Fundraising and Engagement:- Spearheaded fundraising campaigns that raised over $200,000 combined in 2023-2024, producing engaging digital content and developing persuasive outreach strategies.- Increased social media followers and e-newsletter subscribers by 10% through consistent content creation and effective communication strategies.- Created and optimized blogs, videos, promotional materials, and event information, boosting social media engagement by approximately 15%.Project Management:- Led the comprehensive rebuild of WMG's website, managing timelines, budgets, and content audits; enhanced user experience and site navigation.- Contributed to backend web design (Drupal) and organized 20 years of content, improving information accessibility.- Directed the development of WMG's first large-scale photo gallery for the Learning Center, organizing the "Rivers of Tucson" gallery for the "4th Annual Beavers & Brews" event.Content Creation and Editorial Management:- Researched, wrote, and edited newsletters and an impact report on environmental data and nonprofit milestones.- Crafted compelling stories to highlight nonprofit achievements and events, increasing readership engagement by an estimated 15%.Event Coordination and Management:- Co-led high-profile events, planning and managing communications, outreach, logistics, and technical aspects for events including "20th Anniversary Party," "Rainwater on Tap," "Tanque Verde Flow & Feast," and "Beavers & Brews," increasing event attendance by 20%.

- Developed extensive cocktail program for Tucson's newest Gin-focused cocktail lounge- Created new systems of organization and operational procedures for a novel bar concept- Oversaw the training and personal growth of a small but dedicated team of primarily beginner bartenders

- Researched and wrote “Best of” Tucson Foodie Interactive Guides, contributing to a 10% increase in website traffic.- Produced high-quality digital media content (videography, photography) that enhanced the brand’s visual appeal.- Partnered with Tucson Doobie to develop bespoke, craft mocktails for the "Stoney Summer Supper Series" -- exquisite THC-infused dinner parties featuring some of Tucson's most famous chefs.

- Crafted Cocktails, Mocktails, and memorable experiences at Tucson's newest speakeasy; high-volume, fast-paced, physically demanding and interpersonally intense.- Provided top-shelf expertise and artisanal alcohol alchemy;- Led community cocktail classes in partnership with both Snake & Barrel and Tucson Foodie- Facilitated the grand opening and rapid growth of a brand new establishment; developed and stress-tested bar operations/processes on the fly. Failed forward fast.

- Researched, wrote, and optimized SEO-rich blog posts for nonprofit CEOs/EDs, increasing organic traffic by 25%.- Repurposed previous blog and podcast content into cross-platform video content and lead magnet offers, enhancing audience engagement.- Edited promotional videos and BTS vlogs for several organizations, improving video completion rates by 30%.- Developed, drafted, and scheduled social media marketing posts, emphasizing branding and client acquisition, resulting in a 15% increase in new clients.

- Researched, wrote, and optimized copy for blogs, guest posts, website copy, and product descriptions for a diverse range of clients, including Kratora, LaserMax, Ravin Crossbows, CenterPoint Archery, and Army Surplus World.- Conducted keyword research and created SEO-savvy copy and strategic content that converts.- Collaborated with content strategists and copy editors in a dynamic and fast-paced remote work environment to deliver high-quality writing and top-tier results for dozens of clients.

- Utilized knowledge of mixed beverages, specialty liquors, and craft beers to serve customers and provide wait staffers with well-prepared drinks - Created welcoming and enjoyable guest experience, ensuring customer satisfaction by maintaining friendly, accommodating, and positive attitude - Leveraged talent for multi-tasking in fast-paced environment, dealing with various situations/individuals with over a thousand customers weekly

- Delivered upscale bartending and mixology experiences for premium clientele, providing exceptional guest experience through innovative ingredient and combination suggestions - Provided outstanding hospitality to thousands of customers per day, maximizing guest appreciation and satisfaction to increase return service - Maintained detailed working knowledge of menu and wines, utilizing knowledge to discuss and make suggestions to customers

- Develop concepts and manage creative process for promotions and branding efforts for clients, overseeing script writing and video production - Audit client marketing strategies, providing guidance to maximize presence and relevance onlineCraft, edit, and proofread engaging copy for audience of hundreds of regular readers, targeting marketing efforts to drive PPC and conversions - Develop social media marketing strategies for clients in alignment with business objectives and budgets, demonstrating ROI and providing insights for future strategies

- Showcased unique benefits of a half dozen client products with high-impact copy, providing content ranging from persuasive value propositions to polished long-form sends- Worked closely with several new writers, facilitating training as well as editing copy to ensure delivery of top quality client product- Set up and oversaw successful PPC campaigns, executing digital media buys based on data-driven buyer targeting

- Developed content strategy, working closely with business leaders to define content needs and fill gaps- Led dozens of video shoots, including both pre- and post-production, creating effective and dynamic storytelling through video creation- Collaborated with several big-name brand and creative teams, helping shape narratives/experiences to inspire and influence target audiences- Website design, copywriting, blogging

• Business to business sales, marketing, and referral networking• Event planning, relationship development, and online operations• Trusted agent for Google Business View

• Tea sales and service; highly interactive and empathetic customer experience• Business development, marketing, and operations management• Key Holder

• Academic, Community, and Interpersonal Development with residents and staff• Social Justice and Diversity training and emphasis• Residence Hall and Campus program planning and marketing