Senior Product Marketing Specialist – Automotive Wiring Harness Report to, Product Management Manager – IPD, Dotted line report to GPM Responsible product – Automotive lighting & Steering harness Responsible OEM customer – Ford, Nexteer, Tesla, Chrysler, Hella Responsible OEM customer – Magna,TAKATA,Varroc,Dura,Kimball,Flextronic etc.• To increase product revenue and margin, via developing products & customer strategy and penetrating to new markets through new product opportunity identification, support to GPM, sales and customer.• Work with sales on Molex product and competence information introduction to promote Molex Wire Harness. And give marketing stratagem per marketing study to develop business.• Works closely with R&D to optimize product offering given business needs, schedule limitations, and resource constraints. Remains engaged in the product development process once specifications finalized to ensure proper implementation.• Serve as technical expert to support global sales, MARCOM, and work directly with R&D, and sales teams to solve technical problems.• Drive cost down plan to increase our product profit and to make our own products to be more competitive.• To give sales and customer support - visit customers, products training, products seminar, field application support, market trends information.• Perform other related duties as assigned by management

a. Senior Product Specialist （2007 ~ 2013/10）• Actively participate in Product Line Team activities to have a firm foothold on the market place and contribute to the overall increase in market share, revenue and profit targets.• Involved in development of strategies, product line performance setting, and direction communication. • Build and manage the product line business plan includingCapacity planning.Cost objectives.Global price book responsibility.Life-cycle management/product line rationalization.Lead-time, MOQ, Pack Factor.Inventory and MPS strategies.Product line extensions and PACE Management.Budgeting.• Provide sales support in terms of quotation, customer site support and Customer Requirements List specification for new product and extensions, product documentation (customer drawings, data sheets and product specifications, Website content, etc.), sample strategy and management, and standards committee support.• Work closely with design / development/ production team on manufacturing capability, requirements, capacity, costing and quality of manufacturing services to ensure competitive new products are introduced timely to the market; rationalize investment versus business potentials, calculate risks, optimize ROI and EBITDA.Product Focus: High Speed I/O Connector- SFP connector, Micro TCA Board to Board connector, Mini-SAS HD Board Connector Achievement: Win 80% share from Cisco, cross to 1.4MUSD in 2009 and keep same share till 2013 within SFP connector biz. Win 60% share from Huawei, cross to 2.1MUSD in 2009 within SFP connector biz. Win 70% share from ZTE in 2011, 2H 2012 and 2013 on Micro TCA and SFP connector. Drive average 10% yearly cost down on both SFP connector and Micro TCA BTB connector over the past 3 years.Lead Product Manager: Chris Liu /

The major responsibility is to assist the Dongguan Product manager to fully engage ELX's focused markets globally. Also compiles useful information and reports for the Product Manager to carry out his product management role globally.• Support PM with monthly report data,different SOP coding data analysis & update global PM with DG PM responsibilities.• Provide forecast analysis to PM for monthly analysis.• Support PM to offer quotation to FCI global sales team.• Support PM with the preparation of product sample kit & data sheet.• Assist PM with shipment analysis to determine MPS strategies for their respective product lines.• Coordinate internally for MOQ setting (with links to GPS pricing)• Manage PM's sample arrangement and location• Create competitor library - sample, data sheet management• Coordinate with promotional activities and new product launch function together with LPM & communication department.• Assist PM to update & monitor FCI product in the FCI intra & internet