Maxym Kunchev Email & Phone Number

Ukraine

Kyiv, Ukraine

- Monitor product metrics, search for insights and growth points, and track the impact of changes made.- Lead the software development process.- Hiring staff.- Manage the dev, marketing, analytics, support and design teams.- Build effective relationships with partners.

Kyiv, Ukraine

- formulating and testing hypotheses removes key product risks with the help of experiments and A/B tests;- conducted competitors' research, analyzed markets, and identified key trends to form a value proposition;- development of the monetization part of the product;- negotiations and launch of various Chinese payment providers;- opening accounts for marketing team on Baidu, Tencent, Tiktok;- obtaining ICP licenses to promote websites in China;- cooperation with Content Delivery Networks (CDN);- involved in product development (Mac, Windows, Android, iOS) and optimized user experience;Tools: GA, Google Tag Manager, Jira, Amplitude, Appsflyer, PowerBI, MySQL, Binom, ASOdesk, SensorTower.

Kyiv, Ukraine

- managing media buying campaigns for mobile and desktop apps, with a monthly budget of over $300K;- coordination of marketing budgets;- setting up and launching paid traffic campaigns to promote mobile apps (WW traffic, mostly Tier-1: US, CA, UK, etc.)- analyzing and optimizing ad campaigns to achieve the defined KPIs and their scaling;- hypotheses testing;- experience working with WW networks - Facebook Ads, Twitter Ads, Google Ads, Snapchat and Unity ads.- ASO / ASA.- experience working with Chinese traffic networks: Baidu PPC, Tencent ads, Douyin.- experience working with affiliate partners and other advertising networks (CPI, CPA, CPL models).

Kyiv, Ukraine

- building long-term partnerships with key clients of the company;- growing revenue, increasing the number of customers;- research and identify new business opportunities - including new markets, growth areas, trends, and partnerships;- solving financial and business problems of clients.