Content Creator
Planning• Working closely with our marketing strategist, create a content strategy tosupport broader marketing goals• Proactively monitor and review the international marketing plan, including:o planning what content needs to be produced to align with keycampaigns and events, ando to come up with ideas for how messages can be delivered effectivelyfor the market and audience.• Develop and maintain the marketing social media plan and contentcalendar• Understand social media best practice and plan and produce contentaccordinglyContent Production• Create valuable, clear marketing content such as blogs, case studies,website copy, EDM copy and social media posts to promote the brand andproducts in a way that fits within our aspirational brand position• Perform general copywriting for the marketing, sales and managementteams• Proofread and critique internal communications and other internaldocuments before publication• Use the adobe creative suite to produce imagery and creative as thecontent strategy requires. For example, social media tiles, image edits, andadvertising creative• Video creation, including shooting and editing• Bring new ideas and share them with the team• Publish content to websites and social channels• Support in creating product specific content and resources for the salesteam and B2B audiencesOptimisation & Performance Reporting• Work closely with the Marketing strategist and rest of the team to use data,insights, user research, and customer feedback to continuously optimise