & There Travel Fest, The Big Idea), enhanced website UX/UI (OregonianMarketing.com, Recipes.OregonLive.com).Designed and developed websites and landing pages using a content management system (OregonianMediaGroup.com).

Collaborate with sales executives to concept creative digital marketing strategies for prospective and current clientsDesign digital ads for local clients using the Adobe Creative Suite.

Plan events, advertising and promotional campaigns as part of the marketing teamDesign signage and other collateral materials for three Portland shopping centersConcept and produce all creative advertising for the shopping centers including full-page ads in local publications: Portland Monthly, 1859, Oregon Home, and The OregonianConsults Marketing Director on budget uses and opportunities to implement cost savings initiativesManage Guest Services Kiosk staff and operations, including hiring, scheduling, delegating tasks and performance evaluations

• Maintain consistent brand design between 20+ yoga and Pilates studios• Help design and launch mybarre3.com, a subscription-based workout website• Work directly with the marketing manager and owners to design corporate collateral materials

• Designed collateral material and signage for the Zoo's exhibits department• Used a vinyl cutter and software to create on site signage• Helped install the annual dinosaurs' exhibit

• Pre-press production, social media strategy, and copywriting as part of studio design/production team• Analyzed market data to develop brand strategy for studio and clients• Managed the social media presence of Spot Color Studio, including Twitter, LinkedIn, and Facebook

• Used graphic design software to produce posters and collateral materials• Assisted in event planning for signature fundraising events, including Hall of Achievement• Managed the SOJC website using Plone Content Management System• Designed and produced full color publication for SOJC alumni yearbook