May (Mccarthy) Thisse, Ms Marketing Email & Phone Number

New York, Us

• Lead client-facing AdvancedTV, DOOH and Programmatic marketing initiatives, collaborating with internal teams to develop media plans, execute, and optimize campaigns that alien with client objectives and industry trends. • Oversee the completion and filing of all Media Authorization forms and Insertion Orders, ensuring proper documentation and compliance.• Manage and execute approved media plans, ensuring timely delivery of all campaign elements and meeting key deadlines.• Resolve vendor discrepancies swiftly, escalating issues as necessary to maintain campaign continuity and client satisfaction.• Maintain excellent relationships with key account stakeholders to scale campaign growth opportunities.• Stay informed on client business challenges, industry developments, consumer behavior trends, and the competitive landscape to drive campaign effectiveness.• Manage a team of direct reports and their career development.• Serve as the primary point of escalation for campaign or account issues, balancing team workloads and providing hands-on support for campaign execution to ensure client satisfaction.• Manage reconciliation, invoicing/billing, to internal media campaign management platform.

New York, Us

• Developed business opportunities, maintaining a pipeline of prospects and successfully closing new business opportunities.• Fostered long-term relationships with clients and agencies, contributing to the expansion of existing accounts and ensuring continued client satisfaction.• Developed comprehensive audience targeting strategies, pricing models, and media plans, responding to client briefs with clear rationales and strategic recommendations.• Created and organized transition documents, collaborating with internal teams to ensure seamless campaign launches.

New York, Us

• Led client-facing marketing initiatives, collaborating with internal teams to design, execute, and optimize digital marketing campaigns that align with client objectives and industry trends.• Worked directly with department leads and clients to manage project schedules, assets, content and expectations in an organized manner. • Coordinated cross-functional teams gather deliverables, track progress on major milestones, and deliver client presentations that demonstrate campaign results. • Oversaw end-to-end campaign management, ensuring alignment with KPIs, tracking performance, monitoring pacing, implementing optimizations, and driving overall campaign profitability.

New York, Us

• Developed and executed comprehensive SEO and Digital Marketing strategies while collaborating with cross functional teams on integrated marketing campaigns that drove business growth.• Managed and nurtured client relationships, ensuring alignment with business goals, advising on data-driven strategies, and adjusting approaches based on performance analytics to optimize results. • Led and partnered with team members to conduct and develop strategic insights from competitive research to identify market opportunities.• Applied a strong understanding of digital marketing and website technologies to monitor site performance and seek out additional growth opportunities within the organic search realm.• Supported new business development efforts by creating compelling pitch decks, delivering strategic presentations, and presenting tailored digital marketing strategies to prospective clients.

Boston, Massachusetts, Us

• Managed client relationships, helping them meet their goals, develop beneficial strategies and adjust their approach based on analytics• Supported new business development by conducting comprehensive search audits, formulating strategic recommendations, and contributing to impactful client pitches and meetings.• Identified and assessed new technologies and web analytics tools to further enhance Matter’s measurement reports measurement reports and driving improvements in client reporting capabilities.• Developed actionable recommendations for optimizing site architecture, while incorporating UX best practices

Lowell, Massachusetts, Us

• Conducted in-depth technical evaluations, utilizing data-driven insights to develop and implement actionable SEO recommendations that improved site performance.• Collaborated with clients and web development agency partners to design, execute, and QA SEO strategies, ensuring seamless implementation and alignment with client goals.• Led client meetings (both virtual and in-person), fostering strong relationships and effectively communicating strategy, progress, and outcomes to ensure client satisfaction.• Managed client relationships and project timelines, ensuring the successful execution of SEO initiatives through detailed project management and proactive issue resolution.• Analyzed and interpreted campaign performance data, providing strategic insights and optimization recommendations to maximize results and drive ROI.

London, London, Gb

• Conducted keyword research, segmentation, and mapping, identifying high-value opportunities and performing gap and competitive analyses to inform targeted SEO strategies• Provided strategic optimization recommendations for site content, enhancing relevancy, keyword targeting, and user engagement to boost search rankings.• Delivered comprehensive monthly and quarterly performance reports, showcasing the impact of SEO initiatives and demonstrating measurable value against set KPIs.• Collaborated cross-functionally with other teams, aligning SEO efforts with broader marketing and business goals to maximize organic search visibility and performance.

Burlington, Massachusetts, Us

• Collaborated with new customers and our professional services team to assist in the installation and onboarding process.• Engaged with social media platforms, creating alerts on keywords, researching topics and sharing information with individuals responsible for producing the content and responses.• Provided weekly and monthly reports to manager focused on key performance indicators

Burlington, Massachusetts, Us

• Contributed to the development of social media services for clients, helping to design and implement strategies that enhanced client engagement and brand presence.• Managed and optimized social media platforms for multiple clients, driving growth in follower engagement, brand awareness, and lead generation.• Coordinated daily and monthly operations of the SEO team, ensuring seamless execution of SEO strategies and alignment with client objectives.• Collaborated with the VP of Marketing to conduct in-depth SEO audits for prospective clients, identifying opportunities for optimization and demonstrating the potential for improved search visibility.

Burlington, Massachusetts, Us

• Gained exposure/learning in marketing strategies for ecommerce• Assisted with creation, monitoring and development of SEO Valuescaping campaigns• Assisted with the technical aspects of SEO• Created reports with analysis of performance of campaigns along with recommendations for improvements.

Master Of Science - Ms, New Media And Communications

Bachelor'S Degree, Marketing With A Concentration In Social Media Marketing

Education record

Education record